A fotografia de Alberto Korda entre a moda, a publicidade e a revolução

• Autor(a) principal: Naranjo, Eduardo Marchesan
• Data de Publicação: 2021
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da PUC_SP
• Texto Completo: https://repositorio.pucsp.br/jspui/handle/handle/24723
• topic: CNPQ::CIENCIAS SOCIAIS APLICADAS; Alberto Korda; Fotografia; Revolução Cubana; Alberto Korda; Photography; Cuban Revolution

This research addresses the transformations in the work and art of Alberto Korda, artistic name of Alberto Díaz Gutiérrez, born in Havana, Cuba, in 1928, and who died in Paris, France, in 2001. Korda's period is inserted with the unfolding of Cuban Revolution and the involvement of the photographer in this historical context. With the success of the guerrilla movement, on January 1, 1959, the then advertising and fashion photographer radically changed his field and started working as a photojournalist, accompanying the revolutionary leaders. The objective of this dissertation is to study these transformations through the analysis of images produced in two subsequent periods: (i) from 1954 to mid-1959, that is, between the opening of his photographic studio in Havana and the victory of the revolutionary movement; and (ii) from mid-1959 to 1968, a period during which the photographer focused his eyes on the revolutionary movement. The research starts with an analysis of the Cuban context and professional practice in the area of fashion and advertising, in order to later understand Alberto Korda's closer contact with the country's reality and with post-revolution sociopolitical problems. Thus, we seek to understand whether this change implied any change in the photographer's perspective and interpretation of reality. This change would be reflected in the photography (theme, language, aesthetics and technique) produced by him