Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados

Detalhes bibliográficos
Autor(a) principal: Mekhitarian, Tamara
Data de Publicação: 2020
Tipo de documento: Dissertação
Idioma: por
Título da fonte: Biblioteca Digital de Teses e Dissertações da PUC_SP
Texto Completo: https://tede2.pucsp.br/handle/handle/23187
Resumo: The present research investigates forms of cultural occupations in the expanded Center of São Paulo city, intensified as of 2010. Occupations administered in three different forms are studied: a cultural center administered by the private sector, the Red Bull Station; an independent street occupation, A Spectacular Charanga do França; and a temporary cultural center, managed by the public administration, Vila Itororó. The question that arises focuses on how these occupations are giving a new meaning to the urban space, changing its imagery environment and assigning new meanings and connections to it. We analyzed the transformation of spaces and their images, before and after occupations, using instruments offered by the Culture Semiotics and the Image Theory. The theoretical foundation capable of contributing to the understanding of this research object is based on: Media Theory, by Harry Pross, and on the analysis of Hans Belting's image, deepened in the studies of Norval Baitello Junior, from his formulations on image and environment. In order to understand how urban space is constituted, we use Lucrécia Ferrara's research as a theoretical axis and her concepts of spatiality, visuality and visibility. This research also relies on the studies of the Situationist International on Drift Theory and construction of situations; James Hillman, who understands spatiality as having a soul - anima mundi; David Harvey, Raquel Rolnik and Christian Dunker on gentrification, quality of life and social symptoms of urban life and also collaborations by Edgar Morin from a perspective of complex thinking, among other authors who collaborate in the analysis of this object. With the intention of analyzing the object in all its areas, it is necessary, in addition to theoretical research, field study and interviews that make it possible to observe the object in a practical sense
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spelling Baitello Junior, Norvalhttp://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K8155277J0Mekhitarian, Tamara2020-08-13T10:54:55Z2020-06-30Mekhitarian, Tamara. Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados. 2020. 209 f. Dissertação (Mestrado em Comunicação e Semiótica) - Programa de Estudos Pós-Graduados em Comunicação e Semiótica, Pontifícia Universidade Católica de São Paulo, São Paulo, 2020.https://tede2.pucsp.br/handle/handle/23187The present research investigates forms of cultural occupations in the expanded Center of São Paulo city, intensified as of 2010. Occupations administered in three different forms are studied: a cultural center administered by the private sector, the Red Bull Station; an independent street occupation, A Spectacular Charanga do França; and a temporary cultural center, managed by the public administration, Vila Itororó. The question that arises focuses on how these occupations are giving a new meaning to the urban space, changing its imagery environment and assigning new meanings and connections to it. We analyzed the transformation of spaces and their images, before and after occupations, using instruments offered by the Culture Semiotics and the Image Theory. The theoretical foundation capable of contributing to the understanding of this research object is based on: Media Theory, by Harry Pross, and on the analysis of Hans Belting's image, deepened in the studies of Norval Baitello Junior, from his formulations on image and environment. In order to understand how urban space is constituted, we use Lucrécia Ferrara's research as a theoretical axis and her concepts of spatiality, visuality and visibility. This research also relies on the studies of the Situationist International on Drift Theory and construction of situations; James Hillman, who understands spatiality as having a soul - anima mundi; David Harvey, Raquel Rolnik and Christian Dunker on gentrification, quality of life and social symptoms of urban life and also collaborations by Edgar Morin from a perspective of complex thinking, among other authors who collaborate in the analysis of this object. With the intention of analyzing the object in all its areas, it is necessary, in addition to theoretical research, field study and interviews that make it possible to observe the object in a practical senseA presente pesquisa investiga formas de ocupações culturais no Centro expandido da cidade de São Paulo, intensificadas a partir de 2010. São estudadas ocupações administradas em três diferentes formas: um centro cultural administrado pela iniciativa privada, o Red Bull Station; uma ocupação de rua independente, A Espetacular Charanga do França; e um centro cultural temporário, administrado pela gestão pública, a Vila Itororó. A questão que se coloca concentra-se na forma como essas ocupações estão ressignificando o espaço urbano, alterando o seu ambiente imagético e atribuindo-lhe novos sentidos e vinculações. Analisamos a transformação dos espaços e suas imagens, antes e depois das ocupações, utilizando instrumentos oferecidos pela Semiótica da Cultura e pela Teoria da Imagem. O alicerce teórico capaz de colaborar para a compreensão deste objeto de pesquisa se pauta em: Teoria da Mídia, de Harry Pross, e nas análises sobre imagem de Hans Belting, aprofundadas nos estudos de Norval Baitello Junior, a partir de suas formulações sobre imagem e ambiente. Com o objetivo de compreender de que maneira se constitui o espaço urbano, utilizamos como eixo teórico as pesquisas de Lucrécia Ferrara e seus conceitos de espacialidade, visualidade e visibilidade. Esta pesquisa ainda conta com os estudos da Internacional Situacionista sobre Teoria da Deriva e construção de situações; James Hillman, que compreende a espacialidade como detentora de uma alma – anima mundi; David Harvey, Raquel Rolnik e Christian Dunker sobre gentrificação, qualidade de vida e sintomas socias da vida urbana e ainda, colaborações de Edgar Morin sob uma perspectiva do pensamento complexo, dentre outros autores que colaboram para a análise deste objeto. Tendo a intenção de analisar o objeto em todos os seus âmbitos, torna-se necessário, além da investigação teórica, o estudo de campo e entrevistas que possibilitam observar o objeto em sentido práticoConselho Nacional de Pesquisa e Desenvolvimento Científico e Tecnológico - CNPqapplication/pdfhttp://tede2.pucsp.br/tede/retrieve/52192/Tamara%20Mekhitarian.pdf.jpgporPontifícia Universidade Católica de São PauloPrograma de Estudos Pós-Graduados em Comunicação e SemióticaPUC-SPBrasilFaculdade de Filosofia, Comunicação, Letras e ArtesRessignificaçãoEspaços públicosOcupação culturalResignificationPublic spacesCultural occupationCNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAOCultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificadosinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisinfo:eu-repo/semantics/openAccessreponame:Biblioteca Digital de Teses e Dissertações da PUC_SPinstname:Pontifícia Universidade Católica de São Paulo (PUC-SP)instacron:PUC_SPTEXTTamara Mekhitarian.pdf.txtTamara Mekhitarian.pdf.txtExtracted texttext/plain408298https://repositorio.pucsp.br/xmlui/bitstream/handle/23187/4/Tamara%20Mekhitarian.pdf.txt8d0f6df104dbd07351321ed8c4fc7ef9MD54LICENSElicense.txtlicense.txttext/plain; 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dc.title.por.fl_str_mv Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
title Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
spellingShingle Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
Mekhitarian, Tamara
Ressignificação
Espaços públicos
Ocupação cultural
Resignification
Public spaces
Cultural occupation
CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO
title_short Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
title_full Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
title_fullStr Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
title_full_unstemmed Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
title_sort Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados
author Mekhitarian, Tamara
author_facet Mekhitarian, Tamara
author_role author
dc.contributor.advisor1.fl_str_mv Baitello Junior, Norval
dc.contributor.authorLattes.fl_str_mv http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K8155277J0
dc.contributor.author.fl_str_mv Mekhitarian, Tamara
contributor_str_mv Baitello Junior, Norval
dc.subject.por.fl_str_mv Ressignificação
Espaços públicos
Ocupação cultural
topic Ressignificação
Espaços públicos
Ocupação cultural
Resignification
Public spaces
Cultural occupation
CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO
dc.subject.eng.fl_str_mv Resignification
Public spaces
Cultural occupation
dc.subject.cnpq.fl_str_mv CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO
description The present research investigates forms of cultural occupations in the expanded Center of São Paulo city, intensified as of 2010. Occupations administered in three different forms are studied: a cultural center administered by the private sector, the Red Bull Station; an independent street occupation, A Spectacular Charanga do França; and a temporary cultural center, managed by the public administration, Vila Itororó. The question that arises focuses on how these occupations are giving a new meaning to the urban space, changing its imagery environment and assigning new meanings and connections to it. We analyzed the transformation of spaces and their images, before and after occupations, using instruments offered by the Culture Semiotics and the Image Theory. The theoretical foundation capable of contributing to the understanding of this research object is based on: Media Theory, by Harry Pross, and on the analysis of Hans Belting's image, deepened in the studies of Norval Baitello Junior, from his formulations on image and environment. In order to understand how urban space is constituted, we use Lucrécia Ferrara's research as a theoretical axis and her concepts of spatiality, visuality and visibility. This research also relies on the studies of the Situationist International on Drift Theory and construction of situations; James Hillman, who understands spatiality as having a soul - anima mundi; David Harvey, Raquel Rolnik and Christian Dunker on gentrification, quality of life and social symptoms of urban life and also collaborations by Edgar Morin from a perspective of complex thinking, among other authors who collaborate in the analysis of this object. With the intention of analyzing the object in all its areas, it is necessary, in addition to theoretical research, field study and interviews that make it possible to observe the object in a practical sense
publishDate 2020
dc.date.accessioned.fl_str_mv 2020-08-13T10:54:55Z
dc.date.issued.fl_str_mv 2020-06-30
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dc.identifier.citation.fl_str_mv Mekhitarian, Tamara. Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados. 2020. 209 f. Dissertação (Mestrado em Comunicação e Semiótica) - Programa de Estudos Pós-Graduados em Comunicação e Semiótica, Pontifícia Universidade Católica de São Paulo, São Paulo, 2020.
dc.identifier.uri.fl_str_mv https://tede2.pucsp.br/handle/handle/23187
identifier_str_mv Mekhitarian, Tamara. Cultura no Centro de São Paulo: um estudo das imagens de três espaços ressignificados. 2020. 209 f. Dissertação (Mestrado em Comunicação e Semiótica) - Programa de Estudos Pós-Graduados em Comunicação e Semiótica, Pontifícia Universidade Católica de São Paulo, São Paulo, 2020.
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dc.publisher.none.fl_str_mv Pontifícia Universidade Católica de São Paulo
dc.publisher.program.fl_str_mv Programa de Estudos Pós-Graduados em Comunicação e Semiótica
dc.publisher.initials.fl_str_mv PUC-SP
dc.publisher.country.fl_str_mv Brasil
dc.publisher.department.fl_str_mv Faculdade de Filosofia, Comunicação, Letras e Artes
publisher.none.fl_str_mv Pontifícia Universidade Católica de São Paulo
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