O avesso da cidade criativa e a emergência de ações coordenadas como novos modos de comunicação urbana

• Autor(a) principal: Barreto, Luisa Marques
• Data de Publicação: 2016
• Tipo de documento: Tese
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da PUC_SP
• Texto Completo: https://tede2.pucsp.br/handle/handle/19549
• topic: Cidades criativas; Planejamento urbano; Biopolítica; Creative cities; Urban planning; Biopolitics; CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO

The term creative cities has first appeared in a Brazilian government policy, specifically in the Plan of the Secretariat of the Creative Economy: policies, guidelines and actions, 2011-2014, as a new urban planning strategy based on the revitalization of specific parts of the city and the creation of creative territories. The purpose of this thesis is to analyze the formation of the creative city concept in Brazil, as well as the mechanisms of power involved. The research problem focuses on what the statement creative cities hidden, namely the fact that it is an improvement of neoliberal rationality applied in space. LEFEBVRE (1996), Virilio (1999) and HALL (2013) were essential to think about the different forms of organization of cities and their renovation projects; while FOUCAULT and AGAMBEN grounded the inclusion of biopolitics in this discussion. The hypothesis of the thesis is that the creative class has a particular status in the cities, reinforcing the image of creative cities as open, cosmopolitan, young, culturally interesting and transforms urban centers like São Paulo, Berlin, New York, Barcelona in a fetish and lifestyle in commodity, collaborating with the thought and with the neoliberal system. The research methodology includes a bibliographic review on the topic of economics and creative cities and an analysis of experiences based in other space-time usage possibilities of using, from coordinated actions of reappropriation of idle spaces by small groups or collectives. The expected result is to collaborate with the criticism of the naturally positive valued idea of creativity that has invaded the big cities, acting from gentrification and thanatopolitics