“Metropolises-coaches”: image value taken for exchange value

Detalhes bibliográficos
Autor(a) principal: Godoy, Juliana de
Data de Publicação: 2022
Outros Autores: Ponte Mesquita, Lucas, Martins Nunes, Letícia
Tipo de documento: Artigo
Idioma: por
Título da fonte: Cadernos Metrópole (Online)
Texto Completo: https://revistas.pucsp.br/index.php/metropole/article/view/56607
Resumo: This article aims to approach some issues concerning values associated with metropolises, especially in this new era whose protagonists are images and symbols. Organized in three parts, it initially addresses the process of power formation and centralization in the metropolises; then, it provides contextualization, addressing financial/ speculative capital, virtual realities, and their effects on metropolitan spaces; finally, on an experimental basis, it analyzes the performance and involvement between the metropolises and their websites managed by their administrations. The symbolic production of the metropolis is simplified, in opposition to the growing presence of complex urban processes, with objectives and action plans for a massive sale and a global market of cities. These meanings are associated with the figure of the coach.
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spelling “Metropolises-coaches”: image value taken for exchange value“Metrópoles-coaches”: o valor da imagem como valor de trocametropolizaçãoredes sociaisdesempenhosmetropolizationsocial mediaperformancesThis article aims to approach some issues concerning values associated with metropolises, especially in this new era whose protagonists are images and symbols. Organized in three parts, it initially addresses the process of power formation and centralization in the metropolises; then, it provides contextualization, addressing financial/ speculative capital, virtual realities, and their effects on metropolitan spaces; finally, on an experimental basis, it analyzes the performance and involvement between the metropolises and their websites managed by their administrations. The symbolic production of the metropolis is simplified, in opposition to the growing presence of complex urban processes, with objectives and action plans for a massive sale and a global market of cities. These meanings are associated with the figure of the coach.Este artigo tem como objetivo trazer algumas problemáticas que envolvem os valores associados às metrópoles, principalmente nesta nova era em que se protagonizam imagens e símbolos. Organizado em três seções, desenvolve, inicialmente, o processo de formação e centralização do poder nas metrópoles; em seguida, oferece uma contextualização com o capital financeiro/especulativo, as realidades virtuais e os efeitos nos espaços metropolitanos; e, por fim, em caráter experimental, analisa o desempenho e o envolvimento entre as metrópoles e suas páginas virtuais administradas por suas gestões. A produção simbólica metropolitana é simplificada, indo na contramão da crescente presença de processos urbanos complexos, com objetivos e planos de ação para uma venda massiva e um mercado global de cidades: significados associados à figura do coach.Pontifícia Universidade Católica de São Paulo2022-08-22info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.pucsp.br/index.php/metropole/article/view/5660710.1590/2236-9996.2022-5509Cadernos Metrópole; Vol. 24 No. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-1073Cadernos Metrópole; Vol. 24 Núm. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-1073Cadernos Metrópole; Vol. 24 No. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-1073Cadernos Metrópole; v. 24 n. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-10732236-99961517-2422reponame:Cadernos Metrópole (Online)instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)instacron:PUC_SPporhttps://revistas.pucsp.br/index.php/metropole/article/view/56607/40326Copyright (c) 2022 Juliana de Godoy, Lucas Ponte Mesquita, Letícia Martins Nuneshttps://creativecommons.org/licenses/by-nc-nd/4.0info:eu-repo/semantics/openAccessGodoy, Juliana dePonte Mesquita, LucasMartins Nunes, Letícia2022-08-22T03:05:31Zoai:ojs.pkp.sfu.ca:article/56607Revistahttps://revistas.pucsp.br/metropolePRIhttps://old.scielo.br/oai/scielo-oai.phpcadernosmetropole@outlook.com||cadernosmetropole@outlook.com2236-99961517-2422opendoar:2022-08-22T03:05:31Cadernos Metrópole (Online) - Pontifícia Universidade Católica de São Paulo (PUC-SP)false
dc.title.none.fl_str_mv “Metropolises-coaches”: image value taken for exchange value
“Metrópoles-coaches”: o valor da imagem como valor de troca
title “Metropolises-coaches”: image value taken for exchange value
spellingShingle “Metropolises-coaches”: image value taken for exchange value
Godoy, Juliana de
metropolização
redes sociais
desempenhos
metropolization
social media
performances
title_short “Metropolises-coaches”: image value taken for exchange value
title_full “Metropolises-coaches”: image value taken for exchange value
title_fullStr “Metropolises-coaches”: image value taken for exchange value
title_full_unstemmed “Metropolises-coaches”: image value taken for exchange value
title_sort “Metropolises-coaches”: image value taken for exchange value
author Godoy, Juliana de
author_facet Godoy, Juliana de
Ponte Mesquita, Lucas
Martins Nunes, Letícia
author_role author
author2 Ponte Mesquita, Lucas
Martins Nunes, Letícia
author2_role author
author
dc.contributor.author.fl_str_mv Godoy, Juliana de
Ponte Mesquita, Lucas
Martins Nunes, Letícia
dc.subject.por.fl_str_mv metropolização
redes sociais
desempenhos
metropolization
social media
performances
topic metropolização
redes sociais
desempenhos
metropolization
social media
performances
description This article aims to approach some issues concerning values associated with metropolises, especially in this new era whose protagonists are images and symbols. Organized in three parts, it initially addresses the process of power formation and centralization in the metropolises; then, it provides contextualization, addressing financial/ speculative capital, virtual realities, and their effects on metropolitan spaces; finally, on an experimental basis, it analyzes the performance and involvement between the metropolises and their websites managed by their administrations. The symbolic production of the metropolis is simplified, in opposition to the growing presence of complex urban processes, with objectives and action plans for a massive sale and a global market of cities. These meanings are associated with the figure of the coach.
publishDate 2022
dc.date.none.fl_str_mv 2022-08-22
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistas.pucsp.br/index.php/metropole/article/view/56607
10.1590/2236-9996.2022-5509
url https://revistas.pucsp.br/index.php/metropole/article/view/56607
identifier_str_mv 10.1590/2236-9996.2022-5509
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistas.pucsp.br/index.php/metropole/article/view/56607/40326
dc.rights.driver.fl_str_mv Copyright (c) 2022 Juliana de Godoy, Lucas Ponte Mesquita, Letícia Martins Nunes
https://creativecommons.org/licenses/by-nc-nd/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Juliana de Godoy, Lucas Ponte Mesquita, Letícia Martins Nunes
https://creativecommons.org/licenses/by-nc-nd/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Pontifícia Universidade Católica de São Paulo
publisher.none.fl_str_mv Pontifícia Universidade Católica de São Paulo
dc.source.none.fl_str_mv Cadernos Metrópole; Vol. 24 No. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-1073
Cadernos Metrópole; Vol. 24 Núm. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-1073
Cadernos Metrópole; Vol. 24 No. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-1073
Cadernos Metrópole; v. 24 n. 55 (2022): as ambivalências e contradições das redes digitais no social; 1051-1073
2236-9996
1517-2422
reponame:Cadernos Metrópole (Online)
instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)
instacron:PUC_SP
instname_str Pontifícia Universidade Católica de São Paulo (PUC-SP)
instacron_str PUC_SP
institution PUC_SP
reponame_str Cadernos Metrópole (Online)
collection Cadernos Metrópole (Online)
repository.name.fl_str_mv Cadernos Metrópole (Online) - Pontifícia Universidade Católica de São Paulo (PUC-SP)
repository.mail.fl_str_mv cadernosmetropole@outlook.com||cadernosmetropole@outlook.com
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