Between Invisibility, ‘Discursive Whitening’ and Hypersexualization: ‘Controlling Images’ Over the Term Black and Its Place in Enunciation

• Autor(a) principal: Reis, Narjara Oliveira
• Data de Publicação: 2022
• Tipo de documento: Artigo
• Idioma: por; eng
• Título da fonte: Bakhtiniana
• Texto Completo: https://revistas.pucsp.br/index.php/bakhtiniana/article/view/54583
• topic: Discursive whitening; Hypersexualization; Invisibility; Controlling images; Branqueamento discursivo; Hipersexualização; Invisibilidade; Imagens de controle

Based on the statements that (1) the word in interaction manifests itself as an ideological sign, oriented to a precise social audience, circumscribed in a given historical time; (2) that race is a language and (3) that geographic displacement involves a clash between different systems of meaning, I interpret data from the cultural translation process for the term black [negro, in Portuguese], based on the enunciations of two Portuguese language learners in a course for immigrant mothers held in Southern Brazil. The data presented were generated as part of an ongoing ethnographic investigation[1]. The discussion points to controlling images that persist in the social imaginary from effacement procedures, discursive whitening and hypersexualization of the term negro [black]. Data also reveals that the processes of attributing meanings around race are in full dispute in the current socio-historical context.   [1] See doctoral thesis defended in 2021: REIS, N. O. Como dar certo em português? A experiência de mães imigrantes aprendizes de português em Florianópolis. 2021. 261f. Thesis (PhD in Linguistics) – Universidade Federal de Santa Catarina, Florianópolis, 2021. Available at: https://repositorio.ufsc.br/handle/123456789/229909.