Transmedia reception: theoretical-methodological perspectives and online television fiction audiences

Detalhes bibliográficos
Autor(a) principal: Vassallo de Lopes, Maria Immacolata
Data de Publicação: 2018
Outros Autores: Castilho, Fernanda
Tipo de documento: Artigo
Idioma: por
Título da fonte: Galáxia (São Paulo)
Texto Completo: https://revistas.pucsp.br/index.php/galaxia/article/view/35151
Resumo: The purpose of this article is to discuss the theoretical and methodological work developed by the Ibero-American Television Fiction Observatory (Obitel) on the theme of transmedia reception, focusing on the progression of concepts and methodological strategies. The corpus of research conducted between 2010 and 2015 is justified as it has shown that the engagement of online audiences is growing rapidly, and therefore legitimize an emerging study object. As a result, the contributions and improvement to the reception research in Brazil and Latin America by Obitel are demonstrated. 
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spelling Transmedia reception: theoretical-methodological perspectives and online television fiction audiencesRecepção transmídia: perspectivas teórico- metodológicas e audiências de ficção televisiva onlineficção televisivarecepção transmídiaprotocolos metodológicosObitel.television fictiontransmedia receptionmethodological protocolsObitel.The purpose of this article is to discuss the theoretical and methodological work developed by the Ibero-American Television Fiction Observatory (Obitel) on the theme of transmedia reception, focusing on the progression of concepts and methodological strategies. The corpus of research conducted between 2010 and 2015 is justified as it has shown that the engagement of online audiences is growing rapidly, and therefore legitimize an emerging study object. As a result, the contributions and improvement to the reception research in Brazil and Latin America by Obitel are demonstrated. A proposta deste artigo é discutir o trabalho teórico e metodológico desenvolvido pelo Observatório Ibero-Americano de Ficção Televisiva (Obitel) sobre o tema da recepção transmídia, focando na progressão de suas conceituações e estratégias metodológicas. Toma-se como corpus de análise as pesquisas realizadas entre 2010 e 2015, na medida em que comprovaram que o engajamento das audiências online está crescendo rapidamente, legitimando assim um objeto de estudo emergente. Como resultado, demonstram-se as contribuições e atualizações à pesquisa de recepção no Brasil e na América Latina feitas pelo Obitel. PEPG COS-PUC-SP2018-11-14info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.pucsp.br/index.php/galaxia/article/view/35151Galaxia; No. 39 (2018)GALÁxIA. Revista Interdisciplinar de Comunicação e Cultura; n. 39 (2018)1982-2553reponame:Galáxia (São Paulo)instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)instacron:PUC_SPporhttps://revistas.pucsp.br/index.php/galaxia/article/view/35151/26983Copyright (c) 2018 Galáxia. Revista do Programa de Pós-Graduação em Comunicação e Semiótica. ISSN 1982-2553info:eu-repo/semantics/openAccessVassallo de Lopes, Maria ImmacolataCastilho, Fernanda2018-11-14T20:23:17Zoai:ojs.pkp.sfu.ca:article/35151Revistahttps://www.pucsp.br/pos-graduacao/mestrado-e-doutorado/comunicacao-e-semioticaPRIhttps://old.scielo.br/oai/scielo-oai.phpcos@pucsp.br||aidarprado@gmail.com1982-25531519-311Xopendoar:2018-11-14T20:23:17Galáxia (São Paulo) - Pontifícia Universidade Católica de São Paulo (PUC-SP)false
dc.title.none.fl_str_mv Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
Recepção transmídia: perspectivas teórico- metodológicas e audiências de ficção televisiva online
title Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
spellingShingle Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
Vassallo de Lopes, Maria Immacolata
ficção televisiva
recepção transmídia
protocolos metodológicos
Obitel.
television fiction
transmedia reception
methodological protocols
Obitel.
title_short Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
title_full Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
title_fullStr Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
title_full_unstemmed Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
title_sort Transmedia reception: theoretical-methodological perspectives and online television fiction audiences
author Vassallo de Lopes, Maria Immacolata
author_facet Vassallo de Lopes, Maria Immacolata
Castilho, Fernanda
author_role author
author2 Castilho, Fernanda
author2_role author
dc.contributor.author.fl_str_mv Vassallo de Lopes, Maria Immacolata
Castilho, Fernanda
dc.subject.por.fl_str_mv ficção televisiva
recepção transmídia
protocolos metodológicos
Obitel.
television fiction
transmedia reception
methodological protocols
Obitel.
topic ficção televisiva
recepção transmídia
protocolos metodológicos
Obitel.
television fiction
transmedia reception
methodological protocols
Obitel.
description The purpose of this article is to discuss the theoretical and methodological work developed by the Ibero-American Television Fiction Observatory (Obitel) on the theme of transmedia reception, focusing on the progression of concepts and methodological strategies. The corpus of research conducted between 2010 and 2015 is justified as it has shown that the engagement of online audiences is growing rapidly, and therefore legitimize an emerging study object. As a result, the contributions and improvement to the reception research in Brazil and Latin America by Obitel are demonstrated. 
publishDate 2018
dc.date.none.fl_str_mv 2018-11-14
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistas.pucsp.br/index.php/galaxia/article/view/35151
url https://revistas.pucsp.br/index.php/galaxia/article/view/35151
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistas.pucsp.br/index.php/galaxia/article/view/35151/26983
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv PEPG COS-PUC-SP
publisher.none.fl_str_mv PEPG COS-PUC-SP
dc.source.none.fl_str_mv Galaxia; No. 39 (2018)
GALÁxIA. Revista Interdisciplinar de Comunicação e Cultura; n. 39 (2018)
1982-2553
reponame:Galáxia (São Paulo)
instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)
instacron:PUC_SP
instname_str Pontifícia Universidade Católica de São Paulo (PUC-SP)
instacron_str PUC_SP
institution PUC_SP
reponame_str Galáxia (São Paulo)
collection Galáxia (São Paulo)
repository.name.fl_str_mv Galáxia (São Paulo) - Pontifícia Universidade Católica de São Paulo (PUC-SP)
repository.mail.fl_str_mv cos@pucsp.br||aidarprado@gmail.com
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