The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars

Detalhes bibliográficos
Autor(a) principal: Prates, Vinicius
Data de Publicação: 2017
Outros Autores: Pereira, Heloisa Prates
Tipo de documento: Artigo
Idioma: por
Título da fonte: Galáxia (São Paulo)
Texto Completo: https://revistas.pucsp.br/index.php/galaxia/article/view/28705
Resumo: In this paper we intend to identify an emergent discursive phenomenon in the city of São Paulo: the bike activism. It rises from a medley of disconnected voices towards an “articulated speech”, in the discursive eld about the meanings of the urban mobility. The bike activism constitutes a new subject position insofar as it defies, as an antagonism, the stabilized discourse related to the hegemony of the individual motorized transportation. The paper is divided into four sections: a) a description of the automobile city as a semantically normalized horizon; b) the conceptualization of politics as an articulation of speech, in Rancière terms; c) the discursive analysis of texts published in bike-mobility specialized websites; d) considerations about the partial re-absorption of the cycling into the symbolical equivalence chains of liberal-capitalism. 
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spelling The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of carsO sujeito de bicicleta: considerações sobre o discurso cicloativista na São Paulo dos carrosbike activismsubject positionhegemonydiscursive analysis.cicloativismoposições de sujeitohegemoniaanálise discursivaIn this paper we intend to identify an emergent discursive phenomenon in the city of São Paulo: the bike activism. It rises from a medley of disconnected voices towards an “articulated speech”, in the discursive eld about the meanings of the urban mobility. The bike activism constitutes a new subject position insofar as it defies, as an antagonism, the stabilized discourse related to the hegemony of the individual motorized transportation. The paper is divided into four sections: a) a description of the automobile city as a semantically normalized horizon; b) the conceptualization of politics as an articulation of speech, in Rancière terms; c) the discursive analysis of texts published in bike-mobility specialized websites; d) considerations about the partial re-absorption of the cycling into the symbolical equivalence chains of liberal-capitalism. Neste artigo procuramos identificar um fenômeno discursivo emergente na cidade de São Paulo: o cicloativismo, que passa de um emaranhado de vozes desconexas a uma “fala articulada” no campo de embates sobre os sentidos da mobilidade urbana. O cicloativista constitui-se em uma nova posição de sujeito na medida em que abre um antagonismo ao discurso estabilizado em torno da hegemonia do transporte individual motorizado. O artigo se desdobra em quatro partes: a) uma descrição da cidade voltada ao automóvel como horizonte semanticamente normal; b) a categorização da política como processo de articulação de “falas”, nos termos de Rancière; c) a análise discursiva de peças comunicacionais veiculadas em websites especializados em ciclomobilidade; d) considerações sobre um processo de reabsorção parcial da atividade ciclística nas cadeias de equivalência simbólica do liberal-capitalismo.PEPG COS-PUC-SP2017-03-30info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.pucsp.br/index.php/galaxia/article/view/28705Galaxia; No. 34 (2017)GALÁxIA. Revista Interdisciplinar de Comunicação e Cultura; n. 34 (2017)1982-2553reponame:Galáxia (São Paulo)instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)instacron:PUC_SPporhttps://revistas.pucsp.br/index.php/galaxia/article/view/28705/22307Prates, ViniciusPereira, Heloisa Pratesinfo:eu-repo/semantics/openAccess2017-03-30T18:32:45Zoai:ojs.pkp.sfu.ca:article/28705Revistahttps://www.pucsp.br/pos-graduacao/mestrado-e-doutorado/comunicacao-e-semioticaPRIhttps://old.scielo.br/oai/scielo-oai.phpcos@pucsp.br||aidarprado@gmail.com1982-25531519-311Xopendoar:2017-03-30T18:32:45Galáxia (São Paulo) - Pontifícia Universidade Católica de São Paulo (PUC-SP)false
dc.title.none.fl_str_mv The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
O sujeito de bicicleta: considerações sobre o discurso cicloativista na São Paulo dos carros
title The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
spellingShingle The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
Prates, Vinicius
bike activism
subject position
hegemony
discursive analysis.
cicloativismo
posições de sujeito
hegemonia
análise discursiva
title_short The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
title_full The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
title_fullStr The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
title_full_unstemmed The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
title_sort The cycling subject on the bicicle: considerations on the bike-ativism discourse in the São Paulo of cars
author Prates, Vinicius
author_facet Prates, Vinicius
Pereira, Heloisa Prates
author_role author
author2 Pereira, Heloisa Prates
author2_role author
dc.contributor.author.fl_str_mv Prates, Vinicius
Pereira, Heloisa Prates
dc.subject.por.fl_str_mv bike activism
subject position
hegemony
discursive analysis.
cicloativismo
posições de sujeito
hegemonia
análise discursiva
topic bike activism
subject position
hegemony
discursive analysis.
cicloativismo
posições de sujeito
hegemonia
análise discursiva
description In this paper we intend to identify an emergent discursive phenomenon in the city of São Paulo: the bike activism. It rises from a medley of disconnected voices towards an “articulated speech”, in the discursive eld about the meanings of the urban mobility. The bike activism constitutes a new subject position insofar as it defies, as an antagonism, the stabilized discourse related to the hegemony of the individual motorized transportation. The paper is divided into four sections: a) a description of the automobile city as a semantically normalized horizon; b) the conceptualization of politics as an articulation of speech, in Rancière terms; c) the discursive analysis of texts published in bike-mobility specialized websites; d) considerations about the partial re-absorption of the cycling into the symbolical equivalence chains of liberal-capitalism. 
publishDate 2017
dc.date.none.fl_str_mv 2017-03-30
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistas.pucsp.br/index.php/galaxia/article/view/28705
url https://revistas.pucsp.br/index.php/galaxia/article/view/28705
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistas.pucsp.br/index.php/galaxia/article/view/28705/22307
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv PEPG COS-PUC-SP
publisher.none.fl_str_mv PEPG COS-PUC-SP
dc.source.none.fl_str_mv Galaxia; No. 34 (2017)
GALÁxIA. Revista Interdisciplinar de Comunicação e Cultura; n. 34 (2017)
1982-2553
reponame:Galáxia (São Paulo)
instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)
instacron:PUC_SP
instname_str Pontifícia Universidade Católica de São Paulo (PUC-SP)
instacron_str PUC_SP
institution PUC_SP
reponame_str Galáxia (São Paulo)
collection Galáxia (São Paulo)
repository.name.fl_str_mv Galáxia (São Paulo) - Pontifícia Universidade Católica de São Paulo (PUC-SP)
repository.mail.fl_str_mv cos@pucsp.br||aidarprado@gmail.com
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