How to attract a senior manager to the aquaculture sector in Setubal using the Vcw

• Autor(a) principal: Masmoudi, Myriam
• Data de Publicação: 2020
• Tipo de documento: Dissertação
• Idioma: eng
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: http://hdl.handle.net/10362/107067
• topic: VCW; Esteiros do Sado; Aquaculture; Oysters and clams; Senior manager; Attract; find; Challenge; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

This case study illustrates the application of the Value Creation Wheel -VCW -to Esteiros do Sado, a non-active aquaculture company based in Setubal, that aims to start activity at the end of the year 2020 in the marine farming of Oysters and Clams. TheVCW were applied to the first challenge faced by the company: “How to attract a senior manager to the aquaculture sector in Setubal?”, however, after the beginning of the VCW method application, we realized that the best way to answer this question is toask another question before: “How can a senior manager be found?”.By applying the VCW, to the previous challenge, we were able to identify four possible ways and sources to find the Senior Manager. This case highlights the main challenges when attractingsenior manager, and the procedure to be taken in the future.