How can small municipalities attract foreign direct Investment? Case study: Cascais

Detalhes bibliográficos
Autor(a) principal: Barbosa, Marina Sofia Santos
Data de Publicação: 2017
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/22405
Resumo: The Globalization phenomena has connected the world and, today, not only firms compete with each other but also countries and regions. The purpose of this work project is to develop a Framework, which uses both Marketing and Strategy concepts and tools, to allow small municipalities to deliberate and develop the right vision and strategy to attract foreign direct investment. This Framework was applied to the Cascais Municipality. As a case study, a deep macro and micro analysis of Cascais was conducted, enabling a conclusion in regards to its key resources and strategic key activities for FDI attraction.
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spelling How can small municipalities attract foreign direct Investment? Case study: CascaisForeign direct investment (FDI)StrategyCascaisMunicipalityDomínio/Área Científica::Ciências Sociais::Economia e GestãoThe Globalization phenomena has connected the world and, today, not only firms compete with each other but also countries and regions. The purpose of this work project is to develop a Framework, which uses both Marketing and Strategy concepts and tools, to allow small municipalities to deliberate and develop the right vision and strategy to attract foreign direct investment. This Framework was applied to the Cascais Municipality. As a case study, a deep macro and micro analysis of Cascais was conducted, enabling a conclusion in regards to its key resources and strategic key activities for FDI attraction.Silva, Luís Correia daRUNBarbosa, Marina Sofia Santos2020-01-20T01:30:30Z2017-01-202017-01-20T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfapplication/pdfhttp://hdl.handle.net/10362/22405TID:201715708enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:09:53Zoai:run.unl.pt:10362/22405Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:27:16.681235Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv How can small municipalities attract foreign direct Investment? Case study: Cascais
title How can small municipalities attract foreign direct Investment? Case study: Cascais
spellingShingle How can small municipalities attract foreign direct Investment? Case study: Cascais
Barbosa, Marina Sofia Santos
Foreign direct investment (FDI)
Strategy
Cascais
Municipality
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short How can small municipalities attract foreign direct Investment? Case study: Cascais
title_full How can small municipalities attract foreign direct Investment? Case study: Cascais
title_fullStr How can small municipalities attract foreign direct Investment? Case study: Cascais
title_full_unstemmed How can small municipalities attract foreign direct Investment? Case study: Cascais
title_sort How can small municipalities attract foreign direct Investment? Case study: Cascais
author Barbosa, Marina Sofia Santos
author_facet Barbosa, Marina Sofia Santos
author_role author
dc.contributor.none.fl_str_mv Silva, Luís Correia da
RUN
dc.contributor.author.fl_str_mv Barbosa, Marina Sofia Santos
dc.subject.por.fl_str_mv Foreign direct investment (FDI)
Strategy
Cascais
Municipality
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Foreign direct investment (FDI)
Strategy
Cascais
Municipality
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description The Globalization phenomena has connected the world and, today, not only firms compete with each other but also countries and regions. The purpose of this work project is to develop a Framework, which uses both Marketing and Strategy concepts and tools, to allow small municipalities to deliberate and develop the right vision and strategy to attract foreign direct investment. This Framework was applied to the Cascais Municipality. As a case study, a deep macro and micro analysis of Cascais was conducted, enabling a conclusion in regards to its key resources and strategic key activities for FDI attraction.
publishDate 2017
dc.date.none.fl_str_mv 2017-01-20
2017-01-20T00:00:00Z
2020-01-20T01:30:30Z
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