Visual Advertising in Voice-over-IP calls

Detalhes bibliográficos
Autor(a) principal: Salvador, David Joaquim Monteiro Colaço
Data de Publicação: 2014
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10316/35731
Resumo: Dissertação de Mestrado em Engenharia Informática apresentada à Faculdade de Ciências e Tecnologia da Universidade de Coimbra
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spelling Visual Advertising in Voice-over-IP callsAdvertisementImage ShareIMSIP Multimedia SubsystemMedia ServerMSRPRCRich Communication ServicesRich Communication SuiteSIPVideo ShareDissertação de Mestrado em Engenharia Informática apresentada à Faculdade de Ciências e Tecnologia da Universidade de CoimbraNowadays, with the spread of Smartphones and Internet worldwide, a new way of communicate has arrived. A telephone is no longer an instrument to make calls. It is used for work, play or for fast access to news and other media content. With the increase speed of the Internet in mobile devices, some companies saw an opportunity to develop successful applications, known as Over-The-Top applications. Some of these OTTs offer the same products as the telecommunications companies at a lower price, or even for free. This lead to two major problems: a decrease in revenue on the Telecommunications market, and a demand for faster access to the internet. A response to OTTs emerged from the Telecommunications world with the creation of the Rich Communications Services (RCS). This specification provides the user new ways to communicate and share content. It was also clear to the telecommunications industry that an improvement to the network was needed and the migration from Circuit Switch to all IP networks was essential. From this need, the 3GPP group created the IP Multimedia Subsystem (IMS). This network architecture can deliver services and multimedia content using industry standards and provide compatibility across all operators and legacy networks. On this project, a new service is added to the IMS network, in order to deliver image and video advertisement to RCS clients.2014-07-10info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesishttp://hdl.handle.net/10316/35731http://hdl.handle.net/10316/35731TID:201539160engSalvador, David Joaquim Monteiro Colaçoinfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2022-01-21T17:34:31Zoai:estudogeral.uc.pt:10316/35731Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T20:54:31.985285Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Visual Advertising in Voice-over-IP calls
title Visual Advertising in Voice-over-IP calls
spellingShingle Visual Advertising in Voice-over-IP calls
Salvador, David Joaquim Monteiro Colaço
Advertisement
Image Share
IMS
IP Multimedia Subsystem
Media Server
MSRP
RC
Rich Communication Services
Rich Communication Suite
SIP
Video Share
title_short Visual Advertising in Voice-over-IP calls
title_full Visual Advertising in Voice-over-IP calls
title_fullStr Visual Advertising in Voice-over-IP calls
title_full_unstemmed Visual Advertising in Voice-over-IP calls
title_sort Visual Advertising in Voice-over-IP calls
author Salvador, David Joaquim Monteiro Colaço
author_facet Salvador, David Joaquim Monteiro Colaço
author_role author
dc.contributor.author.fl_str_mv Salvador, David Joaquim Monteiro Colaço
dc.subject.por.fl_str_mv Advertisement
Image Share
IMS
IP Multimedia Subsystem
Media Server
MSRP
RC
Rich Communication Services
Rich Communication Suite
SIP
Video Share
topic Advertisement
Image Share
IMS
IP Multimedia Subsystem
Media Server
MSRP
RC
Rich Communication Services
Rich Communication Suite
SIP
Video Share
description Dissertação de Mestrado em Engenharia Informática apresentada à Faculdade de Ciências e Tecnologia da Universidade de Coimbra
publishDate 2014
dc.date.none.fl_str_mv 2014-07-10
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dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
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status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10316/35731
http://hdl.handle.net/10316/35731
TID:201539160
url http://hdl.handle.net/10316/35731
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