Origem e distinção : as marcas de vinhos no final do século XIX
Autor(a) principal: | |
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Data de Publicação: | 2017 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://repositorio-aberto.up.pt/handle/10216/115413 |
Resumo: | The end of the 19th century was marked by profound changes in wine growing, with post phylloxerarestructuring and a high degree of instability in the wine markets, growing competition, and the proliferationof imitations and falsifications of the main types of wines from well known denominations. At thesame time, though, the first steps were taken to regulate trademarks, intended to repress unfair competitionand the abusive use of false or misleading indications of origin. In Portugal, the «trademark law» was enacted,dated 4th June 1883, following the signing in March that year of the Paris Convention for the Protection ofIndustrial Property, which gave rise to the registration of trademarks and brands for a wide range of products.Based on a survey of the registered trademarks between 1883 and 1900, in which there are a significantnumber of wine brands and wine products, this paper intends to understand how the different commercialagents resorted to rural images associated to the wines regions of origin, as elements of distinction andenhancement of their brands. After intersecting the brands and denomination of origin, as well as the differentinterests involved, from producers to retailers, the importance attributed to the characteristics of wine (grapevarieties, qualities, categories, and wine making processes and ageing, etc.) will be analysed. |
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Origem e distinção : as marcas de vinhos no final do século XIXHumanidadesHumanitiesThe end of the 19th century was marked by profound changes in wine growing, with post phylloxerarestructuring and a high degree of instability in the wine markets, growing competition, and the proliferationof imitations and falsifications of the main types of wines from well known denominations. At thesame time, though, the first steps were taken to regulate trademarks, intended to repress unfair competitionand the abusive use of false or misleading indications of origin. In Portugal, the «trademark law» was enacted,dated 4th June 1883, following the signing in March that year of the Paris Convention for the Protection ofIndustrial Property, which gave rise to the registration of trademarks and brands for a wide range of products.Based on a survey of the registered trademarks between 1883 and 1900, in which there are a significantnumber of wine brands and wine products, this paper intends to understand how the different commercialagents resorted to rural images associated to the wines regions of origin, as elements of distinction andenhancement of their brands. After intersecting the brands and denomination of origin, as well as the differentinterests involved, from producers to retailers, the importance attributed to the characteristics of wine (grapevarieties, qualities, categories, and wine making processes and ageing, etc.) will be analysed.20172017-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://repositorio-aberto.up.pt/handle/10216/115413por2182-1097Pereira, Gaspar MartinsCruz, Marleneinfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-29T13:15:32Zoai:repositorio-aberto.up.pt:10216/115413Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T23:36:50.701799Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Origem e distinção : as marcas de vinhos no final do século XIX |
title |
Origem e distinção : as marcas de vinhos no final do século XIX |
spellingShingle |
Origem e distinção : as marcas de vinhos no final do século XIX Pereira, Gaspar Martins Humanidades Humanities |
title_short |
Origem e distinção : as marcas de vinhos no final do século XIX |
title_full |
Origem e distinção : as marcas de vinhos no final do século XIX |
title_fullStr |
Origem e distinção : as marcas de vinhos no final do século XIX |
title_full_unstemmed |
Origem e distinção : as marcas de vinhos no final do século XIX |
title_sort |
Origem e distinção : as marcas de vinhos no final do século XIX |
author |
Pereira, Gaspar Martins |
author_facet |
Pereira, Gaspar Martins Cruz, Marlene |
author_role |
author |
author2 |
Cruz, Marlene |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Pereira, Gaspar Martins Cruz, Marlene |
dc.subject.por.fl_str_mv |
Humanidades Humanities |
topic |
Humanidades Humanities |
description |
The end of the 19th century was marked by profound changes in wine growing, with post phylloxerarestructuring and a high degree of instability in the wine markets, growing competition, and the proliferationof imitations and falsifications of the main types of wines from well known denominations. At thesame time, though, the first steps were taken to regulate trademarks, intended to repress unfair competitionand the abusive use of false or misleading indications of origin. In Portugal, the «trademark law» was enacted,dated 4th June 1883, following the signing in March that year of the Paris Convention for the Protection ofIndustrial Property, which gave rise to the registration of trademarks and brands for a wide range of products.Based on a survey of the registered trademarks between 1883 and 1900, in which there are a significantnumber of wine brands and wine products, this paper intends to understand how the different commercialagents resorted to rural images associated to the wines regions of origin, as elements of distinction andenhancement of their brands. After intersecting the brands and denomination of origin, as well as the differentinterests involved, from producers to retailers, the importance attributed to the characteristics of wine (grapevarieties, qualities, categories, and wine making processes and ageing, etc.) will be analysed. |
publishDate |
2017 |
dc.date.none.fl_str_mv |
2017 2017-01-01T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://repositorio-aberto.up.pt/handle/10216/115413 |
url |
https://repositorio-aberto.up.pt/handle/10216/115413 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
2182-1097 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799135681095663616 |