The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer

Detalhes bibliográficos
Autor(a) principal: Gosson, George Anderson de Oliveira
Data de Publicação: 2014
Outros Autores: Araújo, Maria Valéria Araújo Pereira de, Oliveira, Patricia Whebber Souza de, Araújo, Afranio Galdino de, Alexandre, Mauro Lemuel
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://tmstudies.net/index.php/ectms/article/view/709
Resumo:  This article discusses the complex process of consumer decision in hosting services related to the tourism distribution channels. The research is aimed at describing the level of influence of the distribution intermediaries of tourism products on the choice of means of accommodation by the consumer. The data was collected through application of questionnaires to three hundred Brazilian tourists, staying in nineteen hotels in Natal, Rio Grande do Norte, Brazil. The results characterized the profile of consumers of hosting services and identified the distribution channels used by them. It was also found the influence of intermediaries on consumers when choosing means of accommodation, trying to identify causal relationship between this influence and the consumer characteristics. It was observed that the information about lodging facilities available on the Internet reduce the likelihood that this influence is exercised; however, consumers consider this information supplementary, and not a substitute to the one provided by intermediaries.
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spelling The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumerInfluência dos intermediários de distribuição de produtos turísticos no processo de decisão do meio de hospedagem pelo consumidorServices, tourism, distribution channels, consumerServiços, turismo, canais de distribuição, consumidor This article discusses the complex process of consumer decision in hosting services related to the tourism distribution channels. The research is aimed at describing the level of influence of the distribution intermediaries of tourism products on the choice of means of accommodation by the consumer. The data was collected through application of questionnaires to three hundred Brazilian tourists, staying in nineteen hotels in Natal, Rio Grande do Norte, Brazil. The results characterized the profile of consumers of hosting services and identified the distribution channels used by them. It was also found the influence of intermediaries on consumers when choosing means of accommodation, trying to identify causal relationship between this influence and the consumer characteristics. It was observed that the information about lodging facilities available on the Internet reduce the likelihood that this influence is exercised; however, consumers consider this information supplementary, and not a substitute to the one provided by intermediaries. O presente artigo trata do complexo processo de decisão do consumidor de serviços de hospedagem frente aos canais de distribuição do turismo. A pesquisa objetiva é descrever o nível de influência dos intermediários de distribuição de produtos turísticos exercida sobre a escolha do meio de hospedagem pelo consumidor. A coleta ocorreu através da aplicação de trezentos questionários a turistas brasileiros, hospedados em dezenove hotéis de Natal, Rio Grande do Norte, Brasil. Os resultados caracterizaram o perfil dos consumidores de serviços de hospedagem, além de identificar os canais de distribuição por eles utilizados. Verificou-se ainda a influência dos intermediários sobre os consumidores na escolha do meio de hospedagem, buscando identificar relações causais entre esta influência e as características do consumidor. Constatou-se que as informações sobre os meios de hospedagem disponíveis na internet reduzem a probabilidade de que esta influência seja exercida, entretanto os consumidores consideram estas informações complementares e não substitutas àquelas fornecidas pelos intermediários.University of Algarve2014-08-29T00:00:00Zjournal articlejournal articlejournal articleinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://tmstudies.net/index.php/ectms/article/view/709oai:ojs.pkp.sfu.ca:article/709Revista Encontros Científicos - Tourism & Management Studies; Vol 10, No 2 (2014); 123-132Tourism & Management Studies; Vol 10, No 2 (2014); 123-132Tourism & Management Studies; Vol 10, No 2 (2014); 123-132Revista Encontros Científicos - Tourism & Management Studies; Vol 10, No 2 (2014); 123-1322182-8466reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://tmstudies.net/index.php/ectms/article/view/709https://tmstudies.net/index.php/ectms/article/view/709/1250Copyright (c) 2016 Tourism & Management Studieshttp://creativecommons.org/licenses/by-nc-nd/4.0info:eu-repo/semantics/openAccessGosson, George Anderson de OliveiraAraújo, Maria Valéria Araújo Pereira deOliveira, Patricia Whebber Souza deAraújo, Afranio Galdino deAlexandre, Mauro Lemuel2022-10-05T04:16:46ZPortal AgregadorONG
dc.title.none.fl_str_mv The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
Influência dos intermediários de distribuição de produtos turísticos no processo de decisão do meio de hospedagem pelo consumidor
title The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
spellingShingle The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
Gosson, George Anderson de Oliveira
Services, tourism, distribution channels, consumer
Serviços, turismo, canais de distribuição, consumidor
title_short The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
title_full The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
title_fullStr The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
title_full_unstemmed The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
title_sort The influence of distribution intermediaries of tourist products in the decision-making process of hosting services by the consumer
author Gosson, George Anderson de Oliveira
author_facet Gosson, George Anderson de Oliveira
Araújo, Maria Valéria Araújo Pereira de
Oliveira, Patricia Whebber Souza de
Araújo, Afranio Galdino de
Alexandre, Mauro Lemuel
author_role author
author2 Araújo, Maria Valéria Araújo Pereira de
Oliveira, Patricia Whebber Souza de
Araújo, Afranio Galdino de
Alexandre, Mauro Lemuel
author2_role author
author
author
author
dc.contributor.author.fl_str_mv Gosson, George Anderson de Oliveira
Araújo, Maria Valéria Araújo Pereira de
Oliveira, Patricia Whebber Souza de
Araújo, Afranio Galdino de
Alexandre, Mauro Lemuel
dc.subject.por.fl_str_mv Services, tourism, distribution channels, consumer
Serviços, turismo, canais de distribuição, consumidor
topic Services, tourism, distribution channels, consumer
Serviços, turismo, canais de distribuição, consumidor
description  This article discusses the complex process of consumer decision in hosting services related to the tourism distribution channels. The research is aimed at describing the level of influence of the distribution intermediaries of tourism products on the choice of means of accommodation by the consumer. The data was collected through application of questionnaires to three hundred Brazilian tourists, staying in nineteen hotels in Natal, Rio Grande do Norte, Brazil. The results characterized the profile of consumers of hosting services and identified the distribution channels used by them. It was also found the influence of intermediaries on consumers when choosing means of accommodation, trying to identify causal relationship between this influence and the consumer characteristics. It was observed that the information about lodging facilities available on the Internet reduce the likelihood that this influence is exercised; however, consumers consider this information supplementary, and not a substitute to the one provided by intermediaries.
publishDate 2014
dc.date.none.fl_str_mv 2014-08-29T00:00:00Z
dc.type.driver.fl_str_mv journal article
journal article
journal article
info:eu-repo/semantics/article
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://tmstudies.net/index.php/ectms/article/view/709
oai:ojs.pkp.sfu.ca:article/709
url https://tmstudies.net/index.php/ectms/article/view/709
identifier_str_mv oai:ojs.pkp.sfu.ca:article/709
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://tmstudies.net/index.php/ectms/article/view/709
https://tmstudies.net/index.php/ectms/article/view/709/1250
dc.rights.driver.fl_str_mv Copyright (c) 2016 Tourism & Management Studies
http://creativecommons.org/licenses/by-nc-nd/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2016 Tourism & Management Studies
http://creativecommons.org/licenses/by-nc-nd/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv University of Algarve
publisher.none.fl_str_mv University of Algarve
dc.source.none.fl_str_mv Revista Encontros Científicos - Tourism & Management Studies; Vol 10, No 2 (2014); 123-132
Tourism & Management Studies; Vol 10, No 2 (2014); 123-132
Tourism & Management Studies; Vol 10, No 2 (2014); 123-132
Revista Encontros Científicos - Tourism & Management Studies; Vol 10, No 2 (2014); 123-132
2182-8466
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
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