The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants
Autor(a) principal: | |
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Data de Publicação: | 2019 |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10400.26/37663 |
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The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurantsRepositório ComumSilveira, Paulo Duarte2021-10-08T11:20:58Z20192019-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10400.26/37663engSilveira, P. D. (2019). The Relevance of Shopper Marketing Touchpoints: An Empirical Study on Wine Choice in Restaurants. International Journal of Economics & Business Administration, 7(1), 35-4810.35808/ijeba/194info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-21T09:56:20Zoai:comum.rcaap.pt:10400.26/37663Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T23:11:55.045175Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants |
title |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants |
spellingShingle |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants Silveira, Paulo Duarte |
title_short |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants |
title_full |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants |
title_fullStr |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants |
title_full_unstemmed |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants |
title_sort |
The relevance of shopper marketing touchpoints: an empirical study on wine choice in restaurants |
author |
Silveira, Paulo Duarte |
author_facet |
Silveira, Paulo Duarte |
author_role |
author |
dc.contributor.none.fl_str_mv |
Repositório Comum |
dc.contributor.author.fl_str_mv |
Silveira, Paulo Duarte |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019 2019-01-01T00:00:00Z 2021-10-08T11:20:58Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
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publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10400.26/37663 |
url |
http://hdl.handle.net/10400.26/37663 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
Silveira, P. D. (2019). The Relevance of Shopper Marketing Touchpoints: An Empirical Study on Wine Choice in Restaurants. International Journal of Economics & Business Administration, 7(1), 35-48 10.35808/ijeba/194 |
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info:eu-repo/semantics/openAccess |
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openAccess |
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application/pdf |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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