Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ
Autor(a) principal: | |
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Data de Publicação: | 2007 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://doi.org/10.34624/rtd.v0i7/8.13745 |
Resumo: | The concept and the measure of the Image of Tourist Destinations (ITD) have two different dimensions, the cognitive and affective component that can be measured using different techniques. This work offers a new approach regarding the image’s formation of rural-cultural destinations and its measure. The main result observed in this empirical research, both qualitative and quantitative, is the convenience of adopting a more analytical and integrated approach when we consider and measure the emotional component of the image. Furthermore, the results of the exploratory and factorial analysis show the factors that integrate cognitive variables and emotional response in the same factor, besides, the emotional aggregated component of the image has very low variance and reliability. Finally, we discuss some implications of the formation’s model and the development of a reliable and valid scale of measuring image. |
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Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in SituThe concept and the measure of the Image of Tourist Destinations (ITD) have two different dimensions, the cognitive and affective component that can be measured using different techniques. This work offers a new approach regarding the image’s formation of rural-cultural destinations and its measure. The main result observed in this empirical research, both qualitative and quantitative, is the convenience of adopting a more analytical and integrated approach when we consider and measure the emotional component of the image. Furthermore, the results of the exploratory and factorial analysis show the factors that integrate cognitive variables and emotional response in the same factor, besides, the emotional aggregated component of the image has very low variance and reliability. Finally, we discuss some implications of the formation’s model and the development of a reliable and valid scale of measuring image.O conceito e a avaliação da imagem dos destinos turísticos possuem duas dimensões diferentes: as componentes cognitiva e afectiva que podem ser medidas utilizando diferentes técnicas. Este trabalho apresenta uma nova abordagem relativamente à formação da imagem de destinos rurais-culturais e à sua medição. O resultado principalobservado nesta pesquisa empírica, tanto qualitativa, como quantitativa, é a vantagem de adoptar uma abordagem mais analítica e integrada quando se considera e se mede a componente emocional da imagem. Além disso, os resultados da análise exploratória e factorial identificam os factores que integram as variáveis cognitivas e a resposta emocional no mesmo factor. Adicionalmente, a componente agregada emocional da imagem apresenta uma variância e fiabilidade muito baixas. Finalmente, discutem-se algumas implicações do modelo de formação e de desenvolvimento de uma escala válida e fiável para medição da imagem.Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro2007-01-01T00:00:00Zjournal articlejournal articleinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://doi.org/10.34624/rtd.v0i7/8.13745oai:proa.ua.pt:article/13745Journal of Tourism & Development; No 7/8 (2007); 101-107Revista Turismo & Desenvolvimento; n.º 7/8 (2007); 101-1072182-14531645-9261reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://proa.ua.pt/index.php/rtd/article/view/13745https://doi.org/10.34624/rtd.v0i7/8.13745https://proa.ua.pt/index.php/rtd/article/view/13745/9241https://cretivecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessVela, Marcelo RoyoTarrés, Christian Serarols2022-09-26T10:57:26Zoai:proa.ua.pt:article/13745Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:06:04.160242Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ |
title |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ |
spellingShingle |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ Vela, Marcelo Royo |
title_short |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ |
title_full |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ |
title_fullStr |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ |
title_full_unstemmed |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ |
title_sort |
Image measure and formation in rural-cultural tourism: measuring the emotional dimension based on emotional response in Situ |
author |
Vela, Marcelo Royo |
author_facet |
Vela, Marcelo Royo Tarrés, Christian Serarols |
author_role |
author |
author2 |
Tarrés, Christian Serarols |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Vela, Marcelo Royo Tarrés, Christian Serarols |
description |
The concept and the measure of the Image of Tourist Destinations (ITD) have two different dimensions, the cognitive and affective component that can be measured using different techniques. This work offers a new approach regarding the image’s formation of rural-cultural destinations and its measure. The main result observed in this empirical research, both qualitative and quantitative, is the convenience of adopting a more analytical and integrated approach when we consider and measure the emotional component of the image. Furthermore, the results of the exploratory and factorial analysis show the factors that integrate cognitive variables and emotional response in the same factor, besides, the emotional aggregated component of the image has very low variance and reliability. Finally, we discuss some implications of the formation’s model and the development of a reliable and valid scale of measuring image. |
publishDate |
2007 |
dc.date.none.fl_str_mv |
2007-01-01T00:00:00Z |
dc.type.driver.fl_str_mv |
journal article journal article info:eu-repo/semantics/article |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://doi.org/10.34624/rtd.v0i7/8.13745 oai:proa.ua.pt:article/13745 |
url |
https://doi.org/10.34624/rtd.v0i7/8.13745 |
identifier_str_mv |
oai:proa.ua.pt:article/13745 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
https://proa.ua.pt/index.php/rtd/article/view/13745 https://doi.org/10.34624/rtd.v0i7/8.13745 https://proa.ua.pt/index.php/rtd/article/view/13745/9241 |
dc.rights.driver.fl_str_mv |
https://cretivecommons.org/licenses/by/4.0/ info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
https://cretivecommons.org/licenses/by/4.0/ |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro |
publisher.none.fl_str_mv |
Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro |
dc.source.none.fl_str_mv |
Journal of Tourism & Development; No 7/8 (2007); 101-107 Revista Turismo & Desenvolvimento; n.º 7/8 (2007); 101-107 2182-1453 1645-9261 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
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1799130522379616256 |