Logoplaste: internationalization to South Africa through flexible packaging

Detalhes bibliográficos
Autor(a) principal: Magalhães, Maria Margarida de Fanhaes
Data de Publicação: 2014
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/11906
Resumo: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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spelling Logoplaste: internationalization to South Africa through flexible packagingLogoplasteSouth AfricaFlexible packagingA Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and EconomicsIn emergent countries the extensive adoption of rigid plastic containers may not be possible due to the low income of consumers. Therefore, more than an internationalization plan, the goal of this paper is to study if Logoplaste should offer flexible packaging solutions in order to expand to South Africa. A study of flexible packaging technology was performed in the enterprise. In addition, I addressed the South African packaging and consumer goods markets, the transferability of Logoplaste resources to South Africa with flexible technology and possible modes of entry to the Africa.NSBE - UNLDahab, SóniaRUNMagalhães, Maria Margarida de Fanhaes2014-012014-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/11906TID:201531119enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:46:38Zoai:run.unl.pt:10362/11906Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:20:37.251552Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Logoplaste: internationalization to South Africa through flexible packaging
title Logoplaste: internationalization to South Africa through flexible packaging
spellingShingle Logoplaste: internationalization to South Africa through flexible packaging
Magalhães, Maria Margarida de Fanhaes
Logoplaste
South Africa
Flexible packaging
title_short Logoplaste: internationalization to South Africa through flexible packaging
title_full Logoplaste: internationalization to South Africa through flexible packaging
title_fullStr Logoplaste: internationalization to South Africa through flexible packaging
title_full_unstemmed Logoplaste: internationalization to South Africa through flexible packaging
title_sort Logoplaste: internationalization to South Africa through flexible packaging
author Magalhães, Maria Margarida de Fanhaes
author_facet Magalhães, Maria Margarida de Fanhaes
author_role author
dc.contributor.none.fl_str_mv Dahab, Sónia
RUN
dc.contributor.author.fl_str_mv Magalhães, Maria Margarida de Fanhaes
dc.subject.por.fl_str_mv Logoplaste
South Africa
Flexible packaging
topic Logoplaste
South Africa
Flexible packaging
description A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
publishDate 2014
dc.date.none.fl_str_mv 2014-01
2014-01-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/11906
TID:201531119
url http://hdl.handle.net/10362/11906
identifier_str_mv TID:201531119
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv NSBE - UNL
publisher.none.fl_str_mv NSBE - UNL
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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