The dark side of sustainable single-use plastic alternatives
Autor(a) principal: | |
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Data de Publicação: | 2021 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10400.26/38597 |
Resumo: | As a result of the growing single-use plastic problem faced nowadays, new alternatives of various materials are being created to help fight the problem. However, the impact of these alternatives is yet to find out. The success or failure of those alternatives is in the purchasing behaviour of the consumer. The theme of this investigation is related to “Green Marketing”, more precisely understand the dimension concerning the consumer's perception with single-use plastic alternatives. This study aims to understand if single-use plastic alternatives are viewed as another trend or a good solution on the lens of the consumer. The investigation is based on a qualitative methodology. A systematic literature review to gather all the essential literature and interviews, which were made to a diversified audience to understand their perceptions regarding the alternatives. The research findings of the qualitative method approach indicated that the consumer sees the single-use alternatives as a possible good solution but yet far from perfection. However, the concern over the environment is evident, and the elimination of single-use plastics is being seen as almost crucial. |
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The dark side of sustainable single-use plastic alternativesConsumer perceptionConsumer behaviourSingle-use plasticPlastic alternativesSustainabilityDomínio/Área Científica::Ciências Sociais::Economia e GestãoAs a result of the growing single-use plastic problem faced nowadays, new alternatives of various materials are being created to help fight the problem. However, the impact of these alternatives is yet to find out. The success or failure of those alternatives is in the purchasing behaviour of the consumer. The theme of this investigation is related to “Green Marketing”, more precisely understand the dimension concerning the consumer's perception with single-use plastic alternatives. This study aims to understand if single-use plastic alternatives are viewed as another trend or a good solution on the lens of the consumer. The investigation is based on a qualitative methodology. A systematic literature review to gather all the essential literature and interviews, which were made to a diversified audience to understand their perceptions regarding the alternatives. The research findings of the qualitative method approach indicated that the consumer sees the single-use alternatives as a possible good solution but yet far from perfection. However, the concern over the environment is evident, and the elimination of single-use plastics is being seen as almost crucial.Nogueira, MafaldaRepositório ComumCarvalho, Daniela Patrícia Patrocínio de2023-10-20T00:30:33Z2021-10-202021-10-20T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10400.26/38597TID:202779408enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-10-26T15:45:20Zoai:comum.rcaap.pt:10400.26/38597Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T15:14:41.302803Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
The dark side of sustainable single-use plastic alternatives |
title |
The dark side of sustainable single-use plastic alternatives |
spellingShingle |
The dark side of sustainable single-use plastic alternatives Carvalho, Daniela Patrícia Patrocínio de Consumer perception Consumer behaviour Single-use plastic Plastic alternatives Sustainability Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
title_short |
The dark side of sustainable single-use plastic alternatives |
title_full |
The dark side of sustainable single-use plastic alternatives |
title_fullStr |
The dark side of sustainable single-use plastic alternatives |
title_full_unstemmed |
The dark side of sustainable single-use plastic alternatives |
title_sort |
The dark side of sustainable single-use plastic alternatives |
author |
Carvalho, Daniela Patrícia Patrocínio de |
author_facet |
Carvalho, Daniela Patrícia Patrocínio de |
author_role |
author |
dc.contributor.none.fl_str_mv |
Nogueira, Mafalda Repositório Comum |
dc.contributor.author.fl_str_mv |
Carvalho, Daniela Patrícia Patrocínio de |
dc.subject.por.fl_str_mv |
Consumer perception Consumer behaviour Single-use plastic Plastic alternatives Sustainability Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
topic |
Consumer perception Consumer behaviour Single-use plastic Plastic alternatives Sustainability Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
description |
As a result of the growing single-use plastic problem faced nowadays, new alternatives of various materials are being created to help fight the problem. However, the impact of these alternatives is yet to find out. The success or failure of those alternatives is in the purchasing behaviour of the consumer. The theme of this investigation is related to “Green Marketing”, more precisely understand the dimension concerning the consumer's perception with single-use plastic alternatives. This study aims to understand if single-use plastic alternatives are viewed as another trend or a good solution on the lens of the consumer. The investigation is based on a qualitative methodology. A systematic literature review to gather all the essential literature and interviews, which were made to a diversified audience to understand their perceptions regarding the alternatives. The research findings of the qualitative method approach indicated that the consumer sees the single-use alternatives as a possible good solution but yet far from perfection. However, the concern over the environment is evident, and the elimination of single-use plastics is being seen as almost crucial. |
publishDate |
2021 |
dc.date.none.fl_str_mv |
2021-10-20 2021-10-20T00:00:00Z 2023-10-20T00:30:33Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10400.26/38597 TID:202779408 |
url |
http://hdl.handle.net/10400.26/38597 |
identifier_str_mv |
TID:202779408 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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