Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design
Autor(a) principal: | |
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Data de Publicação: | 2023 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://doi.org/10.17645/pag.v11i2.6369 |
Resumo: | Demonization constitutes the construction of a simplified symbolic reality through the prism of hatred. The elite classes have been framed within the discourse of far-left parties in Spain to make them antagonistic to their target audience. In this area, research tends to use explicit measures, but few have used implicit measures. This article aims to assess both types of voter perceptions of anti-elite class messages in Spain. Eighty Spanish voters belonging to left- and right-wing ideologies participated in this study. Implicit attitudes were measured through the implicit association test. The result shows that demonization is deepening in various layers of society in order to provoke a confrontation with the elite classes. Social networks have emerged as a means of social control, but they are not perceived as such by the subjects but rather as an additional informational or purely propagandistic element. But even among the public who are aware of the latter, the more their perception of the elite classes is limited to demonization, the more extreme their social vision is. |
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Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Designdemonization; elite classes; hate speech; polarization; political discourse; social networksDemonization constitutes the construction of a simplified symbolic reality through the prism of hatred. The elite classes have been framed within the discourse of far-left parties in Spain to make them antagonistic to their target audience. In this area, research tends to use explicit measures, but few have used implicit measures. This article aims to assess both types of voter perceptions of anti-elite class messages in Spain. Eighty Spanish voters belonging to left- and right-wing ideologies participated in this study. Implicit attitudes were measured through the implicit association test. The result shows that demonization is deepening in various layers of society in order to provoke a confrontation with the elite classes. Social networks have emerged as a means of social control, but they are not perceived as such by the subjects but rather as an additional informational or purely propagandistic element. But even among the public who are aware of the latter, the more their perception of the elite classes is limited to demonization, the more extreme their social vision is.Cogitatio Press2023-05-17info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://doi.org/10.17645/pag.v11i2.6369https://doi.org/10.17645/pag.v11i2.6369Politics and Governance; Vol 11, No 2 (2023): Hate Speech, Demonization, Polarization, and Political Social Responsibility; 175-1862183-2463reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://www.cogitatiopress.com/politicsandgovernance/article/view/6369https://www.cogitatiopress.com/politicsandgovernance/article/view/6369/6369Copyright (c) 2023 Juan Enrique Gonzálvez-Vallés, José Daniel Barquero-Cabrero, Natalia Enseñat-Bibiloniinfo:eu-repo/semantics/openAccessGonzálvez-Vallés, Juan EnriqueBarquero-Cabrero, José DanielEnseñat-Bibiloni, Natalia2023-08-31T15:15:20Zoai:ojs.cogitatiopress.com:article/6369Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T17:54:07.220639Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design |
title |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design |
spellingShingle |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design Gonzálvez-Vallés, Juan Enrique demonization; elite classes; hate speech; polarization; political discourse; social networks |
title_short |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design |
title_full |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design |
title_fullStr |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design |
title_full_unstemmed |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design |
title_sort |
Voter’s Perception of Political Messages Against the Elite Classes in Spain: A Quasi‐Experimental Design |
author |
Gonzálvez-Vallés, Juan Enrique |
author_facet |
Gonzálvez-Vallés, Juan Enrique Barquero-Cabrero, José Daniel Enseñat-Bibiloni, Natalia |
author_role |
author |
author2 |
Barquero-Cabrero, José Daniel Enseñat-Bibiloni, Natalia |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Gonzálvez-Vallés, Juan Enrique Barquero-Cabrero, José Daniel Enseñat-Bibiloni, Natalia |
dc.subject.por.fl_str_mv |
demonization; elite classes; hate speech; polarization; political discourse; social networks |
topic |
demonization; elite classes; hate speech; polarization; political discourse; social networks |
description |
Demonization constitutes the construction of a simplified symbolic reality through the prism of hatred. The elite classes have been framed within the discourse of far-left parties in Spain to make them antagonistic to their target audience. In this area, research tends to use explicit measures, but few have used implicit measures. This article aims to assess both types of voter perceptions of anti-elite class messages in Spain. Eighty Spanish voters belonging to left- and right-wing ideologies participated in this study. Implicit attitudes were measured through the implicit association test. The result shows that demonization is deepening in various layers of society in order to provoke a confrontation with the elite classes. Social networks have emerged as a means of social control, but they are not perceived as such by the subjects but rather as an additional informational or purely propagandistic element. But even among the public who are aware of the latter, the more their perception of the elite classes is limited to demonization, the more extreme their social vision is. |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-05-17 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://doi.org/10.17645/pag.v11i2.6369 https://doi.org/10.17645/pag.v11i2.6369 |
url |
https://doi.org/10.17645/pag.v11i2.6369 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
https://www.cogitatiopress.com/politicsandgovernance/article/view/6369 https://www.cogitatiopress.com/politicsandgovernance/article/view/6369/6369 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Cogitatio Press |
publisher.none.fl_str_mv |
Cogitatio Press |
dc.source.none.fl_str_mv |
Politics and Governance; Vol 11, No 2 (2023): Hate Speech, Demonization, Polarization, and Political Social Responsibility; 175-186 2183-2463 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
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1799131614267047936 |