All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19

Detalhes bibliográficos
Autor(a) principal: Williams, Blair
Data de Publicação: 2023
Outros Autores: Greer, Brent
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://doi.org/10.17645/mac.v11i1.6139
Resumo: The Covid-19 pandemic has repeatedly been framed by politicians and the media alike as this generation’s “Great War.” Metaphors are often used in political reportage as effective discursive tools to influence and persuade readers. War metaphors especially are frequently used in election campaigns, leadership spills, and during times of political unrest to portray politics as a brutal and competitive (masculine) arena. As such, the use of militaristic language and war metaphors to describe the shared challenges during a global pandemic is unsurprising. Framing the pandemic as a war can rally citizens by appealing to their sense of national and civic duty at a moment of crisis. Yet such framing is problematic as it draws on stereotyping cultural myths and values associated with war, reinforcing patriarchal understandings of bravery and service that glorify hegemonic masculinity while excluding women from the public sphere. Using a feminist critical discourse analysis, this article will examine Australian print media coverage of the first six months of the Covid-19 pandemic, focusing on two case studies—the prime minister and “frontline” workers—to further understand the gender bias of mainstream media. We argue that, by drawing on war metaphors in Covid-19 coverage which emphasizes protective masculinity, the media reproduce and re-enforce political and societal gender stereotypes and imbalances.
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spelling All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19Australian politics; care work; Covid-19; crisis leadership; discourse analysis; gendered mediation; Scott Morrison; war metaphorsThe Covid-19 pandemic has repeatedly been framed by politicians and the media alike as this generation’s “Great War.” Metaphors are often used in political reportage as effective discursive tools to influence and persuade readers. War metaphors especially are frequently used in election campaigns, leadership spills, and during times of political unrest to portray politics as a brutal and competitive (masculine) arena. As such, the use of militaristic language and war metaphors to describe the shared challenges during a global pandemic is unsurprising. Framing the pandemic as a war can rally citizens by appealing to their sense of national and civic duty at a moment of crisis. Yet such framing is problematic as it draws on stereotyping cultural myths and values associated with war, reinforcing patriarchal understandings of bravery and service that glorify hegemonic masculinity while excluding women from the public sphere. Using a feminist critical discourse analysis, this article will examine Australian print media coverage of the first six months of the Covid-19 pandemic, focusing on two case studies—the prime minister and “frontline” workers—to further understand the gender bias of mainstream media. We argue that, by drawing on war metaphors in Covid-19 coverage which emphasizes protective masculinity, the media reproduce and re-enforce political and societal gender stereotypes and imbalances.Cogitatio Press2023-02-28info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://doi.org/10.17645/mac.v11i1.6139https://doi.org/10.17645/mac.v11i1.6139Media and Communication; Vol 11, No 1 (2023): Global Inequalities in the Wake of Covid-19: Gender, Pandemic, and Media Gaps; 91-1012183-2439reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://www.cogitatiopress.com/mediaandcommunication/article/view/6139https://www.cogitatiopress.com/mediaandcommunication/article/view/6139/6139Copyright (c) 2023 Blair Williams, Brent Greerinfo:eu-repo/semantics/openAccessWilliams, BlairGreer, Brent2023-06-29T17:45:24Zoai:ojs.cogitatiopress.com:article/6139Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:47:31.751132Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
title All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
spellingShingle All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
Williams, Blair
Australian politics; care work; Covid-19; crisis leadership; discourse analysis; gendered mediation; Scott Morrison; war metaphors
title_short All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
title_full All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
title_fullStr All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
title_full_unstemmed All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
title_sort All’s Fair in Pandemic and War? A Gendered Analysis of Australian Coverage of Covid-19
author Williams, Blair
author_facet Williams, Blair
Greer, Brent
author_role author
author2 Greer, Brent
author2_role author
dc.contributor.author.fl_str_mv Williams, Blair
Greer, Brent
dc.subject.por.fl_str_mv Australian politics; care work; Covid-19; crisis leadership; discourse analysis; gendered mediation; Scott Morrison; war metaphors
topic Australian politics; care work; Covid-19; crisis leadership; discourse analysis; gendered mediation; Scott Morrison; war metaphors
description The Covid-19 pandemic has repeatedly been framed by politicians and the media alike as this generation’s “Great War.” Metaphors are often used in political reportage as effective discursive tools to influence and persuade readers. War metaphors especially are frequently used in election campaigns, leadership spills, and during times of political unrest to portray politics as a brutal and competitive (masculine) arena. As such, the use of militaristic language and war metaphors to describe the shared challenges during a global pandemic is unsurprising. Framing the pandemic as a war can rally citizens by appealing to their sense of national and civic duty at a moment of crisis. Yet such framing is problematic as it draws on stereotyping cultural myths and values associated with war, reinforcing patriarchal understandings of bravery and service that glorify hegemonic masculinity while excluding women from the public sphere. Using a feminist critical discourse analysis, this article will examine Australian print media coverage of the first six months of the Covid-19 pandemic, focusing on two case studies—the prime minister and “frontline” workers—to further understand the gender bias of mainstream media. We argue that, by drawing on war metaphors in Covid-19 coverage which emphasizes protective masculinity, the media reproduce and re-enforce political and societal gender stereotypes and imbalances.
publishDate 2023
dc.date.none.fl_str_mv 2023-02-28
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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dc.identifier.uri.fl_str_mv https://doi.org/10.17645/mac.v11i1.6139
https://doi.org/10.17645/mac.v11i1.6139
url https://doi.org/10.17645/mac.v11i1.6139
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://www.cogitatiopress.com/mediaandcommunication/article/view/6139
https://www.cogitatiopress.com/mediaandcommunication/article/view/6139/6139
dc.rights.driver.fl_str_mv Copyright (c) 2023 Blair Williams, Brent Greer
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2023 Blair Williams, Brent Greer
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Cogitatio Press
publisher.none.fl_str_mv Cogitatio Press
dc.source.none.fl_str_mv Media and Communication; Vol 11, No 1 (2023): Global Inequalities in the Wake of Covid-19: Gender, Pandemic, and Media Gaps; 91-101
2183-2439
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