Nova SBE internationalization strategy to Morocco

Detalhes bibliográficos
Autor(a) principal: Alber, Yourkey
Data de Publicação: 2016
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/18589
Resumo: Morocco is the Northwestern African country that has geographical and climate proximity with Portugal. It is known for having the largest numbers of outbound students’ mobility in Al Maghreb region. Nova SBE i is the closest top business school to Morocco, nonetheless, Nova could attract almost none of this mobility flows. This research is conducted to understand the Moroccan higher education market dynamics and the micro and macro factors those affect Moroccan students’ choice of selecting their university abroad, concluding set of actions to help Nova succeed in its internationalization process towards Morocco.
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spelling Nova SBE internationalization strategy to MoroccoInternationalization strategyNova School of Business and EconomicsMoroccan higher education marketMoroccan students' attributes of selecting their university abroadDomínio/Área Científica::Ciências Sociais::Economia e GestãoMorocco is the Northwestern African country that has geographical and climate proximity with Portugal. It is known for having the largest numbers of outbound students’ mobility in Al Maghreb region. Nova SBE i is the closest top business school to Morocco, nonetheless, Nova could attract almost none of this mobility flows. This research is conducted to understand the Moroccan higher education market dynamics and the micro and macro factors those affect Moroccan students’ choice of selecting their university abroad, concluding set of actions to help Nova succeed in its internationalization process towards Morocco.Cardoso, ElizabeteRUNAlber, Yourkey2019-06-20T00:30:18Z2016-052016-062016-05-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfapplication/pdfapplication/pdfhttp://hdl.handle.net/10362/18589TID:201525658enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:57:54Zoai:run.unl.pt:10362/18589Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:24:51.689222Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Nova SBE internationalization strategy to Morocco
title Nova SBE internationalization strategy to Morocco
spellingShingle Nova SBE internationalization strategy to Morocco
Alber, Yourkey
Internationalization strategy
Nova School of Business and Economics
Moroccan higher education market
Moroccan students' attributes of selecting their university abroad
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Nova SBE internationalization strategy to Morocco
title_full Nova SBE internationalization strategy to Morocco
title_fullStr Nova SBE internationalization strategy to Morocco
title_full_unstemmed Nova SBE internationalization strategy to Morocco
title_sort Nova SBE internationalization strategy to Morocco
author Alber, Yourkey
author_facet Alber, Yourkey
author_role author
dc.contributor.none.fl_str_mv Cardoso, Elizabete
RUN
dc.contributor.author.fl_str_mv Alber, Yourkey
dc.subject.por.fl_str_mv Internationalization strategy
Nova School of Business and Economics
Moroccan higher education market
Moroccan students' attributes of selecting their university abroad
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Internationalization strategy
Nova School of Business and Economics
Moroccan higher education market
Moroccan students' attributes of selecting their university abroad
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description Morocco is the Northwestern African country that has geographical and climate proximity with Portugal. It is known for having the largest numbers of outbound students’ mobility in Al Maghreb region. Nova SBE i is the closest top business school to Morocco, nonetheless, Nova could attract almost none of this mobility flows. This research is conducted to understand the Moroccan higher education market dynamics and the micro and macro factors those affect Moroccan students’ choice of selecting their university abroad, concluding set of actions to help Nova succeed in its internationalization process towards Morocco.
publishDate 2016
dc.date.none.fl_str_mv 2016-05
2016-06
2016-05-01T00:00:00Z
2019-06-20T00:30:18Z
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dc.language.iso.fl_str_mv eng
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