Broadcast television flow scheduling and the viewers' zapping: conflicting practices

Detalhes bibliográficos
Autor(a) principal: Torres,Eduardo Cintra
Data de Publicação: 2016
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006
Resumo: Broadcast television and its audiences live a paradoxical situation: on the one hand, channels still schedule according to the concept of flow; on the other hand, viewers' zapping counters it. This paper wishes to ascertain the audiences' practices regarding their fidelity to flow. The research tries to answer these questions: how many viewers watch the same channel during a long consecutive period? How many viewers watch a complete programme? Are there significant differences in zapping versus flow faithfulness according to sex, age, socio-demographic class and cable TV access? Is “companionship television” still a viewers' consume practice? The research verifies the effectiveness of flow scheduling, which, while being an ideology and a scheduling and self-promotion practice, is not a practice of most viewers. The results show that flow faithfulness flow is a minority behaviour mainly of older people, women, lower classes and viewers without occupation.
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spelling Broadcast television flow scheduling and the viewers' zapping: conflicting practicesSchedulingzappingratingsflowaudiencetelevisionBroadcast television and its audiences live a paradoxical situation: on the one hand, channels still schedule according to the concept of flow; on the other hand, viewers' zapping counters it. This paper wishes to ascertain the audiences' practices regarding their fidelity to flow. The research tries to answer these questions: how many viewers watch the same channel during a long consecutive period? How many viewers watch a complete programme? Are there significant differences in zapping versus flow faithfulness according to sex, age, socio-demographic class and cable TV access? Is “companionship television” still a viewers' consume practice? The research verifies the effectiveness of flow scheduling, which, while being an ideology and a scheduling and self-promotion practice, is not a practice of most viewers. The results show that flow faithfulness flow is a minority behaviour mainly of older people, women, lower classes and viewers without occupation.OberCom2016-12-01info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articletext/htmlhttp://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006Observatorio (OBS*) v.10 n.4 2016reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttp://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006Torres,Eduardo Cintrainfo:eu-repo/semantics/openAccess2024-02-06T17:22:16Zoai:scielo:S1646-59542016000500006Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T02:28:59.107902Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Broadcast television flow scheduling and the viewers' zapping: conflicting practices
title Broadcast television flow scheduling and the viewers' zapping: conflicting practices
spellingShingle Broadcast television flow scheduling and the viewers' zapping: conflicting practices
Torres,Eduardo Cintra
Scheduling
zapping
ratings
flow
audience
television
title_short Broadcast television flow scheduling and the viewers' zapping: conflicting practices
title_full Broadcast television flow scheduling and the viewers' zapping: conflicting practices
title_fullStr Broadcast television flow scheduling and the viewers' zapping: conflicting practices
title_full_unstemmed Broadcast television flow scheduling and the viewers' zapping: conflicting practices
title_sort Broadcast television flow scheduling and the viewers' zapping: conflicting practices
author Torres,Eduardo Cintra
author_facet Torres,Eduardo Cintra
author_role author
dc.contributor.author.fl_str_mv Torres,Eduardo Cintra
dc.subject.por.fl_str_mv Scheduling
zapping
ratings
flow
audience
television
topic Scheduling
zapping
ratings
flow
audience
television
description Broadcast television and its audiences live a paradoxical situation: on the one hand, channels still schedule according to the concept of flow; on the other hand, viewers' zapping counters it. This paper wishes to ascertain the audiences' practices regarding their fidelity to flow. The research tries to answer these questions: how many viewers watch the same channel during a long consecutive period? How many viewers watch a complete programme? Are there significant differences in zapping versus flow faithfulness according to sex, age, socio-demographic class and cable TV access? Is “companionship television” still a viewers' consume practice? The research verifies the effectiveness of flow scheduling, which, while being an ideology and a scheduling and self-promotion practice, is not a practice of most viewers. The results show that flow faithfulness flow is a minority behaviour mainly of older people, women, lower classes and viewers without occupation.
publishDate 2016
dc.date.none.fl_str_mv 2016-12-01
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dc.language.iso.fl_str_mv eng
language eng
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dc.publisher.none.fl_str_mv OberCom
publisher.none.fl_str_mv OberCom
dc.source.none.fl_str_mv Observatorio (OBS*) v.10 n.4 2016
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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instacron_str RCAAP
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reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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