Broadcast television flow scheduling and the viewers' zapping: conflicting practices
Autor(a) principal: | |
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Data de Publicação: | 2016 |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006 |
Resumo: | Broadcast television and its audiences live a paradoxical situation: on the one hand, channels still schedule according to the concept of flow; on the other hand, viewers' zapping counters it. This paper wishes to ascertain the audiences' practices regarding their fidelity to flow. The research tries to answer these questions: how many viewers watch the same channel during a long consecutive period? How many viewers watch a complete programme? Are there significant differences in zapping versus flow faithfulness according to sex, age, socio-demographic class and cable TV access? Is “companionship television” still a viewers' consume practice? The research verifies the effectiveness of flow scheduling, which, while being an ideology and a scheduling and self-promotion practice, is not a practice of most viewers. The results show that flow faithfulness flow is a minority behaviour mainly of older people, women, lower classes and viewers without occupation. |
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Broadcast television flow scheduling and the viewers' zapping: conflicting practicesSchedulingzappingratingsflowaudiencetelevisionBroadcast television and its audiences live a paradoxical situation: on the one hand, channels still schedule according to the concept of flow; on the other hand, viewers' zapping counters it. This paper wishes to ascertain the audiences' practices regarding their fidelity to flow. The research tries to answer these questions: how many viewers watch the same channel during a long consecutive period? How many viewers watch a complete programme? Are there significant differences in zapping versus flow faithfulness according to sex, age, socio-demographic class and cable TV access? Is “companionship television” still a viewers' consume practice? The research verifies the effectiveness of flow scheduling, which, while being an ideology and a scheduling and self-promotion practice, is not a practice of most viewers. The results show that flow faithfulness flow is a minority behaviour mainly of older people, women, lower classes and viewers without occupation.OberCom2016-12-01info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articletext/htmlhttp://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006Observatorio (OBS*) v.10 n.4 2016reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttp://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006Torres,Eduardo Cintrainfo:eu-repo/semantics/openAccess2024-02-06T17:22:16Zoai:scielo:S1646-59542016000500006Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T02:28:59.107902Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices |
title |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices |
spellingShingle |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices Torres,Eduardo Cintra Scheduling zapping ratings flow audience television |
title_short |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices |
title_full |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices |
title_fullStr |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices |
title_full_unstemmed |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices |
title_sort |
Broadcast television flow scheduling and the viewers' zapping: conflicting practices |
author |
Torres,Eduardo Cintra |
author_facet |
Torres,Eduardo Cintra |
author_role |
author |
dc.contributor.author.fl_str_mv |
Torres,Eduardo Cintra |
dc.subject.por.fl_str_mv |
Scheduling zapping ratings flow audience television |
topic |
Scheduling zapping ratings flow audience television |
description |
Broadcast television and its audiences live a paradoxical situation: on the one hand, channels still schedule according to the concept of flow; on the other hand, viewers' zapping counters it. This paper wishes to ascertain the audiences' practices regarding their fidelity to flow. The research tries to answer these questions: how many viewers watch the same channel during a long consecutive period? How many viewers watch a complete programme? Are there significant differences in zapping versus flow faithfulness according to sex, age, socio-demographic class and cable TV access? Is “companionship television” still a viewers' consume practice? The research verifies the effectiveness of flow scheduling, which, while being an ideology and a scheduling and self-promotion practice, is not a practice of most viewers. The results show that flow faithfulness flow is a minority behaviour mainly of older people, women, lower classes and viewers without occupation. |
publishDate |
2016 |
dc.date.none.fl_str_mv |
2016-12-01 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
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info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006 |
url |
http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000500006 |
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info:eu-repo/semantics/openAccess |
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openAccess |
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text/html |
dc.publisher.none.fl_str_mv |
OberCom |
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OberCom |
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Observatorio (OBS*) v.10 n.4 2016 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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