BW offshore : riding the storm

• Autor(a) principal: Arnet, Johan Peter Lundevall
• Data de Publicação: 2019
• Tipo de documento: Dissertação
• Idioma: eng
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: http://hdl.handle.net/10400.14/29214
• topic: Strategic change; Dynamic capabilities; Oil and Gas (O&G); Exploration and production (E&P); Offshore technologies; FPSO (floating, production, storage, and offloading); Leasing; Mudança estratégica; Petróleo e gás (O&G); Exploração e produção (E&P); Tecnologias offshore; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

The modern company exists within an environment of constant change, brought on by economic interconnectedness and rapid technological progress. In this state of uncertainty, companies must actively create new value on a continuous basis in their pursuit for competitive advantage. In light of this precarious state of firm realities, two literature streams have been developed. Strategic Change theories focus on antecedents, processes and consequences of a major shift in an organisation’s goals and scope. The Dynamic Capabilities framework aims to explicate the capabilities within a firm that allows it to continuously recreate competitive advantages. To illustrate the application of these theories this dissertation employs a teaching case recounting the crisis and rebound of BW Offshore, an oil technology lessor. The case starts in late 2015 when the company was experiencing the aggregate impact of an untenable business model, market recession, and industrial accident. Next, the case recounts the subsequent firm survival and launch of a disruptive new business model. The case demonstrates the internal and external factors that led to a strategic change within the company. Moreover, it shows that the use of dynamic capabilities can be instrumental in the creation of surprising value within the context of a recessionary market.