Building an effective managerial sales dashboard - application on the Iberian market for clams

Detalhes bibliográficos
Autor(a) principal: Wicke, Mauritz Johannes
Data de Publicação: 2022
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/163023
Resumo: Data-driven pricing and demand forecasting gained popularity with increasing data availability. Start-ups encounter high uncertainty due to a lack of internal data before market entry. For the market entry in the Iberian Peninsula of Oceano Fresco, a sustainable seafood start up, the market of clams with its demand and supply factors are analyzed based on a publicly available database. Demand is forecasted with an ARIMA model, and monthly profit is maximized with a Newsvendor Model. Two managerial Excel dashboards are created to illustrate the latest developments on the clam market and offer a monthly production planning tool.
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spelling Building an effective managerial sales dashboard - application on the Iberian market for clamsClamsDashboardDomínio/Área Científica::Ciências Sociais::Economia e GestãoData-driven pricing and demand forecasting gained popularity with increasing data availability. Start-ups encounter high uncertainty due to a lack of internal data before market entry. For the market entry in the Iberian Peninsula of Oceano Fresco, a sustainable seafood start up, the market of clams with its demand and supply factors are analyzed based on a publicly available database. Demand is forecasted with an ARIMA model, and monthly profit is maximized with a Newsvendor Model. Two managerial Excel dashboards are created to illustrate the latest developments on the clam market and offer a monthly production planning tool.Gardete, Pedro M.RUNWicke, Mauritz Johannes2023-01-192022-12-132028-12-13T00:00:00Z2023-01-19T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/163023TID:203314549enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:46:04Zoai:run.unl.pt:10362/163023Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:59:13.962330Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Building an effective managerial sales dashboard - application on the Iberian market for clams
title Building an effective managerial sales dashboard - application on the Iberian market for clams
spellingShingle Building an effective managerial sales dashboard - application on the Iberian market for clams
Wicke, Mauritz Johannes
Clams
Dashboard
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Building an effective managerial sales dashboard - application on the Iberian market for clams
title_full Building an effective managerial sales dashboard - application on the Iberian market for clams
title_fullStr Building an effective managerial sales dashboard - application on the Iberian market for clams
title_full_unstemmed Building an effective managerial sales dashboard - application on the Iberian market for clams
title_sort Building an effective managerial sales dashboard - application on the Iberian market for clams
author Wicke, Mauritz Johannes
author_facet Wicke, Mauritz Johannes
author_role author
dc.contributor.none.fl_str_mv Gardete, Pedro M.
RUN
dc.contributor.author.fl_str_mv Wicke, Mauritz Johannes
dc.subject.por.fl_str_mv Clams
Dashboard
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Clams
Dashboard
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description Data-driven pricing and demand forecasting gained popularity with increasing data availability. Start-ups encounter high uncertainty due to a lack of internal data before market entry. For the market entry in the Iberian Peninsula of Oceano Fresco, a sustainable seafood start up, the market of clams with its demand and supply factors are analyzed based on a publicly available database. Demand is forecasted with an ARIMA model, and monthly profit is maximized with a Newsvendor Model. Two managerial Excel dashboards are created to illustrate the latest developments on the clam market and offer a monthly production planning tool.
publishDate 2022
dc.date.none.fl_str_mv 2022-12-13
2023-01-19
2023-01-19T00:00:00Z
2028-12-13T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/163023
TID:203314549
url http://hdl.handle.net/10362/163023
identifier_str_mv TID:203314549
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/embargoedAccess
eu_rights_str_mv embargoedAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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