Disrupting the rent-a-car market through sharing economies

Detalhes bibliográficos
Autor(a) principal: Garcia, Bruno Mendes Pinheiro
Data de Publicação: 2016
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/18645
Resumo: The World is changing. As Tom Goodwin, Senior Vice President of Strategy and Innovation at Havas Media, would eloquently put it: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content… And Airbnb, the world’s largest accommodation provider, owns no real estate”. In that line of thought “Disrupting the Rent-a-Car Market Through Sharing Economies” is a Directed Research Work Project with the purpose of building a Business Plan for launching a Mobile Peer-to-Peer Car Rental Platform in Portugal, while creating Consumer Value and driving sustainable competitive advantage.
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spelling Disrupting the rent-a-car market through sharing economiesSharing economiesFractional ownershipDigital disintermediationMarketplacesDomínio/Área Científica::Ciências Sociais::Economia e GestãoThe World is changing. As Tom Goodwin, Senior Vice President of Strategy and Innovation at Havas Media, would eloquently put it: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content… And Airbnb, the world’s largest accommodation provider, owns no real estate”. In that line of thought “Disrupting the Rent-a-Car Market Through Sharing Economies” is a Directed Research Work Project with the purpose of building a Business Plan for launching a Mobile Peer-to-Peer Car Rental Platform in Portugal, while creating Consumer Value and driving sustainable competitive advantage.Rodrigues, Luís Manuel da SilvaRUNGarcia, Bruno Mendes Pinheiro2017-06-20T00:30:16Z2016-062016-062016-06-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/18645TID:201527030enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:58:03Zoai:run.unl.pt:10362/18645Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:24:54.127647Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Disrupting the rent-a-car market through sharing economies
title Disrupting the rent-a-car market through sharing economies
spellingShingle Disrupting the rent-a-car market through sharing economies
Garcia, Bruno Mendes Pinheiro
Sharing economies
Fractional ownership
Digital disintermediation
Marketplaces
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Disrupting the rent-a-car market through sharing economies
title_full Disrupting the rent-a-car market through sharing economies
title_fullStr Disrupting the rent-a-car market through sharing economies
title_full_unstemmed Disrupting the rent-a-car market through sharing economies
title_sort Disrupting the rent-a-car market through sharing economies
author Garcia, Bruno Mendes Pinheiro
author_facet Garcia, Bruno Mendes Pinheiro
author_role author
dc.contributor.none.fl_str_mv Rodrigues, Luís Manuel da Silva
RUN
dc.contributor.author.fl_str_mv Garcia, Bruno Mendes Pinheiro
dc.subject.por.fl_str_mv Sharing economies
Fractional ownership
Digital disintermediation
Marketplaces
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Sharing economies
Fractional ownership
Digital disintermediation
Marketplaces
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description The World is changing. As Tom Goodwin, Senior Vice President of Strategy and Innovation at Havas Media, would eloquently put it: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content… And Airbnb, the world’s largest accommodation provider, owns no real estate”. In that line of thought “Disrupting the Rent-a-Car Market Through Sharing Economies” is a Directed Research Work Project with the purpose of building a Business Plan for launching a Mobile Peer-to-Peer Car Rental Platform in Portugal, while creating Consumer Value and driving sustainable competitive advantage.
publishDate 2016
dc.date.none.fl_str_mv 2016-06
2016-06
2016-06-01T00:00:00Z
2017-06-20T00:30:16Z
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dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
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dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/18645
TID:201527030
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