Mobility as a service in Europe

Detalhes bibliográficos
Autor(a) principal: Bierl, Benjamin Johannes Maximilian
Data de Publicação: 2020
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/107285
Resumo: Purpose: Thispaper examinesthe development of Mobility as a Servicein Europe, which encompassesvehicleondemand and mobilityondemand,and its impact on the business model of car manufacturers.Wethus ask akey question:are consumersready to relinquish their own car and useMobility servicesinstead?Design/methodology/research approach:Different analyses are performed. Empirical data collection is based on a consumersurvey, interviews with three automotive experts and qualitative research on several websites and journals. The potential necessity of a business model changefor an automotive OEM is approached by using the Business modelcanvas.Findings: Mobility as a service is still in an early phase in Europewith huge growth potential. Experts and consumers seeit more as an add-on to a private car in urban areas than as a technology able to substitute privately-ownedcars. Nevertheless, automotive OEMs should enter this market and become mobility providers to stay competitive in the future.
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spelling Mobility as a service in EuropeAutomotive industryMobility as a serviceVehicle on demanMobility on demandDomínio/Área Científica::Ciências Sociais::Economia e GestãoPurpose: Thispaper examinesthe development of Mobility as a Servicein Europe, which encompassesvehicleondemand and mobilityondemand,and its impact on the business model of car manufacturers.Wethus ask akey question:are consumersready to relinquish their own car and useMobility servicesinstead?Design/methodology/research approach:Different analyses are performed. Empirical data collection is based on a consumersurvey, interviews with three automotive experts and qualitative research on several websites and journals. The potential necessity of a business model changefor an automotive OEM is approached by using the Business modelcanvas.Findings: Mobility as a service is still in an early phase in Europewith huge growth potential. Experts and consumers seeit more as an add-on to a private car in urban areas than as a technology able to substitute privately-ownedcars. Nevertheless, automotive OEMs should enter this market and become mobility providers to stay competitive in the future.Santos, VascoRUNBierl, Benjamin Johannes Maximilian2023-01-31T01:30:38Z2020-01-142020-012020-01-14T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/107285TID:202496490enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:52:00Zoai:run.unl.pt:10362/107285Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:40:55.365305Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Mobility as a service in Europe
title Mobility as a service in Europe
spellingShingle Mobility as a service in Europe
Bierl, Benjamin Johannes Maximilian
Automotive industry
Mobility as a service
Vehicle on deman
Mobility on demand
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Mobility as a service in Europe
title_full Mobility as a service in Europe
title_fullStr Mobility as a service in Europe
title_full_unstemmed Mobility as a service in Europe
title_sort Mobility as a service in Europe
author Bierl, Benjamin Johannes Maximilian
author_facet Bierl, Benjamin Johannes Maximilian
author_role author
dc.contributor.none.fl_str_mv Santos, Vasco
RUN
dc.contributor.author.fl_str_mv Bierl, Benjamin Johannes Maximilian
dc.subject.por.fl_str_mv Automotive industry
Mobility as a service
Vehicle on deman
Mobility on demand
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Automotive industry
Mobility as a service
Vehicle on deman
Mobility on demand
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description Purpose: Thispaper examinesthe development of Mobility as a Servicein Europe, which encompassesvehicleondemand and mobilityondemand,and its impact on the business model of car manufacturers.Wethus ask akey question:are consumersready to relinquish their own car and useMobility servicesinstead?Design/methodology/research approach:Different analyses are performed. Empirical data collection is based on a consumersurvey, interviews with three automotive experts and qualitative research on several websites and journals. The potential necessity of a business model changefor an automotive OEM is approached by using the Business modelcanvas.Findings: Mobility as a service is still in an early phase in Europewith huge growth potential. Experts and consumers seeit more as an add-on to a private car in urban areas than as a technology able to substitute privately-ownedcars. Nevertheless, automotive OEMs should enter this market and become mobility providers to stay competitive in the future.
publishDate 2020
dc.date.none.fl_str_mv 2020-01-14
2020-01
2020-01-14T00:00:00Z
2023-01-31T01:30:38Z
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dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
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dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/107285
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reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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