Compromiso corporativo e inclusión social de adultos vulnerables

Detalhes bibliográficos
Autor(a) principal: Llorente-Barroso, Carmen
Data de Publicação: 2023
Outros Autores: Anzanello-Carrascoza, João Luis, Ferreira, Ivone
Tipo de documento: Artigo
Idioma: spa
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/164508
Resumo: UIDB/05021/2020 UIDP/05021/2020 PID2019-105398RB-C21
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spelling Compromiso corporativo e inclusión social de adultos vulnerablesCorporate commitment and social inclusion of vulnerable adultsFrom corporate and institutional awareness to brand value and citizen engagementDe la conciencia empresarial e institucional al valor de marca y la participación ciudadanaCorporate social responsibility (CSR)InclusionOlder peoplePeople with disabilitiesSustainable development goals (SDGs)Vulnerable adultsCommunicationSDG 12 - Responsible Consumption and ProductionUIDB/05021/2020 UIDP/05021/2020 PID2019-105398RB-C21The increasing prominence of ageing and disability in developed societies has led to initiatives that strive to awaken and/or strengthen corporate and institutional commitment to the inclusion of vulnerable adults. To achieve this purpose, negative stereotypes about old age and disability must be eliminated, and the multiple barriers of exclusion that hinder participation by citizen groups affected by such stigmas need to be dismantled as well. Along these lines, the sustainable development goals (SDGs) have promoted regulatory frameworks and corporate initiatives aimed at the integration of the most vulnerable audiences. However, consensus is not always achieved among the private sector, the institutional domain, and citizens in the labour of developing a comprehensive strategy that could lead to the desired condition of full inclusion. Technological innovation and digitisation seem to play a decisive role on the road toward social integration of seniors and people with disabilities, although these social groups are often especially affected by the digital gap that exacerbates their inequality and further limits their sociopolitical participation. This monograph seeks to promote greater knowledge of the different strategic aspects that could enable companies, institutions, and administrative bodies to make further progress toward policies aimed at the complete integration of vulnerable adults in the digital era. Therefore, this work aims to contribute to the design and implementation of comprehensive models that use technology to improve the conditions of these segments of the population from the point of view of a win-win situation.Instituto de Comunicação da NOVA (ICNOVA)RUNLlorente-Barroso, CarmenAnzanello-Carrascoza, João LuisFerreira, Ivone2024-03-06T00:14:06Z20232023-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article19application/pdfhttp://hdl.handle.net/10362/164508spa1697-8293PURE: 84595154https://doi.org/10.7195/ri14.v21i1.1982info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:52:44Zoai:run.unl.pt:10362/164508Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T04:00:13.152573Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Compromiso corporativo e inclusión social de adultos vulnerables
Corporate commitment and social inclusion of vulnerable adultsFrom corporate and institutional awareness to brand value and citizen engagement
De la conciencia empresarial e institucional al valor de marca y la participación ciudadana
title Compromiso corporativo e inclusión social de adultos vulnerables
spellingShingle Compromiso corporativo e inclusión social de adultos vulnerables
Llorente-Barroso, Carmen
Corporate social responsibility (CSR)
Inclusion
Older people
People with disabilities
Sustainable development goals (SDGs)
Vulnerable adults
Communication
SDG 12 - Responsible Consumption and Production
title_short Compromiso corporativo e inclusión social de adultos vulnerables
title_full Compromiso corporativo e inclusión social de adultos vulnerables
title_fullStr Compromiso corporativo e inclusión social de adultos vulnerables
title_full_unstemmed Compromiso corporativo e inclusión social de adultos vulnerables
title_sort Compromiso corporativo e inclusión social de adultos vulnerables
author Llorente-Barroso, Carmen
author_facet Llorente-Barroso, Carmen
Anzanello-Carrascoza, João Luis
Ferreira, Ivone
author_role author
author2 Anzanello-Carrascoza, João Luis
Ferreira, Ivone
author2_role author
author
dc.contributor.none.fl_str_mv Instituto de Comunicação da NOVA (ICNOVA)
RUN
dc.contributor.author.fl_str_mv Llorente-Barroso, Carmen
Anzanello-Carrascoza, João Luis
Ferreira, Ivone
dc.subject.por.fl_str_mv Corporate social responsibility (CSR)
Inclusion
Older people
People with disabilities
Sustainable development goals (SDGs)
Vulnerable adults
Communication
SDG 12 - Responsible Consumption and Production
topic Corporate social responsibility (CSR)
Inclusion
Older people
People with disabilities
Sustainable development goals (SDGs)
Vulnerable adults
Communication
SDG 12 - Responsible Consumption and Production
description UIDB/05021/2020 UIDP/05021/2020 PID2019-105398RB-C21
publishDate 2023
dc.date.none.fl_str_mv 2023
2023-01-01T00:00:00Z
2024-03-06T00:14:06Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/164508
url http://hdl.handle.net/10362/164508
dc.language.iso.fl_str_mv spa
language spa
dc.relation.none.fl_str_mv 1697-8293
PURE: 84595154
https://doi.org/10.7195/ri14.v21i1.1982
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv 19
application/pdf
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instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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