Managing the tensions between luxury and sustainability : the case of the luxury hotels

Detalhes bibliográficos
Autor(a) principal: Serradas, Maria Margarida Moreira Rato
Data de Publicação: 2021
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10400.14/38498
Resumo: Sustainability is increasingly becoming crucial for every business to stay competitive, resulting in various changes in the way companies operate. However, these changes can be quite challenging for luxury hotels since luxury and sustainability have contradictory aspects. This study focuses on how luxury hotels are adopting sustainable practices. To answer the research question, I conducted a comparative case study. The results show that the luxury hotels studied implemented eight main sustainable practices: managing waste, reducing the consumption of materials, having a sustainable cuisine and organic gardens, reducing the energy and water consumption, sourcing locally, making charity donations, supporting the community, and educating consumers on sustainability; along with the means to achieve them. Nevertheless, the implementation of these practices may negatively affect the guest’s experience in the sense that becoming more sustainable can compromise the luxurious experience guests expect. Thus, the contradictions between luxury and sustainable practices are also discussed and presented. This study provides theoretical knowledge while presenting practical recommendations and warnings for managers of luxury hotels who want to embrace sustainability in their business.
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spelling Managing the tensions between luxury and sustainability : the case of the luxury hotelsLuxuryHospitalitySustainabilityTensionsLuxoHotelariaSustentabilidadeTensõesDomínio/Área Científica::Ciências Sociais::Economia e GestãoSustainability is increasingly becoming crucial for every business to stay competitive, resulting in various changes in the way companies operate. However, these changes can be quite challenging for luxury hotels since luxury and sustainability have contradictory aspects. This study focuses on how luxury hotels are adopting sustainable practices. To answer the research question, I conducted a comparative case study. The results show that the luxury hotels studied implemented eight main sustainable practices: managing waste, reducing the consumption of materials, having a sustainable cuisine and organic gardens, reducing the energy and water consumption, sourcing locally, making charity donations, supporting the community, and educating consumers on sustainability; along with the means to achieve them. Nevertheless, the implementation of these practices may negatively affect the guest’s experience in the sense that becoming more sustainable can compromise the luxurious experience guests expect. Thus, the contradictions between luxury and sustainable practices are also discussed and presented. This study provides theoretical knowledge while presenting practical recommendations and warnings for managers of luxury hotels who want to embrace sustainability in their business.A sustentabilidade está a tornar-se cada vez mais crucial para que cada empresa se mantenha competitiva, resultando em várias mudanças na forma como as empresas operam. No entanto, estas mudanças podem ser bastante desafiantes para os hotéis de luxo, uma vez que o luxo e a sustentabilidade têm aspetos contraditórios. Este estudo centra-se na forma como os hotéis de luxo se estão a adaptar às expectativas de sustentabilidade. De modo a responder à questão da investigação, conduzi um estudo de caso comparativo. Os resultados mostram que os hotéis de luxo estudados implementaram oito principais práticas sustentáveis: gerir o desperdício, reduzir o consumo de materiais, ter uma cozinha sustentável e jardins orgânicos, reduzir o consumo de energia e água, abastecer localmente, fazer doações a instituições de caridade, apoiar a comunidade e educar os consumidores sobre sustentabilidade; juntamente com os meios para alcançá-los. No entanto, a implementação destas práticas pode afetar negativamente a experiência do hóspede no sentido em que ao visar a sustentabilidade, esta pode comprometer a experiência luxuosa expectada pelos hóspedes. Assim, as contradições entre o luxo e as práticas sustentáveis também são discutidas e apresentadas. Este estudo fornece conhecimento teórico ao mesmo tempo que apresenta recomendações práticas e avisos para gestores de hotéis de luxo que querem abraçar a sustentabilidade nos seus negócios.Leglise, LaureVeritati - Repositório Institucional da Universidade Católica PortuguesaSerradas, Maria Margarida Moreira Rato2022-08-03T13:09:45Z2022-01-2620212022-01-26T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10400.14/38498TID:202965112enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-07-12T17:43:59Zoai:repositorio.ucp.pt:10400.14/38498Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T18:31:26.372645Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Managing the tensions between luxury and sustainability : the case of the luxury hotels
title Managing the tensions between luxury and sustainability : the case of the luxury hotels
spellingShingle Managing the tensions between luxury and sustainability : the case of the luxury hotels
Serradas, Maria Margarida Moreira Rato
Luxury
Hospitality
Sustainability
Tensions
Luxo
Hotelaria
Sustentabilidade
Tensões
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Managing the tensions between luxury and sustainability : the case of the luxury hotels
title_full Managing the tensions between luxury and sustainability : the case of the luxury hotels
title_fullStr Managing the tensions between luxury and sustainability : the case of the luxury hotels
title_full_unstemmed Managing the tensions between luxury and sustainability : the case of the luxury hotels
title_sort Managing the tensions between luxury and sustainability : the case of the luxury hotels
author Serradas, Maria Margarida Moreira Rato
author_facet Serradas, Maria Margarida Moreira Rato
author_role author
dc.contributor.none.fl_str_mv Leglise, Laure
Veritati - Repositório Institucional da Universidade Católica Portuguesa
dc.contributor.author.fl_str_mv Serradas, Maria Margarida Moreira Rato
dc.subject.por.fl_str_mv Luxury
Hospitality
Sustainability
Tensions
Luxo
Hotelaria
Sustentabilidade
Tensões
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Luxury
Hospitality
Sustainability
Tensions
Luxo
Hotelaria
Sustentabilidade
Tensões
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description Sustainability is increasingly becoming crucial for every business to stay competitive, resulting in various changes in the way companies operate. However, these changes can be quite challenging for luxury hotels since luxury and sustainability have contradictory aspects. This study focuses on how luxury hotels are adopting sustainable practices. To answer the research question, I conducted a comparative case study. The results show that the luxury hotels studied implemented eight main sustainable practices: managing waste, reducing the consumption of materials, having a sustainable cuisine and organic gardens, reducing the energy and water consumption, sourcing locally, making charity donations, supporting the community, and educating consumers on sustainability; along with the means to achieve them. Nevertheless, the implementation of these practices may negatively affect the guest’s experience in the sense that becoming more sustainable can compromise the luxurious experience guests expect. Thus, the contradictions between luxury and sustainable practices are also discussed and presented. This study provides theoretical knowledge while presenting practical recommendations and warnings for managers of luxury hotels who want to embrace sustainability in their business.
publishDate 2021
dc.date.none.fl_str_mv 2021
2022-08-03T13:09:45Z
2022-01-26
2022-01-26T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10400.14/38498
TID:202965112
url http://hdl.handle.net/10400.14/38498
identifier_str_mv TID:202965112
dc.language.iso.fl_str_mv eng
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instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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