Video-Induced tourism in central Portugal: production and impact of promotional videos
Autor(a) principal: | |
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Data de Publicação: | 2022 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10400.1/17977 |
Resumo: | The concept of film-induced tourism refers to travel activities to certain destinations motivated by films, TV series, and promotional videos. The exposure to enticing images allures tourists and boosts local economies and entrepreneurship. The strand of film-induced tourism, video-induced tourism (which concerns mainly promotional videos) needs to be further explored. The Portuguese case, concerning both film-and video-induced tourism, also needs to be mapped. Thus, the purpose of this study is twofold: it will discuss and explore the topics of film-induced tourism and video-induced tourism in Portugal; and it will provide insights into promotional videos released by the Turismo do Centro de Portugal Association. We will start by presenting an overview of these two concepts. Subsequently, we will tackle the Portuguese case and explain the strategies adopted to boost film-and video-induced tourism phenomena. Finally, we will carry out an overview of the Turismo do Centro videos and see how they fit into the organisation's broader communication context. Exploring this case study will help us project how the strategy in which these videos are inserted may help the region in the post-pandemic economic recovery. |
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Video-Induced tourism in central Portugal: production and impact of promotional videosTourismPortugalPromotional videosVideo-induced tourismFilm productionEntrepreneurshipThe concept of film-induced tourism refers to travel activities to certain destinations motivated by films, TV series, and promotional videos. The exposure to enticing images allures tourists and boosts local economies and entrepreneurship. The strand of film-induced tourism, video-induced tourism (which concerns mainly promotional videos) needs to be further explored. The Portuguese case, concerning both film-and video-induced tourism, also needs to be mapped. Thus, the purpose of this study is twofold: it will discuss and explore the topics of film-induced tourism and video-induced tourism in Portugal; and it will provide insights into promotional videos released by the Turismo do Centro de Portugal Association. We will start by presenting an overview of these two concepts. Subsequently, we will tackle the Portuguese case and explain the strategies adopted to boost film-and video-induced tourism phenomena. Finally, we will carry out an overview of the Turismo do Centro videos and see how they fit into the organisation's broader communication context. Exploring this case study will help us project how the strategy in which these videos are inserted may help the region in the post-pandemic economic recovery.Escola Superior Gestão, Hotelaria e Turismo, Universidade do AlgarveSapientiaGraça, André RuiBanha, FranciscoBanha, Francisco Miguel2022-07-13T09:36:19Z20222022-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10400.1/17977eng2182-845810.18089/tms.2022.180104info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-07-24T10:30:12Zoai:sapientia.ualg.pt:10400.1/17977Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T20:07:48.768735Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Video-Induced tourism in central Portugal: production and impact of promotional videos |
title |
Video-Induced tourism in central Portugal: production and impact of promotional videos |
spellingShingle |
Video-Induced tourism in central Portugal: production and impact of promotional videos Graça, André Rui Tourism Portugal Promotional videos Video-induced tourism Film production Entrepreneurship |
title_short |
Video-Induced tourism in central Portugal: production and impact of promotional videos |
title_full |
Video-Induced tourism in central Portugal: production and impact of promotional videos |
title_fullStr |
Video-Induced tourism in central Portugal: production and impact of promotional videos |
title_full_unstemmed |
Video-Induced tourism in central Portugal: production and impact of promotional videos |
title_sort |
Video-Induced tourism in central Portugal: production and impact of promotional videos |
author |
Graça, André Rui |
author_facet |
Graça, André Rui Banha, Francisco Banha, Francisco Miguel |
author_role |
author |
author2 |
Banha, Francisco Banha, Francisco Miguel |
author2_role |
author author |
dc.contributor.none.fl_str_mv |
Sapientia |
dc.contributor.author.fl_str_mv |
Graça, André Rui Banha, Francisco Banha, Francisco Miguel |
dc.subject.por.fl_str_mv |
Tourism Portugal Promotional videos Video-induced tourism Film production Entrepreneurship |
topic |
Tourism Portugal Promotional videos Video-induced tourism Film production Entrepreneurship |
description |
The concept of film-induced tourism refers to travel activities to certain destinations motivated by films, TV series, and promotional videos. The exposure to enticing images allures tourists and boosts local economies and entrepreneurship. The strand of film-induced tourism, video-induced tourism (which concerns mainly promotional videos) needs to be further explored. The Portuguese case, concerning both film-and video-induced tourism, also needs to be mapped. Thus, the purpose of this study is twofold: it will discuss and explore the topics of film-induced tourism and video-induced tourism in Portugal; and it will provide insights into promotional videos released by the Turismo do Centro de Portugal Association. We will start by presenting an overview of these two concepts. Subsequently, we will tackle the Portuguese case and explain the strategies adopted to boost film-and video-induced tourism phenomena. Finally, we will carry out an overview of the Turismo do Centro videos and see how they fit into the organisation's broader communication context. Exploring this case study will help us project how the strategy in which these videos are inserted may help the region in the post-pandemic economic recovery. |
publishDate |
2022 |
dc.date.none.fl_str_mv |
2022-07-13T09:36:19Z 2022 2022-01-01T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10400.1/17977 |
url |
http://hdl.handle.net/10400.1/17977 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
2182-8458 10.18089/tms.2022.180104 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Escola Superior Gestão, Hotelaria e Turismo, Universidade do Algarve |
publisher.none.fl_str_mv |
Escola Superior Gestão, Hotelaria e Turismo, Universidade do Algarve |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
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1799133323688148992 |