Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site

Detalhes bibliográficos
Autor(a) principal: Serra, Jaime
Data de Publicação: 2017
Outros Autores: Lima, Joana, Borges, Maria do Rosário, Marujo, Noémi, Ferreira, Ana Maria
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10174/22147
Resumo: The study aims to identify the homogenous groups of visitors that prevail in a WHS destination based on expenditure patterns and furthermore at contributing to the development of marketing strategies to enhance the economic development of this cultural destination.
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spelling Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage siteSegmentação do mercado turístico de acordo com o padrão de despesa: Um instrumento para maximizar os benefícios económicos do turismo num destino português Património MundialWorld heritage sitecultural destinationtourist expendituremarket segmentationThe study aims to identify the homogenous groups of visitors that prevail in a WHS destination based on expenditure patterns and furthermore at contributing to the development of marketing strategies to enhance the economic development of this cultural destination.Revista Turismo & Desenvolvimento2018-02-14T11:48:36Z2018-02-142017-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articlehttp://hdl.handle.net/10174/22147http://hdl.handle.net/10174/22147engSERRA, J.; LIMA, J.; BORGES, M.R.; MARUJO, N. e FERREIRA, A. (2017). Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site. Revista Turismo & Desenvolvimento, V.2, N.27/28, p.117-119.ISSN 2182-1453jserra@uevora.ptjisl@uevora.ptmrborges@uevora.ptnoemi@uevora.ptamferreira@uevora.ptSerra, JaimeLima, JoanaBorges, Maria do RosárioMarujo, NoémiFerreira, Ana Mariainfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-01-03T19:12:57Zoai:dspace.uevora.pt:10174/22147Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T01:13:06.090867Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
Segmentação do mercado turístico de acordo com o padrão de despesa: Um instrumento para maximizar os benefícios económicos do turismo num destino português Património Mundial
title Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
spellingShingle Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
Serra, Jaime
World heritage site
cultural destination
tourist expenditure
market segmentation
title_short Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
title_full Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
title_fullStr Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
title_full_unstemmed Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
title_sort Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site
author Serra, Jaime
author_facet Serra, Jaime
Lima, Joana
Borges, Maria do Rosário
Marujo, Noémi
Ferreira, Ana Maria
author_role author
author2 Lima, Joana
Borges, Maria do Rosário
Marujo, Noémi
Ferreira, Ana Maria
author2_role author
author
author
author
dc.contributor.author.fl_str_mv Serra, Jaime
Lima, Joana
Borges, Maria do Rosário
Marujo, Noémi
Ferreira, Ana Maria
dc.subject.por.fl_str_mv World heritage site
cultural destination
tourist expenditure
market segmentation
topic World heritage site
cultural destination
tourist expenditure
market segmentation
description The study aims to identify the homogenous groups of visitors that prevail in a WHS destination based on expenditure patterns and furthermore at contributing to the development of marketing strategies to enhance the economic development of this cultural destination.
publishDate 2017
dc.date.none.fl_str_mv 2017-01-01T00:00:00Z
2018-02-14T11:48:36Z
2018-02-14
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10174/22147
http://hdl.handle.net/10174/22147
url http://hdl.handle.net/10174/22147
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv SERRA, J.; LIMA, J.; BORGES, M.R.; MARUJO, N. e FERREIRA, A. (2017). Segmenting tourists by expenditure patterns: An instrument for enhancing tourism economic benefits on a Portuguese World Heritage site. Revista Turismo & Desenvolvimento, V.2, N.27/28, p.117-119.
ISSN 2182-1453
jserra@uevora.pt
jisl@uevora.pt
mrborges@uevora.pt
noemi@uevora.pt
amferreira@uevora.pt
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.publisher.none.fl_str_mv Revista Turismo & Desenvolvimento
publisher.none.fl_str_mv Revista Turismo & Desenvolvimento
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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