Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha

Detalhes bibliográficos
Autor(a) principal: Castro, Sofia Alexandra Cruz
Data de Publicação: 2022
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10071/26690
Resumo: Nowadays, a company’s involvement in Corporate Social Responsibility (CSR) practices has become mandatory. Its stakeholders are becoming more aware of the social, economic and environmental aspects and it is necessary to measure its involvement in them. This way, a precise, detailed and reliable measurement of all these aspects is essential. Not only to understand if the company is involved in CSR practices or not, and at what extent, if those practices are being perceive and have a positive influence in its stakeholders, but also to recognize what practices are missing. This thesis intended to study the example of Onyria Hotel Quinta da Marinha to determine what is its involvement in CSR practices, what is its stakeholder’s perception of them, namely its employees and director, and what type of CSR practices and activities have not been done yet. For that, qualitative research was done via internet to discover what was the Onyria Hotel’s involvement in CSR and a quantitative research method was used to assess their stakeholder’s opinion. In total, fifty employees and five directors were inquired. Besides concluding that the hotel is involved in CSR practices and that their employees and directors have an overall positive perception and are, personally and professionally, positively influenced by the Onyria Hotel’s CSR practices, it was possible to determine what CSR practices that, both employees and director noticed were missing.
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spelling Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da MarinhaResponsabilidade social das empresas -- Corporate social responsibilityStakeholders perceptionPerceção dos stakeholdersNowadays, a company’s involvement in Corporate Social Responsibility (CSR) practices has become mandatory. Its stakeholders are becoming more aware of the social, economic and environmental aspects and it is necessary to measure its involvement in them. This way, a precise, detailed and reliable measurement of all these aspects is essential. Not only to understand if the company is involved in CSR practices or not, and at what extent, if those practices are being perceive and have a positive influence in its stakeholders, but also to recognize what practices are missing. This thesis intended to study the example of Onyria Hotel Quinta da Marinha to determine what is its involvement in CSR practices, what is its stakeholder’s perception of them, namely its employees and director, and what type of CSR practices and activities have not been done yet. For that, qualitative research was done via internet to discover what was the Onyria Hotel’s involvement in CSR and a quantitative research method was used to assess their stakeholder’s opinion. In total, fifty employees and five directors were inquired. Besides concluding that the hotel is involved in CSR practices and that their employees and directors have an overall positive perception and are, personally and professionally, positively influenced by the Onyria Hotel’s CSR practices, it was possible to determine what CSR practices that, both employees and director noticed were missing.Atualmente, o envolvimento de uma empresa em práticas de Responsabilidade Social Empresarial (RSE) tornou-se praticamente obrigatório. O seus stakeholders estão cada vez mais atentos aos aspetos sociais, económicos e ambientais e é necessário medir o envolvimento de cada empresa neles. Desta forma, uma medida precisa, detalhada e confiável de todos estes aspetos é essencial. Essencial não só para perceber em que medida a empresa está ou não envolvida em práticas de RSE, se essas práticas estão a ser percebidas e influenciam positivamente os seus stakeholders, mas também para identificar quais as práticas que estão em falta. Esta tese pretendeu estudar o exemplo do Onyria Hotel Quinta da Marinha para determinar qual o seu envolvimento nas práticas de RSE, qual a perceção dos seus stakeholders, nomeadamente os seus colaboradores e diretores sobre o envolvimento da empresa em RSE, e que tipo de práticas e atividades de RSE ainda não foram realizadas. Para isso, foi feita um estudo de caso baseado em análise documental e aplicação de um inquérito por via eletrónica a diretores e colaboradores (n=55). Os resultados indicam que na perspetiva dos inquiridos, o hotel está envolvido em diversas práticas de RSE, nomeadamente utilização de paneis fotovoltaicos no hotel e colaboração com diversas causas socias, sendo a perceção do envolvimento em RSE globalmente positiva. Relativamente às práticas de RSE que tanto os colaboradores como os diretores notaram que poderiam vir a ser desenvolvidas pelo hotel no futuro, salienta-se mais envolvimento com a comunidade e formação para os trabalhadores.2022-12-20T10:17:08Z2022-12-05T00:00:00Z2022-12-052022-10info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10071/26690TID:203121090engCastro, Sofia Alexandra Cruzinfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-09T17:42:28Zoai:repositorio.iscte-iul.pt:10071/26690Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T22:19:51.672183Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
title Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
spellingShingle Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
Castro, Sofia Alexandra Cruz
Responsabilidade social das empresas -- Corporate social responsibility
Stakeholders perception
Perceção dos stakeholders
title_short Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
title_full Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
title_fullStr Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
title_full_unstemmed Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
title_sort Corporate Social Responsibility in hospitality: The case of Onyria Hotel Quinta da Marinha
author Castro, Sofia Alexandra Cruz
author_facet Castro, Sofia Alexandra Cruz
author_role author
dc.contributor.author.fl_str_mv Castro, Sofia Alexandra Cruz
dc.subject.por.fl_str_mv Responsabilidade social das empresas -- Corporate social responsibility
Stakeholders perception
Perceção dos stakeholders
topic Responsabilidade social das empresas -- Corporate social responsibility
Stakeholders perception
Perceção dos stakeholders
description Nowadays, a company’s involvement in Corporate Social Responsibility (CSR) practices has become mandatory. Its stakeholders are becoming more aware of the social, economic and environmental aspects and it is necessary to measure its involvement in them. This way, a precise, detailed and reliable measurement of all these aspects is essential. Not only to understand if the company is involved in CSR practices or not, and at what extent, if those practices are being perceive and have a positive influence in its stakeholders, but also to recognize what practices are missing. This thesis intended to study the example of Onyria Hotel Quinta da Marinha to determine what is its involvement in CSR practices, what is its stakeholder’s perception of them, namely its employees and director, and what type of CSR practices and activities have not been done yet. For that, qualitative research was done via internet to discover what was the Onyria Hotel’s involvement in CSR and a quantitative research method was used to assess their stakeholder’s opinion. In total, fifty employees and five directors were inquired. Besides concluding that the hotel is involved in CSR practices and that their employees and directors have an overall positive perception and are, personally and professionally, positively influenced by the Onyria Hotel’s CSR practices, it was possible to determine what CSR practices that, both employees and director noticed were missing.
publishDate 2022
dc.date.none.fl_str_mv 2022-12-20T10:17:08Z
2022-12-05T00:00:00Z
2022-12-05
2022-10
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