Neuroscience Research in Consumer Behavior

Detalhes bibliográficos
Autor(a) principal: Oliveira, Pedro Miguel
Data de Publicação: 2022
Outros Autores: Guerreiro, João, Rita, Paulo
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/135101
Resumo: Oliveira, P. M., Guerreiro, J., & Rita, P. (2022). Neuroscience Research in Consumer Behavior: A Review and Future Research Agenda. International Journal of Consumer Studies, 46(5), 2041-2067. https://doi.org/10.1111/ijcs.12800-----------Funding Information: This work was supported by Fundação para a Ciência e a Tecnologia, grant UIDB/00315/2020.
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spelling Neuroscience Research in Consumer BehaviorA Review and Future Research AgendaConsumer Researchconsumer behaviorNeuroscienceText MiningCorrelated Topic ModelsApplied PsychologyEconomics and EconometricsPublic Health, Environmental and Occupational HealthMarketingSDG 12 - Responsible Consumption and ProductionOliveira, P. M., Guerreiro, J., & Rita, P. (2022). Neuroscience Research in Consumer Behavior: A Review and Future Research Agenda. International Journal of Consumer Studies, 46(5), 2041-2067. https://doi.org/10.1111/ijcs.12800-----------Funding Information: This work was supported by Fundação para a Ciência e a Tecnologia, grant UIDB/00315/2020.Consumer neuroscience is a growing field in both marketing and consumer behavior research. The number of articles published on the topic has increased exponentially in the last 15 years. However, there is still no compreenshive analysis of the literature highlighting the main constructs, trends and research gaps found in such a large collection of papers. Therefore, this paper provides a text mining (TM) analysis that clusters and systematizes the complex and dispersed information of 469 articles, using the correlated topic model algorithm (CTM). Results show that “consumer neuroscience”, “brand memory”, and “willingness to buy” are the most relevant topics in the field. This study also reveals that the literature has been focusing on ethical concerns as well as on controversial concerns in the use of consumer neuroscience techniques. We include a final section on future research questions and opportunities that emerged from the conducted research.Information Management Research Center (MagIC) - NOVA Information Management SchoolNOVA Information Management School (NOVA IMS)RUNOliveira, Pedro MiguelGuerreiro, JoãoRita, Paulo2024-03-12T01:32:06Z2022-09-012022-09-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article27application/pdfhttp://hdl.handle.net/10362/135101eng1470-6423PURE: 42557566https://doi.org/10.1111/ijcs.12800info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-18T01:42:37Zoai:run.unl.pt:10362/135101Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:48:18.479265Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Neuroscience Research in Consumer Behavior
A Review and Future Research Agenda
title Neuroscience Research in Consumer Behavior
spellingShingle Neuroscience Research in Consumer Behavior
Oliveira, Pedro Miguel
Consumer Research
consumer behavior
Neuroscience
Text Mining
Correlated Topic Models
Applied Psychology
Economics and Econometrics
Public Health, Environmental and Occupational Health
Marketing
SDG 12 - Responsible Consumption and Production
title_short Neuroscience Research in Consumer Behavior
title_full Neuroscience Research in Consumer Behavior
title_fullStr Neuroscience Research in Consumer Behavior
title_full_unstemmed Neuroscience Research in Consumer Behavior
title_sort Neuroscience Research in Consumer Behavior
author Oliveira, Pedro Miguel
author_facet Oliveira, Pedro Miguel
Guerreiro, João
Rita, Paulo
author_role author
author2 Guerreiro, João
Rita, Paulo
author2_role author
author
dc.contributor.none.fl_str_mv Information Management Research Center (MagIC) - NOVA Information Management School
NOVA Information Management School (NOVA IMS)
RUN
dc.contributor.author.fl_str_mv Oliveira, Pedro Miguel
Guerreiro, João
Rita, Paulo
dc.subject.por.fl_str_mv Consumer Research
consumer behavior
Neuroscience
Text Mining
Correlated Topic Models
Applied Psychology
Economics and Econometrics
Public Health, Environmental and Occupational Health
Marketing
SDG 12 - Responsible Consumption and Production
topic Consumer Research
consumer behavior
Neuroscience
Text Mining
Correlated Topic Models
Applied Psychology
Economics and Econometrics
Public Health, Environmental and Occupational Health
Marketing
SDG 12 - Responsible Consumption and Production
description Oliveira, P. M., Guerreiro, J., & Rita, P. (2022). Neuroscience Research in Consumer Behavior: A Review and Future Research Agenda. International Journal of Consumer Studies, 46(5), 2041-2067. https://doi.org/10.1111/ijcs.12800-----------Funding Information: This work was supported by Fundação para a Ciência e a Tecnologia, grant UIDB/00315/2020.
publishDate 2022
dc.date.none.fl_str_mv 2022-09-01
2022-09-01T00:00:00Z
2024-03-12T01:32:06Z
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PURE: 42557566
https://doi.org/10.1111/ijcs.12800
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