How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study

Detalhes bibliográficos
Autor(a) principal: Xu, Jinghong
Data de Publicação: 2023
Outros Autores: Guo, Difan, Xu, Jing, Luo, Chang
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://doi.org/10.17645/mac.v11i1.6122
Resumo: This article explores science communication about Omicron on Weibo by eight actors from November 2021 to June 2022. Regarding the themes of vaccines, symptoms, and medicines, we examined the actors’ communication with content analysis, presented the interactions of different actors using social network analysis, and assessed the impact of weibos on public sentiment using SnowNLP and descriptive statistics. The results showed that scientists are still the most important actors, focusing on science issues and using contrasting and contextual frames. Central-level media play an essential mediating role, relaying scientific knowledge. Science communication on Weibo had a positive impact on public sentiment.
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spelling How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method StudyCovid-19; Omicron; public sentiment; science communication; social media; sentiment analysis; WeiboThis article explores science communication about Omicron on Weibo by eight actors from November 2021 to June 2022. Regarding the themes of vaccines, symptoms, and medicines, we examined the actors’ communication with content analysis, presented the interactions of different actors using social network analysis, and assessed the impact of weibos on public sentiment using SnowNLP and descriptive statistics. The results showed that scientists are still the most important actors, focusing on science issues and using contrasting and contextual frames. Central-level media play an essential mediating role, relaying scientific knowledge. Science communication on Weibo had a positive impact on public sentiment.Cogitatio Press2023-03-27info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://doi.org/10.17645/mac.v11i1.6122https://doi.org/10.17645/mac.v11i1.6122Media and Communication; Vol 11, No 1 (2023): Science Communication in the Digital Age: New Actors, Environments, and Practices; 306-3222183-2439reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://www.cogitatiopress.com/mediaandcommunication/article/view/6122https://www.cogitatiopress.com/mediaandcommunication/article/view/6122/6122https://www.cogitatiopress.com/mediaandcommunication/article/downloadSuppFile/6122/3170Copyright (c) 2023 Jinghong Xu, Difan Guo, Jing Xu, Chang Luoinfo:eu-repo/semantics/openAccessXu, JinghongGuo, DifanXu, JingLuo, Chang2023-06-29T17:45:26Zoai:ojs.cogitatiopress.com:article/6122Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T17:48:08.550813Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
title How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
spellingShingle How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
Xu, Jinghong
Covid-19; Omicron; public sentiment; science communication; social media; sentiment analysis; Weibo
title_short How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
title_full How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
title_fullStr How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
title_full_unstemmed How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
title_sort How Do Multiple Actors Conduct Science Communication About Omicron on Weibo: A Mixed-Method Study
author Xu, Jinghong
author_facet Xu, Jinghong
Guo, Difan
Xu, Jing
Luo, Chang
author_role author
author2 Guo, Difan
Xu, Jing
Luo, Chang
author2_role author
author
author
dc.contributor.author.fl_str_mv Xu, Jinghong
Guo, Difan
Xu, Jing
Luo, Chang
dc.subject.por.fl_str_mv Covid-19; Omicron; public sentiment; science communication; social media; sentiment analysis; Weibo
topic Covid-19; Omicron; public sentiment; science communication; social media; sentiment analysis; Weibo
description This article explores science communication about Omicron on Weibo by eight actors from November 2021 to June 2022. Regarding the themes of vaccines, symptoms, and medicines, we examined the actors’ communication with content analysis, presented the interactions of different actors using social network analysis, and assessed the impact of weibos on public sentiment using SnowNLP and descriptive statistics. The results showed that scientists are still the most important actors, focusing on science issues and using contrasting and contextual frames. Central-level media play an essential mediating role, relaying scientific knowledge. Science communication on Weibo had a positive impact on public sentiment.
publishDate 2023
dc.date.none.fl_str_mv 2023-03-27
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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status_str publishedVersion
dc.identifier.uri.fl_str_mv https://doi.org/10.17645/mac.v11i1.6122
https://doi.org/10.17645/mac.v11i1.6122
url https://doi.org/10.17645/mac.v11i1.6122
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://www.cogitatiopress.com/mediaandcommunication/article/view/6122
https://www.cogitatiopress.com/mediaandcommunication/article/view/6122/6122
https://www.cogitatiopress.com/mediaandcommunication/article/downloadSuppFile/6122/3170
dc.rights.driver.fl_str_mv Copyright (c) 2023 Jinghong Xu, Difan Guo, Jing Xu, Chang Luo
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2023 Jinghong Xu, Difan Guo, Jing Xu, Chang Luo
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Cogitatio Press
publisher.none.fl_str_mv Cogitatio Press
dc.source.none.fl_str_mv Media and Communication; Vol 11, No 1 (2023): Science Communication in the Digital Age: New Actors, Environments, and Practices; 306-322
2183-2439
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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