Adoption of shared mobility apps in Lisbon

Detalhes bibliográficos
Autor(a) principal: Santos, Carolina Botelho Lopes Coelho dos
Data de Publicação: 2023
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/149744
Resumo: Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence
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spelling Adoption of shared mobility apps in LisbonSharing economyAppsMobilitySmart CityLisbonSDG 11 - Sustainable cities and communitiesDissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing IntelligenceThe rising of globalization and the internet environment, as well as the rapid development of mobile technology and social media, a new consumer behavior and with consumers realizing the benefits of access to products and services over ownership, contributed to the growth of sharing economy, a business model that matches demand and supply via a digital platform developed by a third entity. This business model has proliferated in many forms, such as cars, bicycles, scooters, homes, clothes, shoes, which has famous marketplaces such as Uber, a mobility platform, and Airbnb, a platform to rent for spaces to stay, however this study will focus on the use of shared mobility apps. Shared mobility apps offer a flexible way to travel, such as carsharing, micromobility sharing as bike sharing and e-scooters, a trend that has many benefits and is crucial to create a multimodal city in which people can complete their journeys and move around the city in a conveniently, sustainably and faster way without needing their own car. However, in almost all countries, the car is still the dominant mode of transport, which is a major issue in terms of greenhouse gas (GHG). In this paper, a theoretical model was proposed with some of the determinant aspects that lead citizens to use smartphone apps in the shared mobility sector, such as compatibility, convenience, social influence and smart city policy and, for instance, explore some of the benefits of this trend. This study was tested using quantitative methods, an online survey with a sample of 127 answers, only including people who use or already tried to use shared mobility apps when travelling around Lisbon. This study will contribute to understand what drives citizens to use shared mobility apps, providing theoretical insights about what are the benefits of following this trend, how it could improve the city of Lisbon, but also people’s lifestyle, in a social, sustainable and economical way. This study supports that people use shared mobility apps in Lisbon specially to avoid traffic and due to the lack of parking spots, but also for its economic benefit, people who can’t buy their own vehicle or wants to avoid the costs of owning their own vehicle. Finally, building on prior work, this paper aims to contribute to a far-reaching understanding of the perceptions and motivations when using shared mobility apps in Lisbon by answering the above-mentioned research objectives with qualitative methods, literature review and quantitative methods, a questionary.Costa, Maria Manuela Simões Aparício daRUNSantos, Carolina Botelho Lopes Coelho dos2023-02-27T18:07:27Z2023-01-252023-01-25T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/149744TID:203237943enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:31:35Zoai:run.unl.pt:10362/149744Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:53:50.482881Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Adoption of shared mobility apps in Lisbon
title Adoption of shared mobility apps in Lisbon
spellingShingle Adoption of shared mobility apps in Lisbon
Santos, Carolina Botelho Lopes Coelho dos
Sharing economy
Apps
Mobility
Smart City
Lisbon
SDG 11 - Sustainable cities and communities
title_short Adoption of shared mobility apps in Lisbon
title_full Adoption of shared mobility apps in Lisbon
title_fullStr Adoption of shared mobility apps in Lisbon
title_full_unstemmed Adoption of shared mobility apps in Lisbon
title_sort Adoption of shared mobility apps in Lisbon
author Santos, Carolina Botelho Lopes Coelho dos
author_facet Santos, Carolina Botelho Lopes Coelho dos
author_role author
dc.contributor.none.fl_str_mv Costa, Maria Manuela Simões Aparício da
RUN
dc.contributor.author.fl_str_mv Santos, Carolina Botelho Lopes Coelho dos
dc.subject.por.fl_str_mv Sharing economy
Apps
Mobility
Smart City
Lisbon
SDG 11 - Sustainable cities and communities
topic Sharing economy
Apps
Mobility
Smart City
Lisbon
SDG 11 - Sustainable cities and communities
description Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence
publishDate 2023
dc.date.none.fl_str_mv 2023-02-27T18:07:27Z
2023-01-25
2023-01-25T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
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dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/149744
TID:203237943
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