Privacy in Internet Commerce: How can protection be established
Autor(a) principal: | |
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Data de Publicação: | 2023 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10362/150110 |
Resumo: | Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence |
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Privacy in Internet Commerce: How can protection be establishedPrivacyIndividual PrivacySecurityInternet CommerceData ProtectionInformation PrivacyDissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing IntelligencePrior research has found the analysis of the underlying values of privacy from consumers perspective to play a significant role in the definition of data protection practices. However, there has been limited research on what influences those values. In this paper we empirically evaluate the relative importance of information privacy objectives, based on individual values, in ensuring privacy of individual identity. The aim is to provide practical implications for marketers on how to protect consumers privacy while succeeding in the Internet commerce environment. The comprehension of the influence on these factors, is crucial for easing the implementation of new privacy protection practices and enhance customer experience.Oliveira, Tiago André Gonçalves Félix deDhillon, GurpreetRUNEstrela, Carolina Mota2023-01-262026-01-26T00:00:00Z2023-01-26T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/150110TID:203244249enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-05-22T18:09:41Zoai:run.unl.pt:10362/150110Portal AgregadorONGhttps://www.rcaap.pt/oai/openairemluisa.alvim@gmail.comopendoar:71602024-05-22T18:09:41Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Privacy in Internet Commerce: How can protection be established |
title |
Privacy in Internet Commerce: How can protection be established |
spellingShingle |
Privacy in Internet Commerce: How can protection be established Estrela, Carolina Mota Privacy Individual Privacy Security Internet Commerce Data Protection Information Privacy |
title_short |
Privacy in Internet Commerce: How can protection be established |
title_full |
Privacy in Internet Commerce: How can protection be established |
title_fullStr |
Privacy in Internet Commerce: How can protection be established |
title_full_unstemmed |
Privacy in Internet Commerce: How can protection be established |
title_sort |
Privacy in Internet Commerce: How can protection be established |
author |
Estrela, Carolina Mota |
author_facet |
Estrela, Carolina Mota |
author_role |
author |
dc.contributor.none.fl_str_mv |
Oliveira, Tiago André Gonçalves Félix de Dhillon, Gurpreet RUN |
dc.contributor.author.fl_str_mv |
Estrela, Carolina Mota |
dc.subject.por.fl_str_mv |
Privacy Individual Privacy Security Internet Commerce Data Protection Information Privacy |
topic |
Privacy Individual Privacy Security Internet Commerce Data Protection Information Privacy |
description |
Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-01-26 2023-01-26T00:00:00Z 2026-01-26T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10362/150110 TID:203244249 |
url |
http://hdl.handle.net/10362/150110 |
identifier_str_mv |
TID:203244249 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/embargoedAccess |
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embargoedAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
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RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
mluisa.alvim@gmail.com |
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1817545920338722816 |