Social representations of male and female entrepreneurship: a research with students
Autor(a) principal: | |
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Data de Publicação: | 2015 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10316/43697 https://doi.org/10.4025/psicolestud.v20i1.25539 |
Resumo: | Entrepreneurship is considered a process that is socially constructed by social cognitions and everyday practices that shape and are shaped by gender relations. The aim of this study was to understand social representations of entrepreneurship, an activity generally formulated asa masculine one. The expectation was that gender representations and stereotypy influenced the conceptions about men and women entrepreneurs. We used the method of free word association, with analysis of central and peripheral representations. A valuationof attributes was found, such as leadership, dynamism, creativity and innovation. These attributes are associated with the Schumpeter ideology of entrepreneurship. However, the peripheral core representations come with more complex and critical nuances. An association between attributes of entrepreneurship and male stereotype was found, whereas a greater heterogeneity emerged in representations of entrepreneurial women, evoking attributes associated with the female stereotype (friendliness, beauty, elegance, vanity). |
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Social representations of male and female entrepreneurship: a research with studentsRepresentações sociais do empreendedorismo no feminino e no masculino: investigação com estudantesRepresentaciones sociales del emprendedurismo en femenino y en masculino: investigación con estudiantesEntrepreneurshipGenderSocial psychologyEmpreendedorismoGêneroPsicologia socialEmprendedurismoGéneroPsicología socialEntrepreneurship is considered a process that is socially constructed by social cognitions and everyday practices that shape and are shaped by gender relations. The aim of this study was to understand social representations of entrepreneurship, an activity generally formulated asa masculine one. The expectation was that gender representations and stereotypy influenced the conceptions about men and women entrepreneurs. We used the method of free word association, with analysis of central and peripheral representations. A valuationof attributes was found, such as leadership, dynamism, creativity and innovation. These attributes are associated with the Schumpeter ideology of entrepreneurship. However, the peripheral core representations come with more complex and critical nuances. An association between attributes of entrepreneurship and male stereotype was found, whereas a greater heterogeneity emerged in representations of entrepreneurial women, evoking attributes associated with the female stereotype (friendliness, beauty, elegance, vanity).Neste artigo entende-se o empreendedorismo como um processo socialmente construيdo por cogniçُes sociais e prلticas quotidianas que moldam e sمo moldadas pelas relaçُes de gênero. O objetivo do estudo foi conhecer as representaçُes sociais do empreendedorismo, uma atividade geralmente formulada como masculina. Esperava-se que as representaçُes e estereotipia de gênero influenciassem as concepçُes de empreendedor e empreendedora. Usou-se a técnica de associaçمo livre de palavras, com posterior anلlise de nْcleo central e periférico de representaçُes.Concluiu-se que existe uma valorizaçمo de atributos como liderança, dinamismo e criatividade ou inovaçمo. Estes atributos estمo associados à ideologia Schumpeteriana de empreendedorismo. No entanto, no nْcleo periférico de representaçُes surgiram nuances mais complexas e crيticas. Verificou-se também uma associaçمo entre atributos do empreendedorismo e atributos estereotipadamente masculinos, enquanto emergiu maior heterogeneidade nas representaçُes de mulher empreendedora pela evocaçمo de atributos associados ao estereَtipo de feminilidade (simpatia, beleza, elegância, vaidade).En este artículo se entiende el emprendedurismo como un proceso socialmente construido por cogniciones sociales y prácticas cotidianas que forman y son formadas por las relaciones de género. El objetivo del estudio fue conocer las representaciones sociales del emprendedurismo, una actividad generalmente formulada como masculina. Se esperaba que las representaciones y estereotipos de género influyeran en las concepciones de emprendedor y emprendedora. Se utilizó la técnica de asociación libre de palabras, con el posterior análisis del núcleo central y periférico de representaciones.Se concluye que existe una valoración de atributos tales como liderazgo, dinamismo y creatividad o innovación. Estos atributos están asociados con la ideología Schumpeteriana de emprendedurismo. Sin embargo, en el núcleo periférico de representaciones aparecieron matices más complejos y críticos. Se averiguó también una asociación entre los atributos del emprendedurismo y atributos estereotípicamente masculinos, mientras que una mayor heterogeneidad surgió en las representaciones de las mujeres emprendedoras por el recuerdo de atributos asociados al estereotipo de la feminidad (simpatía, belleza, elegancia, vanidad).Universidade Estadual de Maringá2015info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articlehttp://hdl.handle.net/10316/43697http://hdl.handle.net/10316/43697https://doi.org/10.4025/psicolestud.v20i1.25539https://doi.org/10.4025/psicolestud.v20i1.25539eng1413-73721807-0329http://www.periodicos.uem.br/ojs/index.php/PsicolEstud/article/view/25539Monteiro, RosaSilveiro, CatarinaDaniel, Fernandainfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2021-06-29T10:03:46Zoai:estudogeral.uc.pt:10316/43697Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T20:50:38.288094Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Social representations of male and female entrepreneurship: a research with students Representações sociais do empreendedorismo no feminino e no masculino: investigação com estudantes Representaciones sociales del emprendedurismo en femenino y en masculino: investigación con estudiantes |
title |
Social representations of male and female entrepreneurship: a research with students |
spellingShingle |
Social representations of male and female entrepreneurship: a research with students Monteiro, Rosa Entrepreneurship Gender Social psychology Empreendedorismo Gênero Psicologia social Emprendedurismo Género Psicología social |
title_short |
Social representations of male and female entrepreneurship: a research with students |
title_full |
Social representations of male and female entrepreneurship: a research with students |
title_fullStr |
Social representations of male and female entrepreneurship: a research with students |
title_full_unstemmed |
Social representations of male and female entrepreneurship: a research with students |
title_sort |
Social representations of male and female entrepreneurship: a research with students |
author |
Monteiro, Rosa |
author_facet |
Monteiro, Rosa Silveiro, Catarina Daniel, Fernanda |
author_role |
author |
author2 |
Silveiro, Catarina Daniel, Fernanda |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Monteiro, Rosa Silveiro, Catarina Daniel, Fernanda |
dc.subject.por.fl_str_mv |
Entrepreneurship Gender Social psychology Empreendedorismo Gênero Psicologia social Emprendedurismo Género Psicología social |
topic |
Entrepreneurship Gender Social psychology Empreendedorismo Gênero Psicologia social Emprendedurismo Género Psicología social |
description |
Entrepreneurship is considered a process that is socially constructed by social cognitions and everyday practices that shape and are shaped by gender relations. The aim of this study was to understand social representations of entrepreneurship, an activity generally formulated asa masculine one. The expectation was that gender representations and stereotypy influenced the conceptions about men and women entrepreneurs. We used the method of free word association, with analysis of central and peripheral representations. A valuationof attributes was found, such as leadership, dynamism, creativity and innovation. These attributes are associated with the Schumpeter ideology of entrepreneurship. However, the peripheral core representations come with more complex and critical nuances. An association between attributes of entrepreneurship and male stereotype was found, whereas a greater heterogeneity emerged in representations of entrepreneurial women, evoking attributes associated with the female stereotype (friendliness, beauty, elegance, vanity). |
publishDate |
2015 |
dc.date.none.fl_str_mv |
2015 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10316/43697 http://hdl.handle.net/10316/43697 https://doi.org/10.4025/psicolestud.v20i1.25539 https://doi.org/10.4025/psicolestud.v20i1.25539 |
url |
http://hdl.handle.net/10316/43697 https://doi.org/10.4025/psicolestud.v20i1.25539 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
1413-7372 1807-0329 http://www.periodicos.uem.br/ojs/index.php/PsicolEstud/article/view/25539 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.publisher.none.fl_str_mv |
Universidade Estadual de Maringá |
publisher.none.fl_str_mv |
Universidade Estadual de Maringá |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799133787680931840 |