3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020

Detalhes bibliográficos
Autor(a) principal: Martins, Miguel Afonso Pereira
Data de Publicação: 2020
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/107464
Resumo: 3DWays is a 3D printing service-providing company. Currently, the company wants to internationalize its remotely managed network of 3D printing factories, specifically targeting the health care sector. The refore, this project analyses the current and futures tate of the 3D Printing industry, before assessing potential target markets. Subsequently, five countries, head lined by the United Kingdom, were determined to be themost suitable for the company’s internationalization that willrely on direct exporting as an entry strategy because of the unique nature of the network. Complementary, a marketing plan and a financial evaluation were developed for 3DWays in the UK.
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spelling 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/20203dwaysInternationalization3dprintingCompetitivenessDomínio/Área Científica::Ciências Sociais::Economia e Gestão3DWays is a 3D printing service-providing company. Currently, the company wants to internationalize its remotely managed network of 3D printing factories, specifically targeting the health care sector. The refore, this project analyses the current and futures tate of the 3D Printing industry, before assessing potential target markets. Subsequently, five countries, head lined by the United Kingdom, were determined to be themost suitable for the company’s internationalization that willrely on direct exporting as an entry strategy because of the unique nature of the network. Complementary, a marketing plan and a financial evaluation were developed for 3DWays in the UK.Gomes, EmanuelSantos, Pedro TeixieraRUNMartins, Miguel Afonso Pereira2023-01-03T01:30:40Z2020-01-222020-01-032020-01-22T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/107464TID:202523942enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:52:13Zoai:run.unl.pt:10362/107464Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:40:59.895716Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
title 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
spellingShingle 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
Martins, Miguel Afonso Pereira
3dways
Internationalization
3dprinting
Competitiveness
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
title_full 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
title_fullStr 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
title_full_unstemmed 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
title_sort 3dways internationalization project: in-depth market analysis of Germany as a potential target market - SME competitiveness field lab 2019/2020
author Martins, Miguel Afonso Pereira
author_facet Martins, Miguel Afonso Pereira
author_role author
dc.contributor.none.fl_str_mv Gomes, Emanuel
Santos, Pedro Teixiera
RUN
dc.contributor.author.fl_str_mv Martins, Miguel Afonso Pereira
dc.subject.por.fl_str_mv 3dways
Internationalization
3dprinting
Competitiveness
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic 3dways
Internationalization
3dprinting
Competitiveness
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description 3DWays is a 3D printing service-providing company. Currently, the company wants to internationalize its remotely managed network of 3D printing factories, specifically targeting the health care sector. The refore, this project analyses the current and futures tate of the 3D Printing industry, before assessing potential target markets. Subsequently, five countries, head lined by the United Kingdom, were determined to be themost suitable for the company’s internationalization that willrely on direct exporting as an entry strategy because of the unique nature of the network. Complementary, a marketing plan and a financial evaluation were developed for 3DWays in the UK.
publishDate 2020
dc.date.none.fl_str_mv 2020-01-22
2020-01-03
2020-01-22T00:00:00Z
2023-01-03T01:30:40Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/107464
TID:202523942
url http://hdl.handle.net/10362/107464
identifier_str_mv TID:202523942
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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