Cultural Events as promoters of local development: The case of Madeira Wine Festival
Autor(a) principal: | |
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Data de Publicação: | 2020 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://doi.org/10.34624/rtd.v0i34.22357 |
Resumo: | Events have been assumed as an integral part of the economic and cultural strategies of the regions, making them a tool in the differentiation and development of destinations. Tourism on the Island of Madeira is an essential pillar of economy of the region. Madeira wine has long been one of the main drives of the regional economy, providing employment for many winegrowers and producers. This article proposes to analyse the potential of cultural events for local development and aims to understand if these events contributes to the valorisation of local products, using as a case study the Madeira Wine Festival. This research study was based on a qualitative methodology, with the application of twenty interviews to public and private entities, as well as local associations with a decisive role in the development of tourism and realization of cultural events. The research findings show that the Madeira Wine Festival is an effective tool for the promotion and enhancement of local products. The organization of this event boosts not only the local economy, but also the development of tourism in the destination, so it is possible to afirm that cultural events are promoters of local development. |
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Cultural Events as promoters of local development: The case of Madeira Wine FestivalOs Eventos Culturais como promotores do desenvolvimento local: O Caso da Festa do Vinho MadeiraEvents have been assumed as an integral part of the economic and cultural strategies of the regions, making them a tool in the differentiation and development of destinations. Tourism on the Island of Madeira is an essential pillar of economy of the region. Madeira wine has long been one of the main drives of the regional economy, providing employment for many winegrowers and producers. This article proposes to analyse the potential of cultural events for local development and aims to understand if these events contributes to the valorisation of local products, using as a case study the Madeira Wine Festival. This research study was based on a qualitative methodology, with the application of twenty interviews to public and private entities, as well as local associations with a decisive role in the development of tourism and realization of cultural events. The research findings show that the Madeira Wine Festival is an effective tool for the promotion and enhancement of local products. The organization of this event boosts not only the local economy, but also the development of tourism in the destination, so it is possible to afirm that cultural events are promoters of local development.Os eventos têm vindo a afirmar-se como parte integrante das estratégias económicas e culturais das regiões, fazendo destes uma aposta na diferenciação e no desenvolvimento dos destinos. O turismo na Ilha da Madeira assume-se como um pilar essencial para a economia da região. O Vinho Madeira foi durante muito tempo um dos principais motores da economia regional, proporcionando emprego a muitos viticultores e produtores. Propõe-se, neste artigo, analisar o potencial dos eventos culturais para o desenvolvimento local e perceber se a realização destes eventos contribui para a valorização dos produtos locais, tendo como caso de estudo a Festa do Vinho Madeira. Esta investigação teve por base uma metodologia qualitativa, com aplicação de vinte entrevistas às entidades públicas e privadas além de associações locais com papel determinante no desenvolvimento do turismo e na realização de eventos culturais. Os resultados desta investigação demonstram que a Festa do Vinho Madeira constitui uma ferramenta eficaz para a promoção e valorização dos produtos locais. A realização deste evento impulsiona não só a economia local, mas também o desenvolvimento do turismo no destino, pelo que é possível afirmar que os eventos culturais são promotores do desenvolvimento local.Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro2020-11-19T00:00:00Zjournal articlejournal articleinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://doi.org/10.34624/rtd.v0i34.22357oai:proa.ua.pt:article/22357Journal of Tourism & Development; No 34 (2020); 149-164Revista Turismo & Desenvolvimento; n.º 34 (2020); 149-1642182-14531645-9261reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPporhttps://proa.ua.pt/index.php/rtd/article/view/22357https://doi.org/10.34624/rtd.v0i34.22357https://proa.ua.pt/index.php/rtd/article/view/22357/16231Direitos de Autor (c) 2020 Revista Turismo & Desenvolvimentohttps://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessSerrão, SilvanaCosta, Rui2022-09-26T10:57:39Zoai:proa.ua.pt:article/22357Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:06:16.621831Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Cultural Events as promoters of local development: The case of Madeira Wine Festival Os Eventos Culturais como promotores do desenvolvimento local: O Caso da Festa do Vinho Madeira |
title |
Cultural Events as promoters of local development: The case of Madeira Wine Festival |
spellingShingle |
Cultural Events as promoters of local development: The case of Madeira Wine Festival Serrão, Silvana |
title_short |
Cultural Events as promoters of local development: The case of Madeira Wine Festival |
title_full |
Cultural Events as promoters of local development: The case of Madeira Wine Festival |
title_fullStr |
Cultural Events as promoters of local development: The case of Madeira Wine Festival |
title_full_unstemmed |
Cultural Events as promoters of local development: The case of Madeira Wine Festival |
title_sort |
Cultural Events as promoters of local development: The case of Madeira Wine Festival |
author |
Serrão, Silvana |
author_facet |
Serrão, Silvana Costa, Rui |
author_role |
author |
author2 |
Costa, Rui |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Serrão, Silvana Costa, Rui |
description |
Events have been assumed as an integral part of the economic and cultural strategies of the regions, making them a tool in the differentiation and development of destinations. Tourism on the Island of Madeira is an essential pillar of economy of the region. Madeira wine has long been one of the main drives of the regional economy, providing employment for many winegrowers and producers. This article proposes to analyse the potential of cultural events for local development and aims to understand if these events contributes to the valorisation of local products, using as a case study the Madeira Wine Festival. This research study was based on a qualitative methodology, with the application of twenty interviews to public and private entities, as well as local associations with a decisive role in the development of tourism and realization of cultural events. The research findings show that the Madeira Wine Festival is an effective tool for the promotion and enhancement of local products. The organization of this event boosts not only the local economy, but also the development of tourism in the destination, so it is possible to afirm that cultural events are promoters of local development. |
publishDate |
2020 |
dc.date.none.fl_str_mv |
2020-11-19T00:00:00Z |
dc.type.driver.fl_str_mv |
journal article journal article info:eu-repo/semantics/article |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://doi.org/10.34624/rtd.v0i34.22357 oai:proa.ua.pt:article/22357 |
url |
https://doi.org/10.34624/rtd.v0i34.22357 |
identifier_str_mv |
oai:proa.ua.pt:article/22357 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://proa.ua.pt/index.php/rtd/article/view/22357 https://doi.org/10.34624/rtd.v0i34.22357 https://proa.ua.pt/index.php/rtd/article/view/22357/16231 |
dc.rights.driver.fl_str_mv |
Direitos de Autor (c) 2020 Revista Turismo & Desenvolvimento https://creativecommons.org/licenses/by/4.0/ info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Direitos de Autor (c) 2020 Revista Turismo & Desenvolvimento https://creativecommons.org/licenses/by/4.0/ |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro |
publisher.none.fl_str_mv |
Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro |
dc.source.none.fl_str_mv |
Journal of Tourism & Development; No 34 (2020); 149-164 Revista Turismo & Desenvolvimento; n.º 34 (2020); 149-164 2182-1453 1645-9261 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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