Business Hostel: a new opportunity for the hostel industry

Detalhes bibliográficos
Autor(a) principal: Andrade, Eduardo Vaz Pinto Rebelo de
Data de Publicação: 2014
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/11749
Resumo: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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spelling Business Hostel: a new opportunity for the hostel industryBusiness hostelStrategic intent based planningEnvironment analysisCompetitive analysisBlue Ocean strategyA Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and EconomicsThis Work Project aims to understand through strategic analyses the potential of creating a new type of accommodation in Portugal – the “Business Hostel” – a hostel targeting business travelers. Through three relevant strategic analyses, this study shows that this concept has high chances of succeeding. In Strategic Intent Based Planning, three (out of four) plausible future scenarios are favorable for the entry of this concept in the market. The Competitive Analysis provides an attractive overview for the current and future competitive environment of the hostel industry in Portugal. Last but not least it is demonstrated that the Business Hostel concept consists on a Blue Ocean Strategy according to Chan Kim and Renée Mauborgne’s theory.NSBE - UNLLobo, João SilveiraRUNAndrade, Eduardo Vaz Pinto Rebelo de2014-03-20T15:45:07Z2014-012014-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/11749TID:201526115enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:46:22Zoai:run.unl.pt:10362/11749Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:20:30.611538Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Business Hostel: a new opportunity for the hostel industry
title Business Hostel: a new opportunity for the hostel industry
spellingShingle Business Hostel: a new opportunity for the hostel industry
Andrade, Eduardo Vaz Pinto Rebelo de
Business hostel
Strategic intent based planning
Environment analysis
Competitive analysis
Blue Ocean strategy
title_short Business Hostel: a new opportunity for the hostel industry
title_full Business Hostel: a new opportunity for the hostel industry
title_fullStr Business Hostel: a new opportunity for the hostel industry
title_full_unstemmed Business Hostel: a new opportunity for the hostel industry
title_sort Business Hostel: a new opportunity for the hostel industry
author Andrade, Eduardo Vaz Pinto Rebelo de
author_facet Andrade, Eduardo Vaz Pinto Rebelo de
author_role author
dc.contributor.none.fl_str_mv Lobo, João Silveira
RUN
dc.contributor.author.fl_str_mv Andrade, Eduardo Vaz Pinto Rebelo de
dc.subject.por.fl_str_mv Business hostel
Strategic intent based planning
Environment analysis
Competitive analysis
Blue Ocean strategy
topic Business hostel
Strategic intent based planning
Environment analysis
Competitive analysis
Blue Ocean strategy
description A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
publishDate 2014
dc.date.none.fl_str_mv 2014-03-20T15:45:07Z
2014-01
2014-01-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/11749
TID:201526115
url http://hdl.handle.net/10362/11749
identifier_str_mv TID:201526115
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv NSBE - UNL
publisher.none.fl_str_mv NSBE - UNL
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
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reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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