Consumer brand relationships
Autor(a) principal: | |
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Data de Publicação: | 2016 |
Outros Autores: | , , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/11328/3750 https://doi.org/10.1108/JPBM-07-2016-1268 |
Resumo: | Editorial |
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Consumer brand relationshipsEditorialWelcome to Vol 25, Issue 6 of the Journal ofProduct and Brand Management. This issue has in total eight contributions. Continuing the 25th year celebration of the journal, this issue starts with a contribution from Don Schultz, member of the journal’s Senior Advisory Board, and the rest of the papers stem from the call for papers for the special issue on consumer brand relationships. The 19 authors who have authored the papers in this issue are based in universities from eight different countries.Emerald2021-10-22T11:06:46Z2021-10-222016-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfFetscherin, M., Cayolla, R., Guzmán, F., & Veloutsou, C. (2016). Consumer brand relationships [Editorial]. Journal of Product & Brand Management, 25(6), 505–506. Disponível no Repositório UPT, http://hdl.handle.net/11328/3750http://hdl.handle.net/11328/3750Fetscherin, M., Cayolla, R., Guzmán, F., & Veloutsou, C. (2016). Consumer brand relationships [Editorial]. Journal of Product & Brand Management, 25(6), 505–506. Disponível no Repositório UPT, http://hdl.handle.net/11328/3750http://hdl.handle.net/11328/3750https://doi.org/10.1108/JPBM-07-2016-1268eng1061-0421 (Print)https://www.emerald.com/insight/content/doi/10.1108/JPBM-07-2016-1268/full/htmlhttp://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessFetscherin, MarcCayolla, RicardoGuzmán, FranciscoVeloutsou, CleopatraCayolla, Ricardoreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-14T07:13:10Zoai:repositorio.upt.pt:11328/3750Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T22:40:47.359287Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Consumer brand relationships |
title |
Consumer brand relationships |
spellingShingle |
Consumer brand relationships Fetscherin, Marc |
title_short |
Consumer brand relationships |
title_full |
Consumer brand relationships |
title_fullStr |
Consumer brand relationships |
title_full_unstemmed |
Consumer brand relationships |
title_sort |
Consumer brand relationships |
author |
Fetscherin, Marc |
author_facet |
Fetscherin, Marc Cayolla, Ricardo Guzmán, Francisco Veloutsou, Cleopatra |
author_role |
author |
author2 |
Cayolla, Ricardo Guzmán, Francisco Veloutsou, Cleopatra |
author2_role |
author author author |
dc.contributor.author.fl_str_mv |
Fetscherin, Marc Cayolla, Ricardo Guzmán, Francisco Veloutsou, Cleopatra Cayolla, Ricardo |
description |
Editorial |
publishDate |
2016 |
dc.date.none.fl_str_mv |
2016-01-01T00:00:00Z 2021-10-22T11:06:46Z 2021-10-22 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
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info:eu-repo/semantics/article |
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article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
Fetscherin, M., Cayolla, R., Guzmán, F., & Veloutsou, C. (2016). Consumer brand relationships [Editorial]. Journal of Product & Brand Management, 25(6), 505–506. Disponível no Repositório UPT, http://hdl.handle.net/11328/3750 http://hdl.handle.net/11328/3750 Fetscherin, M., Cayolla, R., Guzmán, F., & Veloutsou, C. (2016). Consumer brand relationships [Editorial]. Journal of Product & Brand Management, 25(6), 505–506. Disponível no Repositório UPT, http://hdl.handle.net/11328/3750 http://hdl.handle.net/11328/3750 https://doi.org/10.1108/JPBM-07-2016-1268 |
identifier_str_mv |
Fetscherin, M., Cayolla, R., Guzmán, F., & Veloutsou, C. (2016). Consumer brand relationships [Editorial]. Journal of Product & Brand Management, 25(6), 505–506. Disponível no Repositório UPT, http://hdl.handle.net/11328/3750 |
url |
http://hdl.handle.net/11328/3750 https://doi.org/10.1108/JPBM-07-2016-1268 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
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1061-0421 (Print) https://www.emerald.com/insight/content/doi/10.1108/JPBM-07-2016-1268/full/html |
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openAccess |
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Emerald |
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Emerald |
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