ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS
Autor(a) principal: | |
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Data de Publicação: | 2016 |
Tipo de documento: | Dissertação |
Idioma: | por |
Título da fonte: | Biblioteca Digital de Teses e Dissertações do UNICENTRO |
Texto Completo: | http://tede.unicentro.br:8080/jspui/handle/jspui/613 |
Resumo: | The research is established on evolutionary theory, which deals with the role of innovation to economic and organizational development. The theory broaches that capitalist competition requires differentiation, so that organizations can develop and can be competitive on the market. Therefore, innovation must be a constant search by organizations, because they need to keep up with the demands of their customers. The survey broke the assumption of the need for companies to innovate in the environmental area, to respond to the market, improve the corporate image, as well as meet the environmental legislation.For that, we did a case study at Ibema Cia Brasileira de Papel because they were in the process of innovation to obtain the certification ISO 14001:2004. Thus, the dissertation aimed to analyze the strategies of General eco-innovation in the implementation of the ISO 14001 certification, in an industry of the pulp and paper sector in the South-Central region of Paraná and its supply chain. To this end, the following specific objectives have been defined: verify certification deployment actions in the internal environment and supply chain; back up and analyze the strategies of eco-innovation that emerged of certification; and meet the perspectives of organizational results after achiving the certification. The methodological approach chosen was mixed, being a qualitative and quantitative study. The data collection instruments were document analysis, observation and interviews with responsible for Environment and high management of the company. Also been applied questionnaires, answered by 342 employees and 16 industry´s suppliers. For qualitative data analysis, content analysis, while quantitative data analyses were conducted descriptive statistics such as mean, standard deviation and coefficient of variation. And also the data of the questionnaire was submitted to factor analysis, which generated 9 factors and cluster analysis, which was applied to the data suppliers. As result of the research, it was found that the industry had to adapt and innovate to win certification, developing strategies of eco-innovation that facilitated this process. The search for the certification influenced the company´s environment and its supply chain. So, it was identified that the industry is achiving the desired results, because the strategies of eco-innovation brought reduced raw material consumption and preservation of the environment. In addition, the certification provided the environmental awareness of employees, suppliers and of senior management, which proved to be quite committed to environmental effectiveness. However, it turned out, from the research, an opportunity for Ibema to improve the way to transmit your concern with the preservation of the environment, as well as the way to divulge his environmental policy to suppliers. |
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Maçaneiro, Marlete Beatrizhttp://lattes.cnpq.br/8011545854988446060.451.029-24http://lattes.cnpq.br/4579235280311871CROTTI, KATIANE2017-03-22T16:48:14Z2016-03-28CROTTI, KATIANE. ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS. 2016. 148 f. Dissertação (Programa de Pós-Graduação em Administração - Mestrado Profissional) - Universidade Estadual do Centro-Oeste, Guarapuava - PR.http://tede.unicentro.br:8080/jspui/handle/jspui/613The research is established on evolutionary theory, which deals with the role of innovation to economic and organizational development. The theory broaches that capitalist competition requires differentiation, so that organizations can develop and can be competitive on the market. Therefore, innovation must be a constant search by organizations, because they need to keep up with the demands of their customers. The survey broke the assumption of the need for companies to innovate in the environmental area, to respond to the market, improve the corporate image, as well as meet the environmental legislation.For that, we did a case study at Ibema Cia Brasileira de Papel because they were in the process of innovation to obtain the certification ISO 14001:2004. Thus, the dissertation aimed to analyze the strategies of General eco-innovation in the implementation of the ISO 14001 certification, in an industry of the pulp and paper sector in the South-Central region of Paraná and its supply chain. To this end, the following specific objectives have been defined: verify certification deployment actions in the internal environment and supply chain; back up and analyze the strategies of eco-innovation that emerged of certification; and meet the perspectives of organizational results after achiving the certification. The methodological approach chosen was mixed, being a qualitative and quantitative study. The data collection instruments were document analysis, observation and interviews with responsible for Environment and high management of the company. Also been applied questionnaires, answered by 342 employees and 16 industry´s suppliers. For qualitative data analysis, content analysis, while quantitative data analyses were conducted descriptive statistics such as mean, standard deviation and coefficient of variation. And also the data of the questionnaire was submitted to factor analysis, which generated 9 factors and cluster analysis, which was applied to the data suppliers. As result of the research, it was found that the industry had to adapt and innovate to win certification, developing strategies of eco-innovation that facilitated this process. The search for the certification influenced the company´s environment and its supply chain. So, it was identified that the industry is achiving the desired results, because the strategies of eco-innovation brought reduced raw material consumption and preservation of the environment. In addition, the certification provided the environmental awareness of employees, suppliers and of senior management, which proved to be quite committed to environmental effectiveness. However, it turned out, from the research, an opportunity for Ibema to improve the way to transmit your concern with the preservation of the environment, as well as the way to divulge his environmental policy to suppliers.A pesquisa baseia-se na Teoria Evolucionista, que trata do papel da inovação para o desenvolvimento econômico. A teoria aborda que a concorrência capitalista requer diferenciação, para que as organizações possam se desenvolver e consigam ser competitivas no mercado. Portanto, a inovação deve ser uma busca constante das organizações, pois precisam acompanhar as demandas de seus clientes. A pesquisa partiu do pressuposto da necessidade das empresas inovarem na área ambiental, para responder ao mercado, melhorar a imagem corporativa, bem como atender à legislação ambiental. Para tanto, realizou-se um estudo de caso de uma indústria de papel que estava em processo de inovação para obter a certificação ISO 14001:2004. Assim, a dissertação teve como objetivo geral analisar as estratégias de ecoinovação na implantação da certificação ISO 14001, em uma indústria do setor de papel e celulose da região Centro-Sul do Paraná e sua cadeia de suprimentos. Também objetivou-se verificar a conscientização das ações ambientais decorrentes da implantação da ISO 14001, sob a perspectiva dos colaboradores e fornecedores; levantar e analisar as estratégias de ecoinovação que emergiram da certificação; e conhecer as perspectivas de resultados organizacionais a partir da obtenção da certificação. A abordagem metodológica escolhida foi a mista. Os instrumentos para coleta de dados foram análise documental, observação, 3 entrevistas realizadas com a responsável pela área de Meio Ambiente e Alta Gestão. Quanto aos questionários, 342 colaboradores da indústria responderam e 16 dos seus fornecedores. Para análise dos dados qualitativos utilizou-se da análise de conteúdo. Enquanto para os dados quantitativos foram realizadas análises estatísticas descritivas como média, desvio padrão e coeficiente de variação. E também os dados dos questionários foram submetidos a análise fatorial, que gerou 9 fatores, e análise de cluster aplicou-se aos dados dos fornecedores. Como resultado da pesquisa verificou-se que a indústria teve que se adaptar e inovar para conquistar a certificação, para isso desenvolveu estratégias de ecoinovação que facilitaram neste processo. A busca pela certificação influenciou o ambiente e sua cadeia de suprimentos. Assim, identificou-se que a indústria está conseguindo alcançar os resultados desejados, pois as estratégias de ecoinovação trouxeram redução do consumo de matéria-prima e preservação do meio ambiente. Além disso, a certificação propiciou a conscientização ambiental dos colaboradores, fornecedores e da alta gestão que demonstrou-se bastante comprometida com a efetividade ambiental. No entanto, verificou-se a partir da pesquisa, uma oportunidade para a Ibema aprimorar a forma de transmitir sua preocupação com preservação do meio ambiente, bem como, o modo de divulgar a sua política ambiental aos fornecedores.Submitted by Fabiano Jucá (fjuca@unicentro.br) on 2017-03-22T16:48:14Z No. of bitstreams: 2 KATIANE CROTTI.pdf: 2364596 bytes, checksum: 493cf5de05da8aa4ba33ebfe729334eb (MD5) KATIANE CROTTI - ANEXO.pdf: 436166 bytes, checksum: 9600666c29142fb8f02687dbdc1802b1 (MD5)Made available in DSpace on 2017-03-22T16:48:14Z (GMT). No. of bitstreams: 2 KATIANE CROTTI.pdf: 2364596 bytes, checksum: 493cf5de05da8aa4ba33ebfe729334eb (MD5) KATIANE CROTTI - ANEXO.pdf: 436166 bytes, checksum: 9600666c29142fb8f02687dbdc1802b1 (MD5) Previous issue date: 2016-03-28Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPESapplication/pdfhttp://tede.unicentro.br:8080/jspui/retrieve/1800/KATIANE%20CROTTI.pdf.jpghttp://tede.unicentro.br:8080/jspui/retrieve/1802/KATIANE%20CROTTI%20-%20ANEXO.pdf.jpgporUniversidade Estadual do Centro-OestePrograma de Pós-Graduação em Administração (Mestrado Profissional)UNICENTROBrasilUnicentro::Departamento de Ciências Sociais AplicadasEstratégias de EcoinovaçãoCertificação ISO 14001:2004Cadeia de SuprimentosEco-innovation strategiesISO 14001:2004Supply chainCIENCIAS SOCIAIS APLICADAS::ADMINISTRACAOESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOSEco-innovation strategies on implementation of ISO 14001: case study in a paper industry and its supply chaininfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesis-2696880226584888370600600600600-274265709324890417880240354326327782212075167498588264571info:eu-repo/semantics/openAccessreponame:Biblioteca Digital de Teses e Dissertações do UNICENTROinstname:Universidade Estadual do Centro-Oeste (UNICENTRO)instacron:UNICENTROLICENSElicense.txtlicense.txttext/plain; charset=utf-82165http://localhost:8080/tede/bitstream/jspui/613/1/license.txtbd3efa91386c1718a7f26a329fdcb468MD51ORIGINALKATIANE CROTTI.pdfKATIANE CROTTI.pdfapplication/pdf2364596http://localhost:8080/tede/bitstream/jspui/613/2/KATIANE+CROTTI.pdf493cf5de05da8aa4ba33ebfe729334ebMD52KATIANE CROTTI - ANEXO.pdfKATIANE CROTTI - ANEXO.pdfapplication/pdf436166http://localhost:8080/tede/bitstream/jspui/613/3/KATIANE+CROTTI+-+ANEXO.pdf9600666c29142fb8f02687dbdc1802b1MD53TEXTKATIANE CROTTI.pdf.txtKATIANE CROTTI.pdf.txttext/plain327101http://localhost:8080/tede/bitstream/jspui/613/4/KATIANE+CROTTI.pdf.txt8c5daadb19d06c10c26452b64910818dMD54KATIANE CROTTI - ANEXO.pdf.txtKATIANE CROTTI - ANEXO.pdf.txttext/plain2959http://localhost:8080/tede/bitstream/jspui/613/6/KATIANE+CROTTI+-+ANEXO.pdf.txte9f565598e7a04b5afb7f684dbe84ee1MD56THUMBNAILKATIANE CROTTI.pdf.jpgKATIANE CROTTI.pdf.jpgimage/jpeg1945http://localhost:8080/tede/bitstream/jspui/613/5/KATIANE+CROTTI.pdf.jpge39438c8e641e37fc13e8074f099a463MD55KATIANE CROTTI - ANEXO.pdf.jpgKATIANE CROTTI - ANEXO.pdf.jpgimage/jpeg6081http://localhost:8080/tede/bitstream/jspui/613/7/KATIANE+CROTTI+-+ANEXO.pdf.jpg28cc9dced04560fe5af625f15c8af17eMD57jspui/6132017-08-23 09:34:15.614oai:localhost:jspui/613Biblioteca Digital de Teses e Dissertaçõeshttp://tede.unicentro.br:8080/jspui/PUBhttp://tede.unicentro.br/tde_oai/oai3.phprepositorio@unicentro.br||fabianoqueiroz@yahoo.com.bropendoar:2017-08-23T12:34:15Biblioteca Digital de Teses e Dissertações do UNICENTRO - Universidade Estadual do Centro-Oeste (UNICENTRO)false |
dc.title.por.fl_str_mv |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS |
dc.title.alternative.eng.fl_str_mv |
Eco-innovation strategies on implementation of ISO 14001: case study in a paper industry and its supply chain |
title |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS |
spellingShingle |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS CROTTI, KATIANE Estratégias de Ecoinovação Certificação ISO 14001:2004 Cadeia de Suprimentos Eco-innovation strategies ISO 14001:2004 Supply chain CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
title_short |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS |
title_full |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS |
title_fullStr |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS |
title_full_unstemmed |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS |
title_sort |
ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS |
author |
CROTTI, KATIANE |
author_facet |
CROTTI, KATIANE |
author_role |
author |
dc.contributor.advisor1.fl_str_mv |
Maçaneiro, Marlete Beatriz |
dc.contributor.advisor1Lattes.fl_str_mv |
http://lattes.cnpq.br/8011545854988446 |
dc.contributor.authorID.fl_str_mv |
060.451.029-24 |
dc.contributor.authorLattes.fl_str_mv |
http://lattes.cnpq.br/4579235280311871 |
dc.contributor.author.fl_str_mv |
CROTTI, KATIANE |
contributor_str_mv |
Maçaneiro, Marlete Beatriz |
dc.subject.por.fl_str_mv |
Estratégias de Ecoinovação Certificação ISO 14001:2004 Cadeia de Suprimentos |
topic |
Estratégias de Ecoinovação Certificação ISO 14001:2004 Cadeia de Suprimentos Eco-innovation strategies ISO 14001:2004 Supply chain CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
dc.subject.eng.fl_str_mv |
Eco-innovation strategies ISO 14001:2004 Supply chain |
dc.subject.cnpq.fl_str_mv |
CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
description |
The research is established on evolutionary theory, which deals with the role of innovation to economic and organizational development. The theory broaches that capitalist competition requires differentiation, so that organizations can develop and can be competitive on the market. Therefore, innovation must be a constant search by organizations, because they need to keep up with the demands of their customers. The survey broke the assumption of the need for companies to innovate in the environmental area, to respond to the market, improve the corporate image, as well as meet the environmental legislation.For that, we did a case study at Ibema Cia Brasileira de Papel because they were in the process of innovation to obtain the certification ISO 14001:2004. Thus, the dissertation aimed to analyze the strategies of General eco-innovation in the implementation of the ISO 14001 certification, in an industry of the pulp and paper sector in the South-Central region of Paraná and its supply chain. To this end, the following specific objectives have been defined: verify certification deployment actions in the internal environment and supply chain; back up and analyze the strategies of eco-innovation that emerged of certification; and meet the perspectives of organizational results after achiving the certification. The methodological approach chosen was mixed, being a qualitative and quantitative study. The data collection instruments were document analysis, observation and interviews with responsible for Environment and high management of the company. Also been applied questionnaires, answered by 342 employees and 16 industry´s suppliers. For qualitative data analysis, content analysis, while quantitative data analyses were conducted descriptive statistics such as mean, standard deviation and coefficient of variation. And also the data of the questionnaire was submitted to factor analysis, which generated 9 factors and cluster analysis, which was applied to the data suppliers. As result of the research, it was found that the industry had to adapt and innovate to win certification, developing strategies of eco-innovation that facilitated this process. The search for the certification influenced the company´s environment and its supply chain. So, it was identified that the industry is achiving the desired results, because the strategies of eco-innovation brought reduced raw material consumption and preservation of the environment. In addition, the certification provided the environmental awareness of employees, suppliers and of senior management, which proved to be quite committed to environmental effectiveness. However, it turned out, from the research, an opportunity for Ibema to improve the way to transmit your concern with the preservation of the environment, as well as the way to divulge his environmental policy to suppliers. |
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2016 |
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2016-03-28 |
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2017-03-22T16:48:14Z |
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CROTTI, KATIANE. ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS. 2016. 148 f. Dissertação (Programa de Pós-Graduação em Administração - Mestrado Profissional) - Universidade Estadual do Centro-Oeste, Guarapuava - PR. |
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http://tede.unicentro.br:8080/jspui/handle/jspui/613 |
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CROTTI, KATIANE. ESTRATÉGIAS DE ECOINOVAÇÃO NA IMPLANTAÇÃO DA ISO 14001: ESTUDO DE CASO EM UMA INDÚSTRIA DE PAPEL E SUA CADEIA DE SUPRIMENTOS. 2016. 148 f. Dissertação (Programa de Pós-Graduação em Administração - Mestrado Profissional) - Universidade Estadual do Centro-Oeste, Guarapuava - PR. |
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