Difficulties and strategies related to blood donation in a hemotherapy service

Detalhes bibliográficos
Autor(a) principal: Mesquita, Nanci Felix
Data de Publicação: 2021
Outros Autores: Vazquez, Ana Claudia Souza, Duarte, Maria de Lourdes Custódio, Silva, Daniela Giotti da, Mattos, Larissa Gomes de
Tipo de documento: Artigo
Idioma: por
eng
Título da fonte: Rev Rene (Online)
Texto Completo: http://periodicos.ufc.br/rene/article/view/70830
Resumo: Objective: to analyze the aspects that hinder blood donation and strategies to attract donors. Methods: qualitative study conducted with 12 donors. The data was collected through semi-structured interviews and analyzed using Content Analysis. Results: regarding the complicating aspects, the lack of time and little flexibility in service hours, the displacement in accessing the service and the fear of the donation process were scored. As strategies for attraction, the interviewees talked about the dissemination and internal campaigns in companies, education in schools and universities, loyalty of donors, flexibility in the hours of the blood center and mobile units for blood donation at strategic points in the city. Conclusion: donors pointed out difficulties and suggestions for strategies, constituting relevant information for innovative proposals that help in the process of attracting new blood donors.
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spelling Difficulties and strategies related to blood donation in a hemotherapy serviceDificuldades e estratégias relacionadas com a doação de sangue em um serviço de hemoterapia Nursing; Hemotherapy Service; Blood Donors; Health; Strategies.Enfermagem; Serviço de Hemoterapia; Doadores de Sangue; Saúde; Estratégias.Objective: to analyze the aspects that hinder blood donation and strategies to attract donors. Methods: qualitative study conducted with 12 donors. The data was collected through semi-structured interviews and analyzed using Content Analysis. Results: regarding the complicating aspects, the lack of time and little flexibility in service hours, the displacement in accessing the service and the fear of the donation process were scored. As strategies for attraction, the interviewees talked about the dissemination and internal campaigns in companies, education in schools and universities, loyalty of donors, flexibility in the hours of the blood center and mobile units for blood donation at strategic points in the city. Conclusion: donors pointed out difficulties and suggestions for strategies, constituting relevant information for innovative proposals that help in the process of attracting new blood donors.Objetivo: analisar os aspectos dificultadores na doação de sangue e as estratégias para captação de doadores. Métodos: estudo qualitativo realizado com 12 doadores. A coleta de dados ocorreu por meio de entrevista semiestruturada e foram analisadas por Análise de Conteúdo. Resultados: em relação aos aspectos dificultadores, foram pontuadas a falta de tempo e a pouca flexibilidade nos horários de atendimento, o deslocamento no acesso ao serviço e o medo do processo de doação. Como estratégias de captação, os entrevistados verbalizam sobre a divulgação e campanhas internas nas empresas, educação nas escolas e universidades, fidelização de doadores, flexibilidade nos horários do hemocentro e unidades móveis para doação de sangue em pontos estratégicos da cidade. Conclusão: os doadores pontuaram dificuldades e sugestões de estratégias, constituindo-se em informações relevantes para propostas inovadoras que auxiliem no processo de captação de novos doadores de sangue.Universidade Federal do Ceará2021-07-12info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttp://periodicos.ufc.br/rene/article/view/7083010.15253/2175-6783.20212270830Rev Rene; Vol 22 (2021): Rev Rene; e70830Rev Rene; v. 22 (2021): Rev Rene; e708302175-67831517-3852reponame:Rev Rene (Online)instname:Universidade Federal do Ceará (UFC)instacron:UFCporenghttp://periodicos.ufc.br/rene/article/view/70830/197080http://periodicos.ufc.br/rene/article/view/70830/197081Copyright (c) 2021 Rev Renehttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessMesquita, Nanci FelixVazquez, Ana Claudia SouzaDuarte, Maria de Lourdes CustódioSilva, Daniela Giotti daMattos, Larissa Gomes de2021-07-14T11:24:00Zoai:periodicos.ufc:article/70830Revistahttp://periodicos.ufc.br/renePUBhttp://periodicos.ufc.br/rene/oairene@ufc.br||2175-67831517-3852opendoar:2021-07-14T11:24Rev Rene (Online) - Universidade Federal do Ceará (UFC)false
dc.title.none.fl_str_mv Difficulties and strategies related to blood donation in a hemotherapy service
Dificuldades e estratégias relacionadas com a doação de sangue em um serviço de hemoterapia
title Difficulties and strategies related to blood donation in a hemotherapy service
spellingShingle Difficulties and strategies related to blood donation in a hemotherapy service
Mesquita, Nanci Felix
Nursing; Hemotherapy Service; Blood Donors; Health; Strategies.
Enfermagem; Serviço de Hemoterapia; Doadores de Sangue; Saúde; Estratégias.
title_short Difficulties and strategies related to blood donation in a hemotherapy service
title_full Difficulties and strategies related to blood donation in a hemotherapy service
title_fullStr Difficulties and strategies related to blood donation in a hemotherapy service
title_full_unstemmed Difficulties and strategies related to blood donation in a hemotherapy service
title_sort Difficulties and strategies related to blood donation in a hemotherapy service
author Mesquita, Nanci Felix
author_facet Mesquita, Nanci Felix
Vazquez, Ana Claudia Souza
Duarte, Maria de Lourdes Custódio
Silva, Daniela Giotti da
Mattos, Larissa Gomes de
author_role author
author2 Vazquez, Ana Claudia Souza
Duarte, Maria de Lourdes Custódio
Silva, Daniela Giotti da
Mattos, Larissa Gomes de
author2_role author
author
author
author
dc.contributor.author.fl_str_mv Mesquita, Nanci Felix
Vazquez, Ana Claudia Souza
Duarte, Maria de Lourdes Custódio
Silva, Daniela Giotti da
Mattos, Larissa Gomes de
dc.subject.por.fl_str_mv Nursing; Hemotherapy Service; Blood Donors; Health; Strategies.
Enfermagem; Serviço de Hemoterapia; Doadores de Sangue; Saúde; Estratégias.
topic Nursing; Hemotherapy Service; Blood Donors; Health; Strategies.
Enfermagem; Serviço de Hemoterapia; Doadores de Sangue; Saúde; Estratégias.
description Objective: to analyze the aspects that hinder blood donation and strategies to attract donors. Methods: qualitative study conducted with 12 donors. The data was collected through semi-structured interviews and analyzed using Content Analysis. Results: regarding the complicating aspects, the lack of time and little flexibility in service hours, the displacement in accessing the service and the fear of the donation process were scored. As strategies for attraction, the interviewees talked about the dissemination and internal campaigns in companies, education in schools and universities, loyalty of donors, flexibility in the hours of the blood center and mobile units for blood donation at strategic points in the city. Conclusion: donors pointed out difficulties and suggestions for strategies, constituting relevant information for innovative proposals that help in the process of attracting new blood donors.
publishDate 2021
dc.date.none.fl_str_mv 2021-07-12
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://periodicos.ufc.br/rene/article/view/70830
10.15253/2175-6783.20212270830
url http://periodicos.ufc.br/rene/article/view/70830
identifier_str_mv 10.15253/2175-6783.20212270830
dc.language.iso.fl_str_mv por
eng
language por
eng
dc.relation.none.fl_str_mv http://periodicos.ufc.br/rene/article/view/70830/197080
http://periodicos.ufc.br/rene/article/view/70830/197081
dc.rights.driver.fl_str_mv Copyright (c) 2021 Rev Rene
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2021 Rev Rene
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Ceará
publisher.none.fl_str_mv Universidade Federal do Ceará
dc.source.none.fl_str_mv Rev Rene; Vol 22 (2021): Rev Rene; e70830
Rev Rene; v. 22 (2021): Rev Rene; e70830
2175-6783
1517-3852
reponame:Rev Rene (Online)
instname:Universidade Federal do Ceará (UFC)
instacron:UFC
instname_str Universidade Federal do Ceará (UFC)
instacron_str UFC
institution UFC
reponame_str Rev Rene (Online)
collection Rev Rene (Online)
repository.name.fl_str_mv Rev Rene (Online) - Universidade Federal do Ceará (UFC)
repository.mail.fl_str_mv rene@ufc.br||
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