Youtube sob a ótica da disseminação seletiva da informação

• Autor(a) principal: Dionisio, Camila Rocha
• Data de Publicação: 2019
• Tipo de documento: Trabalho de conclusão de curso
• Idioma: por
• Título da fonte: Repositório Institucional da Universidade Federal do Ceará (UFC)
• Texto Completo: http://www.repositorio.ufc.br/handle/riufc/52803
• topic: Disseminação seletiva da informação; Sistemas de recomendação; Youtube

It is a research that aimed to investigate if there is theoretical-conceptual conformity between selective dissemination of information and the Youtube platform. The specific objectives are: a) To analyze the concepts of selective dissemination of information; b) Understand how SDI services work; c) Examine possible relationships between DSI and YouTube's suggestion engine.The developed methodology is exploratory and qualitative in nature, employing the methods of bibliographic review and comparative analysis to collect and analyze the data. The analysis points out that, in general, the suggestion mechanism of Youtube is composed of the essential elements and follows the SDI theories, and can therefore be considered a selective information dissemination service. The results also indicate that Youtube can be used by libraries to help promote their image, using digital marketing techniques, and to disseminate information, however, its application will only be effective if used in conjunction with the competences and strategies of use that are necessary to extract the maximum potential of the application of this tool.