Seleção de indicadores representativos para prática de Benchmarking internacional

• Autor(a) principal: Baltazar, Marcos Charles Pinheiro
• Data de Publicação: 2015
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Repositório Institucional da Universidade Federal do Ceará (UFC)
• Texto Completo: http://www.repositorio.ufc.br/handle/riufc/14597
• topic: Logística; Variáveis quantitativas; Análise de desempenho

Benchmarking is considered one of the best performance analysis techniques to drive actions that will lead the company to a higher performance. The data collection phase is the one that requires more time and effort in the practice of benchmarking. The development of a database with pre-defined indicators favors the comparison of the performance of business processes. The objective of this research is to select a set of quantitative indicators of continuous variables for financial benchmarking practice, profitability, innovation and productivity, that are representative for benchmarking practice in Brazil and worldwide. It also aims to ascertain and list financial indicators of profitability, innovation and productivity used by the Benchmarking Index for corporate awards, journals and business support agencies. Representative indicators are those of widespread use in the business environment, easy to collect primary and secondary source and allow a comparison with banks of national and international data. As a methodological reference, we picked up an european benchmarking system - Benchmarking Index - with financial indicators of profitability, innovation and productivity. Through bibliographical research on corporate indicators and documentary research in technical journals, corporate awards and business support agencies, selected a set of indicators to determine the national database. The indicators were validated by application in micro and small enterprises (MSEs), medium and large companies. It was concluded that it is possible to develop a data base for benchmarking with predominantly financial ratios and profitability. It showed up the implementation of difficulty MSE due to failure to follow these indicators, although many of them can collect the indicators. It was observed also that these indicators are available in specialized magazines and have similar concepts, but with variations in composition. Finally, among the proposed indicators that are well spread in the business world, although there is no similar used in the Benchmarking Index, we highlight the indicators EBITDA, EBITDA margin and EBITDA variation.