Narrativas simbÃlicas do lulismo: uma anÃlise das campanhas eleitorais de Dilma Rousseff (2010 e 2014)

• Autor(a) principal: Monalisa Soares Lopes
• Data de Publicação: 2016
• Tipo de documento: Tese
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da UFC
• Texto Completo: http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=19059
• topic: Narrativas simbÃlicas; Lulismo; Campanhas eleitorais; Dilma Rousseff; ESTUDOS ELEITORAIS E PARTIDOS POLITICOS

This research aims to understand how the symbolic narrative of lulismo was structured in the 2010 and 2014 presidential campaigns. The paper strengthens the interpretation which says the governments led by Lula and Dilma configures a policy cycle, because they instituted a temporality of policies marked by a continuation of governamental actions and symbolic brands. The election campaigns are here understood as a privileged space to observe symbolic aspects which build strategies interested in accession to ensure groups in power. In this sense, the analyses here developed takes the Free Political Electoral Time (HGPE) as a lÃcus of visibility of narratives which configure one candidate/group or policy cycle. The understanding of interpretative framing (PORTO, 2002) was mobilized to understand speeches (textual and visual) that compose the narratives presented in HGPE. The cÃrpus of analyses is made of 40 electoral programmes, 20 from each campaign, it means 10 per round. Beside those information, analyses of party programmes of PT in the periods pre-electoral (2009, 2010, 2013 and 2014) were also included. The analyses identifed the fact which says the symbolic narratives from lulismo were built thru a inerpretative framing of a legacy which configures itself through a new brazilian historical moment startup. This new era was shown up by an execution of a political project that promoted the social inclusion as ânever before in the country historyâ. The symbolic narrative delimits, therefore, a definition of temporality, the lulism versus the past, defined in existence function or not of social rights and citizenship to broad parts of population.