An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective
Autor(a) principal: | |
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Data de Publicação: | 2020 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Gragoatá |
Texto Completo: | https://periodicos.uff.br/gragoata/article/view/34166 |
Resumo: | This paper is part of a larger project that aims to study the articulation between the domains of religious and political discursive practice, made effective through new digital communication technologies. This article aims to analyze the situation of communication, both from the point of view of the production body and the instance of reception, of a counseling promoted by Pastor Silas Malafaia, on his Youtube channel, inciting Internet users to vote for the candidate for presidency of the Republic Jair Bolsonaro. For this, we start with a study of the enunciative scheme and the argumentative organization of the focused discourse, including a reflection on the discursive identity constructed by the enunciator, and then analyze its repercussion among the internet users. We seek to approach the production and reception of discourse within the scope of Patrick Charaudeau's Semiolinguistic Theory of Discourse (2001, 2006, 2008, 2010). The study found that the pastor reconciled, in his speech, components of discursive religious and political formations, using linguistic categories, ordered according to the purpose of incitement, and materialized by procedures related to the argumentative organization of discourse. It was also verified that the reactions of the internauts, revealed by the published comments, reveal dissonant voices, which characterize the platform as a space of controversy. All this contributes to the construction of the social capital of the enunciator and, consequently, of the candidate that he tries to promote. |
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An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspectiveUma análise do aconselhamento “Por que você deve votar em Bolsonaro?”, do pastor Silas Malafaia, no canal do Youtube: produção e recepção de discursos nas redes sociais, sob a perspectiva semiolinguísticareligious discoursepolitical speechdigital social networksPresidential elections.discurso religiosodiscurso políticoredes sociais digitaiseleições presidenciais.This paper is part of a larger project that aims to study the articulation between the domains of religious and political discursive practice, made effective through new digital communication technologies. This article aims to analyze the situation of communication, both from the point of view of the production body and the instance of reception, of a counseling promoted by Pastor Silas Malafaia, on his Youtube channel, inciting Internet users to vote for the candidate for presidency of the Republic Jair Bolsonaro. For this, we start with a study of the enunciative scheme and the argumentative organization of the focused discourse, including a reflection on the discursive identity constructed by the enunciator, and then analyze its repercussion among the internet users. We seek to approach the production and reception of discourse within the scope of Patrick Charaudeau's Semiolinguistic Theory of Discourse (2001, 2006, 2008, 2010). The study found that the pastor reconciled, in his speech, components of discursive religious and political formations, using linguistic categories, ordered according to the purpose of incitement, and materialized by procedures related to the argumentative organization of discourse. It was also verified that the reactions of the internauts, revealed by the published comments, reveal dissonant voices, which characterize the platform as a space of controversy. All this contributes to the construction of the social capital of the enunciator and, consequently, of the candidate that he tries to promote.Este trabalho faz parte de um projeto mais amplo que visa estudar a articulação entre os domínios de prática discursiva religioso e político, efetivada por meio das novas tecnologias digitais de comunicação. Este artigo tem por objetivo analisar a situação de comunicação, tanto do ponto de vista da instância de produção quanto da instância de recepção, de um aconselhamento promovido pelo pastor Silas Malafaia, no seu canal do Youtube, incitando os internautas a votarem no então candidato à presidência da República Jair Bolsonaro. Para isso, partimos de um estudo do esquema enunciativo e da organização argumentativa do discurso focalizado, incluindo uma reflexão sobre a identidade discursiva construída pelo enunciador, para, em seguida, analisar a sua repercussão entre os internautas. Procuramos abordar a produção e a recepção do discurso no escopo da Teoria Semiolinguística do Discurso, de Patrick Charaudeau (2001, 2006, 2008, 2010). O estudo constatou que o pastor concilia, em sua fala, componentes das formações discursivas religiosa e política, recorrendo a categorias linguísticas, ordenadas em função da finalidade de incitação, e materializadas por procedimentos ligados à organização argumentativa do discurso. Verificou, também, que as reações dos internautas, reveladas pelos comentários publicados, revelam vozes dissonantes, que caracterizam a plataforma como um espaço de polêmica. Tudo isso contribui para a construção do capital social do enunciador e, consequentemente, do candidato que ele tenta promover.Universidade Federal Fluminense2020-01-27info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.uff.br/gragoata/article/view/3416610.22409/gragoata.v24i50.34166Gragoatá; Vol. 24 No. 50 (2019): Semiolinguistic Analysis of Discourse: conceptions and interfaces; 946-972Gragoatá; v. 24 n. 50 (2019): Análise Semiolinguística do Discurso: concepções e interfaces; 946-9722358-41141413-907310.22409/gragoata.v24i50reponame:Gragoatáinstname:Universidade Federal Fluminense (UFF)instacron:UFFporhttps://periodicos.uff.br/gragoata/article/view/34166/23363Copyright (c) 2020 Gragoatáinfo:eu-repo/semantics/openAccessMelo, Mônica Santos de Souza2020-01-28T06:40:39Zoai:ojs.pkp.sfu.ca:article/34166Revistahttps://periodicos.uff.br/gragoataPUBhttps://periodicos.uff.br/gragoata/oai||revistagragoata@gmail.com2358-41141413-9073opendoar:2020-01-28T06:40:39Gragoatá - Universidade Federal Fluminense (UFF)false |
dc.title.none.fl_str_mv |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective Uma análise do aconselhamento “Por que você deve votar em Bolsonaro?”, do pastor Silas Malafaia, no canal do Youtube: produção e recepção de discursos nas redes sociais, sob a perspectiva semiolinguística |
title |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective |
spellingShingle |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective Melo, Mônica Santos de Souza religious discourse political speech digital social networks Presidential elections. discurso religioso discurso político redes sociais digitais eleições presidenciais. |
title_short |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective |
title_full |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective |
title_fullStr |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective |
title_full_unstemmed |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective |
title_sort |
An analysis of Pastor Silas Malafaia's “Why should you vote for Bolsonaro?” advice on Youtube: production and reception of discourses on social networks, from a semiolinguistic perspective |
author |
Melo, Mônica Santos de Souza |
author_facet |
Melo, Mônica Santos de Souza |
author_role |
author |
dc.contributor.author.fl_str_mv |
Melo, Mônica Santos de Souza |
dc.subject.por.fl_str_mv |
religious discourse political speech digital social networks Presidential elections. discurso religioso discurso político redes sociais digitais eleições presidenciais. |
topic |
religious discourse political speech digital social networks Presidential elections. discurso religioso discurso político redes sociais digitais eleições presidenciais. |
description |
This paper is part of a larger project that aims to study the articulation between the domains of religious and political discursive practice, made effective through new digital communication technologies. This article aims to analyze the situation of communication, both from the point of view of the production body and the instance of reception, of a counseling promoted by Pastor Silas Malafaia, on his Youtube channel, inciting Internet users to vote for the candidate for presidency of the Republic Jair Bolsonaro. For this, we start with a study of the enunciative scheme and the argumentative organization of the focused discourse, including a reflection on the discursive identity constructed by the enunciator, and then analyze its repercussion among the internet users. We seek to approach the production and reception of discourse within the scope of Patrick Charaudeau's Semiolinguistic Theory of Discourse (2001, 2006, 2008, 2010). The study found that the pastor reconciled, in his speech, components of discursive religious and political formations, using linguistic categories, ordered according to the purpose of incitement, and materialized by procedures related to the argumentative organization of discourse. It was also verified that the reactions of the internauts, revealed by the published comments, reveal dissonant voices, which characterize the platform as a space of controversy. All this contributes to the construction of the social capital of the enunciator and, consequently, of the candidate that he tries to promote. |
publishDate |
2020 |
dc.date.none.fl_str_mv |
2020-01-27 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://periodicos.uff.br/gragoata/article/view/34166 10.22409/gragoata.v24i50.34166 |
url |
https://periodicos.uff.br/gragoata/article/view/34166 |
identifier_str_mv |
10.22409/gragoata.v24i50.34166 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://periodicos.uff.br/gragoata/article/view/34166/23363 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2020 Gragoatá info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2020 Gragoatá |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade Federal Fluminense |
publisher.none.fl_str_mv |
Universidade Federal Fluminense |
dc.source.none.fl_str_mv |
Gragoatá; Vol. 24 No. 50 (2019): Semiolinguistic Analysis of Discourse: conceptions and interfaces; 946-972 Gragoatá; v. 24 n. 50 (2019): Análise Semiolinguística do Discurso: concepções e interfaces; 946-972 2358-4114 1413-9073 10.22409/gragoata.v24i50 reponame:Gragoatá instname:Universidade Federal Fluminense (UFF) instacron:UFF |
instname_str |
Universidade Federal Fluminense (UFF) |
instacron_str |
UFF |
institution |
UFF |
reponame_str |
Gragoatá |
collection |
Gragoatá |
repository.name.fl_str_mv |
Gragoatá - Universidade Federal Fluminense (UFF) |
repository.mail.fl_str_mv |
||revistagragoata@gmail.com |
_version_ |
1799705502801723392 |