Imagined Constructions: the aesthetics of digital intervention

• Autor(a) principal: Araujo, Denize Correa
• Data de Publicação: 2020
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Texto digital
• Texto Completo: https://periodicos.ufsc.br/index.php/textodigital/article/view/77431

This study aims to analyze the impact of digital intervention, having as corpus images from three films with creative constructions, of persuasion and seduction, creating virtual illusions: SimOne (Andrew Niccol, 2002), The App (Elisa Fukasa, 2019) and Her (Spike Jonze, 2013). The protagonist of The App is tricked into believing that he is talking to someone who is intriguing; Her's protagonist, despite accepting virtuality, must admit the end of his digital experience. In SimOne, the invention of the actress's image persuades viewers, but for a limited time. I present, as relevant, Peter Weibel's (2005) concepts of “post-media computer possibilities”, which Lev Manovich (2001) calls “post-media aesthetics”, but I suggest another possibility, when applying the concept of “aesthetics of hypervention” , “hyper” based on Baudrillard's hyperreality and “vention” as a digital invention / intervention. The methodology adopted for the analysis is based on Hans-Georg Gadamer´s dialectics.