"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social
Autor(a) principal: | |
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Data de Publicação: | 2008 |
Tipo de documento: | Dissertação |
Idioma: | por |
Título da fonte: | Manancial - Repositório Digital da UFSM |
Texto Completo: | http://repositorio.ufsm.br/handle/1/6284 |
Resumo: | This work is composed by a case study and has as main principles cultural studies and the Latin-American line of reception. The research involves participants of the Black Social Movement of Santa Maria city, located in the central region of Rio Grande do Sul State. One highlights the interactive complexity of a specific culture, the black culture, with televisual shows, which one supposes to act upon them by the predominant diffusion of cultural models that generally go against their characteristics. One of our hypotheses is that few times the media makes viable signals of recognition. In this way, the involvement with the Black Social Movement is what makes possible to understand the relations among ethnicities, media and social class, where the rhythms, beliefs and habits get along with new forms of organization and living together of the black people. Considering that, one tried to understand how an appropriation of televisual contents happens, its interpretations and uses, since one believes that the practice of the reception can enable a system of symbolic differentiation of the ethnic group involved. One utilized the Communication Mediations of culture, by Martín-Barbero and Theory of Multimediations, by Guillermo Orozco, both developed in Latin-America, as a theoretical and methodological model. Thinking about the receptions in relation to the mediations, one selected three of them to this study: the Ethic Identity, The Social Movement and the Social Class as structuring mediations. In relation to the mediation of the Ethic Identity, the research demonstrates that the black ethnicity unifies the subdivision in existent classes in the Black Movement, as it is a basis to a political action, prescribing some orienting principles of the social conduct based on a common memory, in the belonging/distinction and in the sharing of the black culture. The context, in which the receptors representations occur, that is, where the televisual signification attributed by them is given, is defined by the Social Movement mediations, that also limit the social interaction spaces, and also the temporal perspective adopted. The mediation still locates the goals of the discussion that involves classes and ethnicities, revealing that these categories operate significantly in the flux reception, functioning as systems of reference from where the black people representations on TV are interpreted. Among the readings carried out, according to Stuart Hall s categories, it was verified that in the middle class the opposition readings are more significant. Finally, one confirms that these identity matrices reveal resistant nucleus in the facing with the television. |
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2008-05-022008-05-022008-03-04OLIVEIRA, Vanessa de. CONTEMPORARY QUILOMBO : THE TELEVISUAL FLUX MEDIATED BY THE ETHIC IDENTITY AND SOCIAL MOVEMENT. 2008. 182 f. Dissertação (Mestrado em Comunicação) - Universidade Federal de Santa Maria, Santa Maria, 2008.http://repositorio.ufsm.br/handle/1/6284This work is composed by a case study and has as main principles cultural studies and the Latin-American line of reception. The research involves participants of the Black Social Movement of Santa Maria city, located in the central region of Rio Grande do Sul State. One highlights the interactive complexity of a specific culture, the black culture, with televisual shows, which one supposes to act upon them by the predominant diffusion of cultural models that generally go against their characteristics. One of our hypotheses is that few times the media makes viable signals of recognition. In this way, the involvement with the Black Social Movement is what makes possible to understand the relations among ethnicities, media and social class, where the rhythms, beliefs and habits get along with new forms of organization and living together of the black people. Considering that, one tried to understand how an appropriation of televisual contents happens, its interpretations and uses, since one believes that the practice of the reception can enable a system of symbolic differentiation of the ethnic group involved. One utilized the Communication Mediations of culture, by Martín-Barbero and Theory of Multimediations, by Guillermo Orozco, both developed in Latin-America, as a theoretical and methodological model. Thinking about the receptions in relation to the mediations, one selected three of them to this study: the Ethic Identity, The Social Movement and the Social Class as structuring mediations. In relation to the mediation of the Ethic Identity, the research demonstrates that the black ethnicity unifies the subdivision in existent classes in the Black Movement, as it is a basis to a political action, prescribing some orienting principles of the social conduct based on a common memory, in the belonging/distinction and in the sharing of the black culture. The context, in which the receptors representations occur, that is, where the televisual signification attributed by them is given, is defined by the Social Movement mediations, that also limit the social interaction spaces, and also the temporal perspective adopted. The mediation still locates the goals of the discussion that involves classes and ethnicities, revealing that these categories operate significantly in the flux reception, functioning as systems of reference from where the black people representations on TV are interpreted. Among the readings carried out, according to Stuart Hall s categories, it was verified that in the middle class the opposition readings are more significant. Finally, one confirms that these identity matrices reveal resistant nucleus in the facing with the television.Este trabalho se configura como um estudo de caso e tem como princípios norteadores os estudos culturais e a linha latino-americana da recepção. A pesquisa envolve participantes do Movimento Social Negro do município de Santa Maria, na região central do Rio Grande do Sul. Destacamos a complexidade da interação de uma cultura específica, a cultura negra, com a programação televisiva, que supomos atuar sobre ela pela difusão predominante de modelos culturais que geralmente se opõem as suas características. Uma de nossas hipóteses de trabalho é que, poucas vezes, os meios de comunicação viabilizam sinais de reconhecimento. Dessa forma, o envolvimento com o Movimento Negro é que possibilita compreender as relações entre etnia, mídia e classe social, onde os ritos, crenças e costumes convivem com novas formas de organização e vivência da negritude. Para tanto, procuramos compreender como se dá a apropriação dos conteúdos do fluxo televisivo, incluindo interpretações e usos, pois acreditamos que a prática da recepção pode fundamentar um sistema de diferenciação simbólica do grupo étnico envolvido. Utilizamos, como modelos teórico-metodológicos, as Mediações comunicativas da cultura de Martín-Barbero e a Teoria das Multimediações de Guillermo Orozco, desenvolvidos na América Latina. Pensando a recepção do ponto de vista das mediações, selecionamos três delas para estudo: a Identidade Étnica, o Movimento Social e a Classe Social como mediação estruturante. Em relação à mediação da Identidade Étnica, a pesquisa demonstra que a etnia negra unifica as subdivisões de classe existentes no interior do Movimento Negro, como, também, é a base para uma ação política, prescrevendo princípios de orientação da conduta social baseados em uma memória comum, no pertencimento/distinção e na partilha da cultura negra. O contexto onde ocorrem as representações dos receptores, ou seja, onde se dá o significado televisivo atribuído por eles, é definido pela mediação do Movimento Social, que também delimita o espaço das interações sociais bem como a perspectiva temporal adotada. A mediação ainda situa as balizas da discussão que envolve classe e etnia, revelando que essas categorias operam significativamente na recepção do fluxo, funcionando como sistemas de referência, a partir dos quais as representações dos negros na TV são interpretadas. Entre as leituras realizadas, de acordo com as categorias de Stuart Hall, verificamos que, na classe média, as leituras opositivas são mais significativas. Por fim, constatamos que essas matrizes da identidade revelam núcleos resistentes no confronto com a televisão.application/pdfporUniversidade Federal de Santa MariaPrograma de Pós-Graduação em ComunicaçãoUFSMBRComunicaçãoRecepçãoMediaçãoEtniaClasseMovimento socialReceptionMediationEthnicityClassSocial movementCNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social“Contemporary quilombo”: the televisual flux mediated by the ethic identity and social movementinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisRonsini, Veneza Veloso Mayorahttp://lattes.cnpq.br/0158036614584571Fuser, Brunohttp://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4799489H8http://lattes.cnpq.br/7838233481631485Oliveira, Vanessa de60090000000840050030030038f2e549-662d-4cf6-9ec0-5a624751a5b7b84c0165-a7a7-42ab-b80f-2043d0c05a73556b1cff-96ee-4229-9658-11d630d15a77info:eu-repo/semantics/openAccessreponame:Manancial - Repositório Digital da UFSMinstname:Universidade Federal de Santa Maria (UFSM)instacron:UFSMORIGINALVANESSADEOLIVEIRA.pdfapplication/pdf627682http://repositorio.ufsm.br/bitstream/1/6284/1/VANESSADEOLIVEIRA.pdfced0f11d8e2dab6d61301dd07003889dMD51TEXTVANESSADEOLIVEIRA.pdf.txtVANESSADEOLIVEIRA.pdf.txtExtracted texttext/plain497330http://repositorio.ufsm.br/bitstream/1/6284/2/VANESSADEOLIVEIRA.pdf.txt9d6335e61b00a9349eda7d1666f4e91cMD52THUMBNAILVANESSADEOLIVEIRA.pdf.jpgVANESSADEOLIVEIRA.pdf.jpgIM Thumbnailimage/jpeg4898http://repositorio.ufsm.br/bitstream/1/6284/3/VANESSADEOLIVEIRA.pdf.jpg587614327d10bd686f88fa0d158cd2cfMD531/62842021-09-21 15:59:40.441oai:repositorio.ufsm.br:1/6284Repositório Institucionalhttp://repositorio.ufsm.br/PUBhttp://repositorio.ufsm.br/oai/requestopendoar:39132021-09-21T18:59:40Manancial - Repositório Digital da UFSM - Universidade Federal de Santa Maria (UFSM)false |
dc.title.por.fl_str_mv |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social |
dc.title.alternative.eng.fl_str_mv |
“Contemporary quilombo”: the televisual flux mediated by the ethic identity and social movement |
title |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social |
spellingShingle |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social Oliveira, Vanessa de Recepção Mediação Etnia Classe Movimento social Reception Mediation Ethnicity Class Social movement CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
title_short |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social |
title_full |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social |
title_fullStr |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social |
title_full_unstemmed |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social |
title_sort |
"Quilombo contemporâneo": o fluxo televisivo mediado pela identidade étnica e movimento social |
author |
Oliveira, Vanessa de |
author_facet |
Oliveira, Vanessa de |
author_role |
author |
dc.contributor.advisor1.fl_str_mv |
Ronsini, Veneza Veloso Mayora |
dc.contributor.advisor1Lattes.fl_str_mv |
http://lattes.cnpq.br/0158036614584571 |
dc.contributor.referee1.fl_str_mv |
Fuser, Bruno |
dc.contributor.referee1Lattes.fl_str_mv |
http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4799489H8 |
dc.contributor.authorLattes.fl_str_mv |
http://lattes.cnpq.br/7838233481631485 |
dc.contributor.author.fl_str_mv |
Oliveira, Vanessa de |
contributor_str_mv |
Ronsini, Veneza Veloso Mayora Fuser, Bruno |
dc.subject.por.fl_str_mv |
Recepção Mediação Etnia Classe Movimento social |
topic |
Recepção Mediação Etnia Classe Movimento social Reception Mediation Ethnicity Class Social movement CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
dc.subject.eng.fl_str_mv |
Reception Mediation Ethnicity Class Social movement |
dc.subject.cnpq.fl_str_mv |
CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
description |
This work is composed by a case study and has as main principles cultural studies and the Latin-American line of reception. The research involves participants of the Black Social Movement of Santa Maria city, located in the central region of Rio Grande do Sul State. One highlights the interactive complexity of a specific culture, the black culture, with televisual shows, which one supposes to act upon them by the predominant diffusion of cultural models that generally go against their characteristics. One of our hypotheses is that few times the media makes viable signals of recognition. In this way, the involvement with the Black Social Movement is what makes possible to understand the relations among ethnicities, media and social class, where the rhythms, beliefs and habits get along with new forms of organization and living together of the black people. Considering that, one tried to understand how an appropriation of televisual contents happens, its interpretations and uses, since one believes that the practice of the reception can enable a system of symbolic differentiation of the ethnic group involved. One utilized the Communication Mediations of culture, by Martín-Barbero and Theory of Multimediations, by Guillermo Orozco, both developed in Latin-America, as a theoretical and methodological model. Thinking about the receptions in relation to the mediations, one selected three of them to this study: the Ethic Identity, The Social Movement and the Social Class as structuring mediations. In relation to the mediation of the Ethic Identity, the research demonstrates that the black ethnicity unifies the subdivision in existent classes in the Black Movement, as it is a basis to a political action, prescribing some orienting principles of the social conduct based on a common memory, in the belonging/distinction and in the sharing of the black culture. The context, in which the receptors representations occur, that is, where the televisual signification attributed by them is given, is defined by the Social Movement mediations, that also limit the social interaction spaces, and also the temporal perspective adopted. The mediation still locates the goals of the discussion that involves classes and ethnicities, revealing that these categories operate significantly in the flux reception, functioning as systems of reference from where the black people representations on TV are interpreted. Among the readings carried out, according to Stuart Hall s categories, it was verified that in the middle class the opposition readings are more significant. Finally, one confirms that these identity matrices reveal resistant nucleus in the facing with the television. |
publishDate |
2008 |
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2008-05-02 |
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2008-05-02 |
dc.date.issued.fl_str_mv |
2008-03-04 |
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OLIVEIRA, Vanessa de. CONTEMPORARY QUILOMBO : THE TELEVISUAL FLUX MEDIATED BY THE ETHIC IDENTITY AND SOCIAL MOVEMENT. 2008. 182 f. Dissertação (Mestrado em Comunicação) - Universidade Federal de Santa Maria, Santa Maria, 2008. |
dc.identifier.uri.fl_str_mv |
http://repositorio.ufsm.br/handle/1/6284 |
identifier_str_mv |
OLIVEIRA, Vanessa de. CONTEMPORARY QUILOMBO : THE TELEVISUAL FLUX MEDIATED BY THE ETHIC IDENTITY AND SOCIAL MOVEMENT. 2008. 182 f. Dissertação (Mestrado em Comunicação) - Universidade Federal de Santa Maria, Santa Maria, 2008. |
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