The commendable man: an anthropological experience of self-slimming based on health TV journalism

Detalhes bibliográficos
Autor(a) principal: Bertolini , Jeferson
Data de Publicação: 2020
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista Observatório
Texto Completo: https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/10306
Resumo: This article presents the results of an ethnographic research about food, a theme that has gained prominence in Brazilian TV. The author of this work followed feeding tips from the Bem Estar program, Rede Globo; slimmed 25 kg in four months, and noted the sensations he had and the reactions of others. The study considers that Brazilian TV propagates the idea of lean body as "normal" and as a model to be followed. The work uses observant participation. It is an ethnographic research technique in which the researcher not only observes the phenomenon, but also participates in it (in this case, noting changes in the body itself). The manuscript uses an interdisciplinary technique to associate themes from Anthropology to Social Communication. He concludes that the television message in favor of thinness transforms the one who slims into a commendable man.
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spelling The commendable man: an anthropological experience of self-slimming based on health TV journalism El hombre elogioso: una experiencia antropológica de auto adelgazamiento a partir del periodismo de TV sobre saludThe commendable man: an anthropological experience of self-slimming based on health TV journalism FoodBodyTVBiopowerFoodBodyTVBiopowerThis article presents the results of an ethnographic research about food, a theme that has gained prominence in Brazilian TV. The author of this work followed feeding tips from the Bem Estar program, Rede Globo; slimmed 25 kg in four months, and noted the sensations he had and the reactions of others. The study considers that Brazilian TV propagates the idea of lean body as "normal" and as a model to be followed. The work uses observant participation. It is an ethnographic research technique in which the researcher not only observes the phenomenon, but also participates in it (in this case, noting changes in the body itself). The manuscript uses an interdisciplinary technique to associate themes from Anthropology to Social Communication. He concludes that the television message in favor of thinness transforms the one who slims into a commendable man.Este artículo presenta resultados de investigación etnográfica sobre alimentación, tema en boga en la TV brasileña. El autor de este trabajo siguió consejos de alimentación del programa Bem Estar, de la Rede Globo, y adelgazó 25 kg en cuatro meses. Durante el adelgazamiento, anotó sensaciones que tuvo y las reacciones de los demás. Este trabajo considera que, al enseñar los secretos de la alimentación, la televisión propaga la idea de cuerpo magro como modelo a seguir. El trabajo utiliza participación observante, técnica etnográfica en la cual el investigador no sólo observa el fenómeno como también participa en él (en el caso, cambios en el propio cuerpo). El manuscrito utiliza técnica interdisciplinaria para asociar temas de la Antropología a la Comunicación Social..Este artigo apresenta resultados de pesquisa sobre alimentação, tema em voga no jornalismo de TV no Brasil. O autor deste trabalho seguiu dicas do programa Bem Estar, da Rede Globo, e emagreceu 25 kg em quatro meses. Durante o emagrecimento, anotou sensações que teve e reações dos outros. Este trabalho considera que, ao ensinar os segredos da alimentação, a TV propaga a ideia de corpo magro como modelo a seguir. O trabalho usa participação observante, técnica etnográfica na qual o pesquisador não só observa o fenômeno como também participa dele (no caso, mudanças no próprio corpo). O manuscrito usa técnica interdisciplinar para associar temas da Antropologia à Comunicação Social. Conclui que a mensagem televisiva em favor da magreza transforma aquele que emagrece em homem elogiável.Universidade Federal do Tocantins - UFT2020-01-03info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/1030610.20873/uft.2447-4266.2020v6n1a9enObservatory Journal; Vol. 6 No. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9enObservatorio Magazine; Vol. 6 Núm. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9enObservatoire Journal; Vol. 6 No. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9enRevista Observatório ; v. 6 n. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9en2447-426610.20873/uft.2447-4266.2020v6n1reponame:Revista Observatórioinstname:Universidade Federal do Tocantins (UFT)instacron:UFTporhttps://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/10306/17291https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/10306/17292Copyright (c) 2020 Revista Observatórioinfo:eu-repo/semantics/openAccessBertolini , Jeferson2022-03-04T13:03:40Zoai:ojs.revista.uft.edu.br:article/10306Revistahttps://sistemas.uft.edu.br/periodicos/index.php/observatorio/oai2447-42662447-4266opendoar:2022-03-04T13:03:40Revista Observatório - Universidade Federal do Tocantins (UFT)false
dc.title.none.fl_str_mv The commendable man: an anthropological experience of self-slimming based on health TV journalism
El hombre elogioso: una experiencia antropológica de auto adelgazamiento a partir del periodismo de TV sobre salud
The commendable man: an anthropological experience of self-slimming based on health TV journalism
title The commendable man: an anthropological experience of self-slimming based on health TV journalism
spellingShingle The commendable man: an anthropological experience of self-slimming based on health TV journalism
Bertolini , Jeferson
Food
Body
TV
Biopower
Food
Body
TV
Biopower
title_short The commendable man: an anthropological experience of self-slimming based on health TV journalism
title_full The commendable man: an anthropological experience of self-slimming based on health TV journalism
title_fullStr The commendable man: an anthropological experience of self-slimming based on health TV journalism
title_full_unstemmed The commendable man: an anthropological experience of self-slimming based on health TV journalism
title_sort The commendable man: an anthropological experience of self-slimming based on health TV journalism
author Bertolini , Jeferson
author_facet Bertolini , Jeferson
author_role author
dc.contributor.author.fl_str_mv Bertolini , Jeferson
dc.subject.por.fl_str_mv Food
Body
TV
Biopower
Food
Body
TV
Biopower
topic Food
Body
TV
Biopower
Food
Body
TV
Biopower
description This article presents the results of an ethnographic research about food, a theme that has gained prominence in Brazilian TV. The author of this work followed feeding tips from the Bem Estar program, Rede Globo; slimmed 25 kg in four months, and noted the sensations he had and the reactions of others. The study considers that Brazilian TV propagates the idea of lean body as "normal" and as a model to be followed. The work uses observant participation. It is an ethnographic research technique in which the researcher not only observes the phenomenon, but also participates in it (in this case, noting changes in the body itself). The manuscript uses an interdisciplinary technique to associate themes from Anthropology to Social Communication. He concludes that the television message in favor of thinness transforms the one who slims into a commendable man.
publishDate 2020
dc.date.none.fl_str_mv 2020-01-03
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/10306
10.20873/uft.2447-4266.2020v6n1a9en
url https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/10306
identifier_str_mv 10.20873/uft.2447-4266.2020v6n1a9en
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/10306/17291
https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/10306/17292
dc.rights.driver.fl_str_mv Copyright (c) 2020 Revista Observatório
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 Revista Observatório
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Tocantins - UFT
publisher.none.fl_str_mv Universidade Federal do Tocantins - UFT
dc.source.none.fl_str_mv Observatory Journal; Vol. 6 No. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9en
Observatorio Magazine; Vol. 6 Núm. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9en
Observatoire Journal; Vol. 6 No. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9en
Revista Observatório ; v. 6 n. 1 (2020): v. 6 n. 1 (2020): Teaching, research and training in Communication and Journalism / Ensino, pesquisa e formação em Comunicação e Jornalismo Jan-Mar(2020); a9en
2447-4266
10.20873/uft.2447-4266.2020v6n1
reponame:Revista Observatório
instname:Universidade Federal do Tocantins (UFT)
instacron:UFT
instname_str Universidade Federal do Tocantins (UFT)
instacron_str UFT
institution UFT
reponame_str Revista Observatório
collection Revista Observatório
repository.name.fl_str_mv Revista Observatório - Universidade Federal do Tocantins (UFT)
repository.mail.fl_str_mv
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