Being a woman and being a marketer in the territory-place called the fair

Detalhes bibliográficos
Autor(a) principal: Quirino Rocha, Patricia
Data de Publicação: 2020
Outros Autores: Vargas, Maria Augusta Mundim
Tipo de documento: Artigo
Idioma: por
Título da fonte: Diversitas Journal
Texto Completo: https://diversitasjournal.com.br/diversitas_journal/article/view/986
Resumo: ABSTRACT: This article aims to understand the territorialities of women who“put tent” at the fair of the municipality of Euclides da Cunha, backwoods of Bahia. For this, we build our references by phenomenology in order to observe the experiences, practices and knowledge of women as marketers, using as research tools, field diary and interviews concomitant to deepen a research and literature review. It was possible to know the trajectories of the marketers and their territorialities, by which we identified similarities and differences that characterize their practices. Among them, we highlight the bonds of sociability that develop with the other marketers and customers, revealing that the ways of being and being at the fair go beyond buying and selling relationships. KEYWORDS: Territoriality. Practices. Knowledge. Gender.
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spelling Being a woman and being a marketer in the territory-place called the fairSer mulher e ser feirante no território-lugar chamado feiraABSTRACT: This article aims to understand the territorialities of women who“put tent” at the fair of the municipality of Euclides da Cunha, backwoods of Bahia. For this, we build our references by phenomenology in order to observe the experiences, practices and knowledge of women as marketers, using as research tools, field diary and interviews concomitant to deepen a research and literature review. It was possible to know the trajectories of the marketers and their territorialities, by which we identified similarities and differences that characterize their practices. Among them, we highlight the bonds of sociability that develop with the other marketers and customers, revealing that the ways of being and being at the fair go beyond buying and selling relationships. KEYWORDS: Territoriality. Practices. Knowledge. Gender.RESUMO: O presente artigo tem por objetivo compreender as territorialidades das mulheres que “botam banca” na feira do município de Euclides da Cunha, sertão baiano. Para isso, construímos nossas referências pela fenomenologia de forma a observar as vivências, as práticas e os saberes das mulheres como feirantes, utilizando como instrumentos da pesquisa, diário de campo e entrevistas concomitante ao aprofundamento de um levantamento e revisão bibliográfica. Foi possível conhecer as trajetórias das feirantes e suas territorialidades, pelas quais identificamos similitudes e diferenças que caracterizam suas práticas. Dentre elas, destacamos os laços de sociabilidade que se desenvolvem com os demais feirantes e com os fregueses, reveladores de que as formas de ser e estar na feira vão além das relações de compra e venda.            PALAVRAS-CHAVE: Territorialidade. Práticas. Saberes. Gênero.Universidade Estadual de Alagoas - Eduneal2020-01-13info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://diversitasjournal.com.br/diversitas_journal/article/view/98610.17648/diversitas-journal-v5i1-986Diversitas Journal; v. 5 n. 1 (2020): Educação com diversidade, sociedade com sustentabilidade; 263-2692525-521510.17648/diversitas-journal-v5i1reponame:Diversitas Journalinstname:Universidade Estadual de Alagoas (UNEAL)instacron:UNEALporhttps://diversitasjournal.com.br/diversitas_journal/article/view/986/929Copyright (c) 2020 PATRICIA Quirino Rocha, Maria Augusta Mundim Vargashttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessQuirino Rocha, PatriciaVargas, Maria Augusta Mundim2021-08-19T19:15:05Zoai:ojs.emnuvens.com.br:article/986Revistahttps://diversitasjournal.com.br/diversitas_journal/indexPUBhttps://www.e-publicacoes.uerj.br/index.php/muralinternacional/oairevistadiversitasjournal@gmail.com2525-52152525-5215opendoar:2023-01-13T09:47:02.718510Diversitas Journal - Universidade Estadual de Alagoas (UNEAL)false
dc.title.none.fl_str_mv Being a woman and being a marketer in the territory-place called the fair
Ser mulher e ser feirante no território-lugar chamado feira
title Being a woman and being a marketer in the territory-place called the fair
spellingShingle Being a woman and being a marketer in the territory-place called the fair
Quirino Rocha, Patricia
title_short Being a woman and being a marketer in the territory-place called the fair
title_full Being a woman and being a marketer in the territory-place called the fair
title_fullStr Being a woman and being a marketer in the territory-place called the fair
title_full_unstemmed Being a woman and being a marketer in the territory-place called the fair
title_sort Being a woman and being a marketer in the territory-place called the fair
author Quirino Rocha, Patricia
author_facet Quirino Rocha, Patricia
Vargas, Maria Augusta Mundim
author_role author
author2 Vargas, Maria Augusta Mundim
author2_role author
dc.contributor.author.fl_str_mv Quirino Rocha, Patricia
Vargas, Maria Augusta Mundim
description ABSTRACT: This article aims to understand the territorialities of women who“put tent” at the fair of the municipality of Euclides da Cunha, backwoods of Bahia. For this, we build our references by phenomenology in order to observe the experiences, practices and knowledge of women as marketers, using as research tools, field diary and interviews concomitant to deepen a research and literature review. It was possible to know the trajectories of the marketers and their territorialities, by which we identified similarities and differences that characterize their practices. Among them, we highlight the bonds of sociability that develop with the other marketers and customers, revealing that the ways of being and being at the fair go beyond buying and selling relationships. KEYWORDS: Territoriality. Practices. Knowledge. Gender.
publishDate 2020
dc.date.none.fl_str_mv 2020-01-13
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://diversitasjournal.com.br/diversitas_journal/article/view/986
10.17648/diversitas-journal-v5i1-986
url https://diversitasjournal.com.br/diversitas_journal/article/view/986
identifier_str_mv 10.17648/diversitas-journal-v5i1-986
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://diversitasjournal.com.br/diversitas_journal/article/view/986/929
dc.rights.driver.fl_str_mv Copyright (c) 2020 PATRICIA Quirino Rocha, Maria Augusta Mundim Vargas
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 PATRICIA Quirino Rocha, Maria Augusta Mundim Vargas
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Estadual de Alagoas - Eduneal
publisher.none.fl_str_mv Universidade Estadual de Alagoas - Eduneal
dc.source.none.fl_str_mv Diversitas Journal; v. 5 n. 1 (2020): Educação com diversidade, sociedade com sustentabilidade; 263-269
2525-5215
10.17648/diversitas-journal-v5i1
reponame:Diversitas Journal
instname:Universidade Estadual de Alagoas (UNEAL)
instacron:UNEAL
instname_str Universidade Estadual de Alagoas (UNEAL)
instacron_str UNEAL
institution UNEAL
reponame_str Diversitas Journal
collection Diversitas Journal
repository.name.fl_str_mv Diversitas Journal - Universidade Estadual de Alagoas (UNEAL)
repository.mail.fl_str_mv revistadiversitasjournal@gmail.com
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