“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor
Autor(a) principal: | |
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Data de Publicação: | 2018 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | por eng |
Título da fonte: | Alfa (São José do Rio Preto. Online) |
Texto Completo: | https://periodicos.fclar.unesp.br/alfa/article/view/10618 |
Resumo: | This article focuses on a specific type of repetition that turns out to be particularly frequent in the political speeches delivered by Fernando Collor de Mello during the 1989 presidential campaign in Brazil: syntactic parallelisms. By adopting a qualitative and interpretive perspective on the phenomenon, we use the framework of Conceptual Blending Theory (FAUCONNIER; TURNER, 2002) in order to investigate the functions of this strategy in a corpus constituted by the first three electoral programs aired by the candidate. Our analysis suggests that syntactic parallelisms play two important argumentative roles: on the one hand, it triggers a process of recategorization of conceptual/discursive entities; on the other hand, it allows the speaker to present the result of this process as backgrounded information, thus reducing the likelihood of rebuttal and making underlying ideology invisible. By using such cognitive lens to look into the meaning-making processes, we show how the former president’s performances manifests certain premises of mass communication, bringing closer together the fields of politics and entertainment. |
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“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor“Com tanta eloquência, com tanta mentira”: Repetição e recategorização em discursos de Fernando CollorPolitical DiscourseSyntatic ParallelismConceptual BlendingMass MediaFernando CollorDiscurso PolíticoParalelismo SintáticoMesclagem ConceptualComunicação de MassaFernando CollorThis article focuses on a specific type of repetition that turns out to be particularly frequent in the political speeches delivered by Fernando Collor de Mello during the 1989 presidential campaign in Brazil: syntactic parallelisms. By adopting a qualitative and interpretive perspective on the phenomenon, we use the framework of Conceptual Blending Theory (FAUCONNIER; TURNER, 2002) in order to investigate the functions of this strategy in a corpus constituted by the first three electoral programs aired by the candidate. Our analysis suggests that syntactic parallelisms play two important argumentative roles: on the one hand, it triggers a process of recategorization of conceptual/discursive entities; on the other hand, it allows the speaker to present the result of this process as backgrounded information, thus reducing the likelihood of rebuttal and making underlying ideology invisible. By using such cognitive lens to look into the meaning-making processes, we show how the former president’s performances manifests certain premises of mass communication, bringing closer together the fields of politics and entertainment.No presente artigo, focalizamos um tipo específico de repetição saliente nos discursos políticos de campanha de Fernando Collor de Mello quando das eleições presidenciais de 1989: os paralelismos sintáticos. A partir de um olhar qualitativo e interpretativo para esse fenômeno, e apoiados pela Teoria da Mesclagem Conceptual (FAUCONNIER; TURNER, 2002), investigamos as funções dessa estratégia em um corpus constituído pelos três primeiros programas eleitorais levados ao ar pelo então candidato. Nossa análise sugere que os paralelismos sintáticos desempenham duas funções argumentativas importantes: de um lado, acionam um processo de recategorização de entidades conceptuais/discursivas; de outro, permitem apresentar o resultado desse processo como informação pressuposta, minimizando as chances de refutação e invisibilizando a perspectiva ideológica do que é dito. Essa lente cognitiva para os processos de construção de sentido nos permite mostrar os modos como a performance do ex-presidente atualiza certos lemas da comunicação de massa, aproximando os campos da política e do entretenimento.UNESP2018-11-13info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://periodicos.fclar.unesp.br/alfa/article/view/1061810.1590/1981-5794-1811-2ALFA: Revista de Linguística; v. 62 n. 3 (2018)1981-5794reponame:Alfa (São José do Rio Preto. Online)instname:Universidade Estadual Paulista (UNESP)instacron:UNESPporenghttps://periodicos.fclar.unesp.br/alfa/article/view/10618/7726https://periodicos.fclar.unesp.br/alfa/article/view/10618/7730Copyright (c) 2018 ALFA: Revista de Linguísticainfo:eu-repo/semantics/openAccessBiar, Liana de AndradePinheiro, Diogo2018-11-13T18:19:04Zoai:ojs.pkp.sfu.ca:article/10618Revistahttp://www.scielo.br/scielo.php?script=sci_serial&pid=1981-5794&lng=pt&nrm=isoPUBhttps://old.scielo.br/oai/scielo-oai.phpalfa@unesp.br1981-57940002-5216opendoar:2018-11-13T18:19:04Alfa (São José do Rio Preto. Online) - Universidade Estadual Paulista (UNESP)false |
dc.title.none.fl_str_mv |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor “Com tanta eloquência, com tanta mentira”: Repetição e recategorização em discursos de Fernando Collor |
title |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor |
spellingShingle |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor Biar, Liana de Andrade Political Discourse Syntatic Parallelism Conceptual Blending Mass Media Fernando Collor Discurso Político Paralelismo Sintático Mesclagem Conceptual Comunicação de Massa Fernando Collor |
title_short |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor |
title_full |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor |
title_fullStr |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor |
title_full_unstemmed |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor |
title_sort |
“Such eloquence, such falsehood”: Repetition and recategorization in speeches delivered by Fernando Collor |
author |
Biar, Liana de Andrade |
author_facet |
Biar, Liana de Andrade Pinheiro, Diogo |
author_role |
author |
author2 |
Pinheiro, Diogo |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Biar, Liana de Andrade Pinheiro, Diogo |
dc.subject.por.fl_str_mv |
Political Discourse Syntatic Parallelism Conceptual Blending Mass Media Fernando Collor Discurso Político Paralelismo Sintático Mesclagem Conceptual Comunicação de Massa Fernando Collor |
topic |
Political Discourse Syntatic Parallelism Conceptual Blending Mass Media Fernando Collor Discurso Político Paralelismo Sintático Mesclagem Conceptual Comunicação de Massa Fernando Collor |
description |
This article focuses on a specific type of repetition that turns out to be particularly frequent in the political speeches delivered by Fernando Collor de Mello during the 1989 presidential campaign in Brazil: syntactic parallelisms. By adopting a qualitative and interpretive perspective on the phenomenon, we use the framework of Conceptual Blending Theory (FAUCONNIER; TURNER, 2002) in order to investigate the functions of this strategy in a corpus constituted by the first three electoral programs aired by the candidate. Our analysis suggests that syntactic parallelisms play two important argumentative roles: on the one hand, it triggers a process of recategorization of conceptual/discursive entities; on the other hand, it allows the speaker to present the result of this process as backgrounded information, thus reducing the likelihood of rebuttal and making underlying ideology invisible. By using such cognitive lens to look into the meaning-making processes, we show how the former president’s performances manifests certain premises of mass communication, bringing closer together the fields of politics and entertainment. |
publishDate |
2018 |
dc.date.none.fl_str_mv |
2018-11-13 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://periodicos.fclar.unesp.br/alfa/article/view/10618 10.1590/1981-5794-1811-2 |
url |
https://periodicos.fclar.unesp.br/alfa/article/view/10618 |
identifier_str_mv |
10.1590/1981-5794-1811-2 |
dc.language.iso.fl_str_mv |
por eng |
language |
por eng |
dc.relation.none.fl_str_mv |
https://periodicos.fclar.unesp.br/alfa/article/view/10618/7726 https://periodicos.fclar.unesp.br/alfa/article/view/10618/7730 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2018 ALFA: Revista de Linguística info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2018 ALFA: Revista de Linguística |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf application/pdf |
dc.publisher.none.fl_str_mv |
UNESP |
publisher.none.fl_str_mv |
UNESP |
dc.source.none.fl_str_mv |
ALFA: Revista de Linguística; v. 62 n. 3 (2018) 1981-5794 reponame:Alfa (São José do Rio Preto. Online) instname:Universidade Estadual Paulista (UNESP) instacron:UNESP |
instname_str |
Universidade Estadual Paulista (UNESP) |
instacron_str |
UNESP |
institution |
UNESP |
reponame_str |
Alfa (São José do Rio Preto. Online) |
collection |
Alfa (São José do Rio Preto. Online) |
repository.name.fl_str_mv |
Alfa (São José do Rio Preto. Online) - Universidade Estadual Paulista (UNESP) |
repository.mail.fl_str_mv |
alfa@unesp.br |
_version_ |
1800214377456992256 |