Management model in incubators and performance of maps

• Autor(a) principal: Souza, Lieda Amaral
• Data de Publicação: 2015
• Outros Autores: Dantas, Pablo Fernandes, El Aouar, Walid Abbas, Barreto, Lais Karla Silva
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista Ciências Administrativas (Fortaleza. Online)
• Texto Completo: https://ojs.unifor.br/rca/article/view/3628

This paper aims to discuss the proposal for a management model applicable to incubators based on the strategic maps and performance dashboards according the premises of the Balanced Scorecard (BSC) and use it as a performance measurement tool of the incubated companies according to the key practices CERNE model. It was adopted a qualitative approach by developing a case study in a technological incubator, using the Delphi technique for construction of the strategic objectives which are designed to map the composition and Performance Indicators Panel. The research findings present an initial proposal for map and performance dashboard contemplating the four perspectives proposed by the BSC (Learning and Development, Internal Processes, Customers and Financial). It is therefore an innovative approach to relationship management and performance evaluation between the incubator and companies affected by the scheme. Keywords: Incubator. BSC. Strategy maps. CERNE.